imkt120 unit1 wilson_franklyn

Southern TechnologiesPRESENTING ANOTHER EXCITING SEMINAR BY

FRANKLYN WILSON

MARKETING IN THE DIGITAL REALM

(CONTENTS)1. WHY IS THE SOCIAL MEDIA THE

FUTURE INSTRUMENT OF CUSTOMER RELATIONS FOR YOUR COMPANY?

2. In house or outsourcing?

3. How to boost income by taking advantage of the social media.

4. The best technology venues to invest company recourses. ‘Where do I sign up?’

5. Conclusion

6. Bibliography

“Online companies that only have a website to promote their business are equivalent to having a 4 cylinder car and running it only one cylinder”. A ‘Mint-minded’ Social Media Marketing Aficionado.

1aWHY IS THE SOCIAL MEDIA THE FUTURE INSTRUMENT

OF CUSTOMER RELATIONS FOR YOUR COMPANY?

(continued)

1b

Let us step out of the past and into the new horseless carriage.

WHY IS THE SOCIAL MEDIA THE FUTURE INSTRUMENT OF CUSTOMER RELATIONS FOR

YOUR COMPANY?

2

ORShould We?

Dangers !

Benefits

$$

In house or outsourcing?

3

INCREASE PROFITS

Mo’ Money

How to boost income by taking advantage of the social media.

4The best technology venues to invest company

resources.

‘Where do I sign up?’

5Conclusion

Bibliography

"Social Media Marketingâ¦is It for Real?" � Social Media Marketing. Mint Social, 2012. Web. 06 Aug. 2012. <http://www.mintsocial.com/>.

S T E L Z N E R, M I C H A E L A. "SocialMediaMarketingIndustryReport2012."Http://www.socialmediaexaminer.com. Social Media Examiner, Apr. 2012. Web. 06 Aug. 2012. <http://www.socialmediaexaminer.com/SocialMediaMarketingIndustryReport2012.pdf>.

"Bidding Farewell to the Private Cloud, the Horse and Buggy, and Other Outdated Technology â Part 1 « Claris ��Networks' Chattanooga Blog." Bidding Farewell to the Private Cloud, the Horse and Buggy, and Other Outdated Technology â Part 1 « Claris Networks' Chattanooga Blog�� . Claris Networks' Chattanooga Blog, 17 Jan. 2011. Web. 06 Aug. 2012. <http://itsupportchattanooga.com/index.php/2011/01/bidding-farewell-to-the-private-cloud-the-horse-and-buggy-and-other-outdated-technology-part-1/>.

6a

(continued)

Graham, Steve. "Challenges in IT Outsourcing and Their Solutions/Benefits of IT Outsourcing." : December 2011. IT Outsourcing Center, 28 Dec. 2011. Web. 06 Aug. 2012. <http://itoutsourcingcenter.info/2011_12_01_archive.html>.

Gordhamer, Soren. "4 Ways Social Media Is Changing Business." Http://mashable.com. Mashable, Inc., 22 Sept. 2009. Web. 06 Aug. 2012. <http://mashable.com/2009/09/22/social-media-business/>.

Springman, Jack. "How to Use Social Media to Increase Profits." Skimming Stones. Jack Springman, 12 Mar. 2012. Web. 06 Aug. 2012. <http://www.jackspringman.com/customer-management/how-to-use-social-media-to-increase-profits/>.

Johnson, Samantha. "Increasing Profits Through Social Media." Http://ezinearticles.com. Ezinearticles.com, 26 Oct. 2011. Web. 06 Aug. 2012. <http://ezinearticles.com/?Increasing-Profits-Through-Social-Media&id=6651544>

More Bibliography6b