linked in 101 for students - march 2012

101 - for students�

brought to you by the

NUMBER 4 �

who am i?

5,852,039 �

what we’ll TALK about 1� WHAT & WHY �

2� BUILD YOUR BRAND �

3� FIND & RESEARCH �

4� COOL STUFF�5�

WHAT �&�

WHY�1�

who’s using LINKEDIN?

SOURCE:  h*p://www.onlinemba.com/blog/social-­‐media-­‐demographics/  

why join LINKEDIN? 1) #1 “Professional Network” online

2) Increase your Visibility & Google rank

3) Build your professional Network

4) Obtain professional and industry insights

get FOUND for jobs

linkedin

facebook

twitter

youtube

blog

none

86.6%�

55.3%�

46.6%�

11.6%�

16.0%�

9.4%�

which social media do you use for recruiting?

SOURCE: web.jobvite.com/rs/jobvite/images/Jobvite-SRP-2011.pdf

FIND jobs

BUILD � your �

BRAND �2�

100% COMPLETE profile 1) Add a profile photo

2) List current position + at least 2 prior jobs

3) 5 or more skills on your profile

4) Write a summary about yourself

5) Fill out your industry and zip code

6) Add where you went to school

7) Have 50 or more connections

FRESHNESS counts  

KEYWORD rich

connecting STRATEGY

size matters... SORTA�

LINKEDIN applications

FIND �& �

RESEARCH �3�

find PEOPLE

find COMPANIES

follow COMPANIES

join TARGETED groups�

cool  STUFF�

4�

LINKEDIN student center

linkedin.com/studentjobs�

LINKEDIN resume builder

linkedinlabs.com�

LINKEDIN learning center

learn.linkedin.com/students�

LINKEDINish on FACEBOOK�

QUESTIONS?�

thank you! jennifer@unbridledtalent.com�

http://unbridledtalent.com�

http://www.facebook.com/UnbridledTalent �

http://www.linkedin.com/in/jennifermcclure�

http://twitter.com/JenniferMcClure�