how computer reseller news (crn) segments the u.s. it channel (slides)
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SPHomeRun.com
How Computer
Reseller News (CRN)
Segments the
U.S. IT Channel
Courtesy of the
Small Business Computer Consulting Blog
http://blog.sphomerun.com
SPHomeRun.com
Segmentation is a
Very Powerful Tool
in Any Kind of
Market Research
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SPHomeRun.com
When it Comes
to the Various
Segments of the
North American
IT Channel,
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SPHomeRun.com
There are Very Few
Organizations that
Understand this
Fragmentation
Quite as Well
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SPHomeRun.com
As Computer
Reseller News
(U.S. Edition)
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SPHomeRun.com
In Both a Recent
CRN Subscriber
Survey, as Well as
on the CRN Free
Subscription Form,
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You’ll See a
Relatively Similar,
Although Not
Identical,
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List of Ways to
Classify the
Various Business
Models of the
IT Channel:
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3. Direct Market
Reseller (DMR)
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7. Managed
Services
Provider (MSP)
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9. Software
Developer/ISV
(Independent
Software
Vendor)
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11. Systems
Builder/White
Box Assembler
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14. Tele-
communications
Service Provider
(TSP)
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Computer Reseller
News (CRN) is
Actually Published
Independently
Under the Same
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SPHomeRun.com
Publication/Brand
Name in Several
Other Countries
Besides the U.S.,
Including CRN UK,
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Few Still Refer to
Computer Reseller
News as
“Computer
Reseller News”
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Most Now Know
the Award-Winning
IT Trade Publication
by its Acronym:
CRN
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Which of These
16 Business Model
Segments of the
IT Channel
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SPHomeRun.com
Please Share
Your Thoughts
in the Comments
Area Below
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SPHomeRun.com
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SP Home Run is a registered trademark of SP Home Run Inc.
Top 8 IT Channel
Trade Publications
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