integrating blog with small business website - workshop presentation

Post on 25-Dec-2014

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Here is the presentation on Small Business Blog Strategy. I created this presentation for Reseller club hosting summit 2013, at Hyatt Gurgaon. For more details, check out my blog: http://www.ShoutMeLoud.com

TRANSCRIPT

Business Bloggging : What, Why & How?

Harsh Agrawal

Engineer by Education

Professional Blogger Online Since 1986

What New Online BusinessesAre Doing?

Why You Need A Blog?

Brand Awareness

Search Engine Benefits

Social Media++

Authority

Engage with Money

$ $ $

How

SET GOALS

Which Blogging Platform?

Blog Design

Subscription Box

Content Planning

Who are The Target?

What Problem Your Product Solve?

Decide Categories

Company/Product Announcement Category 1 Category 2 Category 3 Category 4 Interviews How to (Use your Product)

SEMRUSH

Type Of Content

Viral Content/Round-up (Top 100 Blogs in your Niche)

Your Visions/Announcements/Company culture

Interview Industry leads Case-studies Tutorials/guides Create Need/provide solution Videos

Anatomy Of Good Content

Where To Get Content

Outsource

Important Things

Maintain A Schedule Consistency Call To action Author Bio SEO

Important Ranking Factor

Content Quality (LSI Keywords, Readability, Length)

Social signals Page loading time Google Authorship Site Authority & Score

Thank You!

Connect @denharsh

Www.ShoutMeLoud.com Twitter @denharsh Facebook @denharsh Google: @denharsh

Discussion Time

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