if it can go wrong, it will! how to bulletproof your user research. (kathi kaiser)

Post on 20-Sep-2014

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UXPA 2014 Unconference presentation from Kathi Kaiser

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If It Can Go Wrong, It Will: How to Bulletproof Your User Research

@Centralis_UX @kathikaiser

A UX Tale…

@Centralis_UX@Centralis_UX @kathikaiser@Centralis_UX @kathikaiser

A UX Tale…

@Centralis_UX@Centralis_UX @kathikaiser@Centralis_UX @kathikaiser

A UX Tale…

@Centralis_UX@Centralis_UX @kathikaiser@Centralis_UX @kathikaiser

Risks about People

Face time with users is precious.It’s our duty to make the most of it.

@Centralis_UX @kathikaiser

What Could Possibly Go Wrong?

@Centralis_UX @kathikaiser

What Could Possibly Go Wrong?

People Places

Technology

Random Acts of Chaos

Clients

VendorsParticipants

StakeholdersYou

Getting there

Gaining accessDistractions

Prototypes

Audio QualityCamera Batteries

Remote PlatformsSevere Weather

Earthquakes

Terrorist Attacks

Power Outages

What Could Possibly Go Wrong?

Anticipate Prevent

Fix

Deal

Learn

What Could Possibly Go Wrong?

Inaccurate Expectations

@Centralis_UX @kathikaiser

What Could Possibly Go Wrong?

@Centralis_UX

Conflicting Incentives

@Centralis_UX @kathikaiser

What Could Possibly Go Wrong?

@Centralis_UX

Unwanted Interference

Unwanted Interference@Centralis_UX @kathikaiser

What Could Possibly Go Wrong?

@Centralis_UX

Tech Failure

@Centralis_UX @kathikaiser

How to Protect Yourself

@Centralis_UX @kathikaiser

How to Protect Yourself

Checklists

@Centralis_UX @kathikaiser

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How to Protect Yourself

@Centralis_UX

Pack Lists

@Centralis_UX @kathikaiser

16

How to Protect Yourself

@Centralis_UX

‘Time Outs’

@Centralis_UX @kathikaiser

17

How to Protect Yourself

@Centralis_UX

Retros

@Centralis_UX @kathikaiser

18

How to Protect Yourself

@Centralis_UX

‘Murphy’s Journey Map’@Centralis_UX @kathikaiser

19

How to Protect Yourself

@Centralis_UX

‘Murphy’s Journey Map’@Centralis_UX @kathikaiser

A Happy Ending

@Centralis_UX @kathikaiser

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A Happy Ending

@Centralis_UX@Centralis_UX @kathikaiser

Happy clients…

A Happy Ending

@Centralis_UX @kathikaiser

…and happy UXers.

Thanks!

@Centralis_UX @kathikaiser

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