how to grow customer value by creating personalized ad campaigns through retargeting with adroll

HOW TO GROW CUSTOMER VALUE BY CREATING

PERSONALIZED AD CAMPAIGNS THROUGH RETARGETING WITH

Do you want to attract new prospects,

convert customers, & grow customer value?

With AdRoll, you can reach customers wisely

through multiple devices on various social media

and millions of websites.

What is?

AdRoll is a retargeting prospective platform

that provides advertisers retargeting products for

cross-platform, cross-device display advertising.

It enables businesses to use their own

website data on consumer behavior

to create personalized ad campaigns.

Whether big or small, AdRoll helps

every business turn their customer data

into high performance marketing.

Let’s BEGIN!

First, open a browser by clicking it.

For this tutorial, let's choose Google

Chrome

Double-clickthis icon

A new window will pop-up

Click the URL

Type https://www.adroll.com/ then hit Enter on your keyboard

You will be redirected to AdRoll’s site

Click SIGN UP TODAY

Type your First Name

Type your Last Name

Type Your Business Email

Type Your Website URL

Type your Password

Click SIGN UP

This is your AdRoll Dashboard

Launching your first campaign is stress-free.

with this brief guide to

Grow Customer Value by creating personalized

ad campaigns through Retargeting in less than

10 minutes.

THINGS TO KEEP IN MIND

To confirm that your campaign is permitted

by our partners, please make sure you:

Place your Privacy Policy on every page

of your site and

Review “Site Requirements” & “Creative Guidelines”

to ensure your website and ads are

in compliance. Build a user list with

approximately 500 to 1000 users.

GETTING STARTED IN 4 EASY STEPS

To get up-and-running you’ll first

need to place SmartPixel on your site.

SmartPixel is a snippet of JavaScript that

allows you to cookie visitors who have

browsed your site in order to later

serve them your precisely-targeted ads.

Click COPY THIS

or click More Options

To connect your Shopify account, click here

To send to your developer, click here

Verify if the SmartPixel is functioning by

checking Total Visitors in your Visitor Segments

table after 24 hours. Total Visitors represents

the number of unique visitors that arrived

to your site since the SmartPixel was placed.

When your Smart Pixel is active, the

button on the right sidebar of your

dashboard will read "SmartPixel Active" with a

Segmentation is a way of organizing

user intent for advertising targeting.

By making segments, an advertiser can show

high-tailored ads to leads who visited a

specific page on their site such as:

HomepageAbout page

Contact pageFAQ page

Click SEGMENT VISITORS

Type your segment name here

Type your unique URL here

Set a duration here

To Count this as a conversion , check this

then click SAVE.

Click TRACK CONVERSIONS

Type your segment name here

Type your unique URL here

Set a duration here

To Count this as a conversion , check this

Type your conversion value here

then click SAVE.

When starting your retargeting, you’ll have the

option to launch campaigns on the web,

in Facebook’s News Feed,

in Facebook’s Right-Hand Column,

or on Facebook Mobile.

Click CREATE NEW CAMPAIGN

Type your Campaign Name here

Input your Weekly Budget here

Set your Minimum Budget here

Select your Start date here

Select your Start time here

Select your End date here

Select your End time here

Select your Location here

then click NEXT STEP

To select segments to target,

click ADD SEGMENTS

Select segments to target

Add your ads be clicking ADD ADS

Review your premade campaign

Make sure that campaign settings are right

then click LAUNCH CAMPAIGN

Once launched, AdRollwill review your campaign

for compliance before submitting in to partner

networks for final review and activation.

It's now your turn to grow customer value by creating personalized ad campaigns through retargeting with

REFERENCE: https://help.adroll.com/hc/en-

us/articles/201959120-Getting-Started-In4-Easy-Steps

There you have it

Thank you for investing on yourself

Apply what you have

how to grow customer value by creating personalized ad campaigns through retargeting with adroll

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