laima & riga black balsam new products. target due to the successfull cooperation between 2...

Laima & Riga Black BalsamNew Products

TargetDue to the successfull cooperation between 2 greatest

and largest producers in Latvia – Laima & Latvijas Balzams - first joint chocolate collection has been developed!

The aim of this joint venture is:- Enlarge Laima assortment with 2 new box of chocolates.

- Use already well known brands Riga Black Balsam and Laima

- In order to enter loose weight (candies in bulk) chocolates segment with 2 completely new products, absolutely different from existing ones.

New Products

4 SKU’s – thick pomade filling2 types of boxes:• Dark chocolates with Riga Black Balsam cream

• Milk chocolates with Riga Black Balsam Cream liqueur cream

2 types of loose weight (candies in bulk):• Dark chocolates with Riga Black Balsam cream

• Milk chocolates with Riga Black Balsam Cream liqueur cream

2 types of 44 g bars:• Dark chocolates with Riga Black Balsam cream

• Milk chocolates with Riga Black Balsam Cream liqueur cream

Candy Design

Box Design

44 g tabletDark chocolates with Riga Black Balsam cream

44 g tablet Milk chocolates with Riga Black Balsam Cream liqueur

cream

Thank You!