icts for conflict prevention in kenya kersti ruth wissenbach
Post on 31-Dec-2015
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ICTs for Conflict Prevention in Kenya
Kersti Ruth Wissenbach
Butterfly Works
Butterfly Works is a social design agency which initiates projects and provides ICT supported answers to international social issues. We are using ICT tools- and strategies in all our projects.
We do not believein theGlobal Village.
We believe in potentials!
We strongly believe in people’s creativity
… and the supportiveeffects of new ICTs.
Meeting people in their communication spheres and being relevant
Co-CreationCross-
Media
NetworkCreation
Experiences from the ground
Cross-Media Campaigning
Building Bridges - interactive peace campaigning and platform creation
Co-Creating Social Solutions
Geth2o game, serious gaming to trigger behavior change among young change agents
Building Bridges
Cross-Media Peace Campaigning and Crowd Sourcing
The aim
To encourage and reward Kenyans to reach out to others to overcome conflict.
To build a platform for collaboration and interactivity on nation wide peace initiatives.
To create a self-sustainable culture of peace throughout the country.
The way
Launching the campaignSpreading the word online and offline, urban and rural
Encourage people to participateOn- and offline participation channels, local media, bilingual
Enable people to participateMobile phones, hands-on support on the ground / phone
Results and lessons learned
603 initiated peace projects
Participants from all regions, most projects in Rift Valley
Estimated 75% registered via SMS
Popular Facebook (almost 700)
Major waves of registrations following radio promotion
Invaluable team on ground!
GETH2O game
Board and Mobile for Peace Building in Kenya!
The aim
Communicate solutions to everyday life challenges and conflicts of Kenyan youth.
Bringing message into youth communication environment.
Triggering behavior change mechanisms through reflection – on and offline.
Kenyan Youth as Change Agents!
The way
To achieve a change of behavior certain things matter
- Finding the right tone- Creating real life settings- Being relevant- Using the right means
Several rounds of co-creation and cross-checking with youth in Kenya
Starting with making a board game and testing the dynamics
Translating the multi-player into a single player mobile game …
Results and lessons learned
Game authentically mirroring real life settings
Board game for rural access.
Mobile game for dynamic message dissemination.
Immense positive feedback on board game as successful tool to create dialogue and solution finding processes.
Every situation at every time demands a new consideration of tools and processes.
Keep looking for innovation, do not forget reality on the ground!
Thanks@butterflyworkswww.butterflyworks.org
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