jasmine sohal, esri canada adam commeford and melisa allin
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Using Open Data to bring Strategic Priorities into FocusMay 2, 2018Adam Commeford and Melisa Allin, City of BramptonJasmine Sohal, Esri Canada
Every community wants to be…
| Smart Communities
SustainableTransparent
InnovativeCollaborative
Healthy
Resilient
LivableProsperous
Safe
Well-Run
Smart Communities
Lead the Way
Local Governments are Complex
Landscape Planning
Agriculture
Government Telecommunication
s
Tourism
Electric/gas
Public Works
Coastal Protection & Marine
Landscape Planning
Economic Development
Telecommunications
Rescue
Facility Managemen
t
Public Works
Defense
Port Security
Security
Government
TourismRefuse
Collection
Banking
Hospital
Parks & Recreation
Retail Museum
How do you get there?
Start Here
• Look at what makes your community unique• Figure out how you can empower your community• Learn how to tell your stories• Develop partnerships
Listen
MonitorEngage
Inform
Staff
Public
Partners
• Municipal• Provincial• Federal• NGOs …
Industry
Startups
Academia
Public
OutsidePublic EngagementInside
Government-wide Collaboration
Open Data
Shared Data
Initiatives
APIs
Applications
Health
Education
Economic Development
Natural Resources
Analytics
A Smart Community ApproachPlatform for Data Innovation
Policy Goals & Real-World Initiatives
Safe
Healthy
Livable
Prosperous
Sustainable
Well-Run
Increase Recreational Opportunities
Increase Tourism Encourage Startups
Improve EmergencyPreparedness
Use Less EnergyMake Parking
Easier
Sample InitiativesGoal InitiativesSafe Public Safety
Vision Zero Enhance Community Resiliency
Heighten Event Security
Improve emergency response times
Provide Infrastructure Protection
Healthy Health, Connected Communities
Youth Health and Welfare
Increasing Healthcare
Improving Public Spaces
Making Streets Cleaner
Increasing Walkability
Housing/Homelessness
Reducing Homelessness
Create more affordable housing
Increasing home buyer assistance
Improve service coordination for the homeless
Increasing Resources for homeless
Livable Transportation/Mobility
Improved Parking Minimize Traffic Congestion
Increase use of Mass Transit
Weather Mgmt, Improved Parks & Grounds, Clean & Abundant Water, Roads & Bridges Sustainability
Sample InitiativesGoal InitiativesSustainable Environmental Sustainability
Reducing Water Usage
Decrease Emissions
Increase Recycling
Reduce Solid Waste to Landfills
Comprehensive, Environmental & Transportation Planning, Effective Urban Design
Prosperous Economic Development
Creating Job Opportunities
Attracting desirable business & Industry Sectors
Enhance Municipal Branding
Improve Tourism Improve STEM education
Well-Run Greater Public Engagement
Online Engagement Tools
Improved 311 Operations
Increase efficiency & effectiveness of services
Increase collaboration across organization
Balance Growth and Maintenance requirements
People ProcessData Technology
Data, Maps & Apps
Community Hub
Open Data Portal
1 2 3
It takes Synergy to build a Smart Community
Smart Communities
http://open-esrica-hub.opendata.arcgis.com/
Using Open Data to bring Strategic Priorities into Focus:The City of Brampton
Smart Communities Engage the Public
• Forward-Thinking Leadership & Strategy
• Data-Driven Decision Making• Collaboration Across
Departments• Real-Time Awareness• Civic Engagement• Focus on Business Value
What are some potential benefits?Heightened Resiliency:• Adaptive, well-planned and flexible – withstand external factors, such
as economic shifts, environmental disasters,
Community Livability:• Affordable, safe, healthy, diverse and engaged citizens, sustainable
infrastructure and growth, well-connected and forward-thinking
Highly Functional:• Connected citizens and businesses, access to education and training,
smart infrastructure, technology connectivity
The 1%
Cool!Cool!
1%
Evolve your open data catalog
Still Cool!
Leveraging Data to Enhance Engagement
Share everywhere. Tell Stories. Be Purposeful.
How?
Sell.Find your champions.Build excitement.Be strategic.
Build partnershipsStorytellingKeep it simpleEngage non-technical people/staffCelebrate winsKeep momentum going
Brampton’s TransformationHow we were able to bring GIS into everyone’s conversation
Keep it simple
PartnershipsEngage non-technical
people/staff
Storytelling
Align with key initiatives
Celebrate the wins!
Building PartnershipsEconomic
Development
Roads Maintenance
BuildingStrategic
Communications
Parks
Planning
ByLaw
Significant Time Savings
Improved Productivity
Increased Efficiency
Reduced Costs
Collaboration
Benefits
• Rally the community around positive change
• Encourage citizens, businesses, and academics to participate on key initiatives.
• Utilize their skills and interests through hosted events and share and monitor collected data through engagement dashboards.
How does the City of Brampton engage External Clients & The Public?
• Highlight the initiatives that drive the City’s Strategic plan
• Provides valuable & purposeful information and data to the Citizens of Brampton
• Helps build a smart community blueprint, enables collaboration of information between Brampton front line workforce and the citizens.
• Allows citizens, businesses and academics to participate on key initiatives.
Geohub for the Citizens:
• 4 different school partnerships, working with many others to provide maps & data
• 5 City of Brampton GIS employees are enrolled in the program
• 6 classroom visits, several demos and meetups with teachers
• Adjudicator at Region of Peel GIS Skills Competition
• Worked with ESRI Canada to provide data and criteria for Ontario Skills Competition
• Will serve as an adjudicator in Ontario Skills Competition on May 8, 2018
Esri GIS Ambassador:
What is a Hackathon?• A hackathon is where all types of people with different skills come together to collaborate and build out ideas
in a short-term & gamified innovation event
• Date: August 11-12, 2017• Time: 24hrs• Cost: Free• Attendees: 200
• Date: December 16, 2017• Time: 12hrs• Cost: Free• Attendees: 100
• Date: march 25, 2018• Time: 12hrs• Cost: Free• Attendees: 200
Strategic Plan Initiatives
ArcGIS Hub:
2017CODS17Rising Star
Award
2015Launch
Open Data Portal
2017Launch GeoHub
2011Launch
Open Gov Portal
201618th OCI 2018
Launch School of
Open Data
2018Launch Citizen
Dashboard
2017ESRI
Award of Excellence
2017Snowday Hackatho
n
20178th OCI
2018Wolfhacks Hackatho
n
2017Bonfire
HackathonOpen Data Timeline
TestimonialsCommissioner, Planning and Development Services“Our GIS solution has created the gateway for the future of our on-line business interactions in a visual user-interface that is intuitive.”
Sector Manager, Economic Development“We are able to map out complex datasets and visualize trends much easier than in the past. The open data and accessibility that the GeoHub provides is transforming the city in a way that hasn’t been seen before.”
Senior Advisor, Strategic Communications“Through delivering four separate mapping projects, I quickly moved to complete trust in our GIS team, the tools, and how they supported communicating the City’s strategic objectives.”
Review & Questions
adam.commeford@brampton.ca
melissa.allin@brampton.ca jsohal@esri.ca
@CityBrampton
@EsriCanada
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