flourishing in an age of disruption

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Flourishing in an Age of Disruption Åre Capital Market Day

Anna Pollock, Founder, Conscious Travel April 7th, 2016

•The Nature of Disruption•How to ensure success•5 pathways to Flourishing

Scope TodayScope Today

CONNECTIVITY

INFORMATION and COMPLEXITY

7 billion Mobile phones

3 billion web users

1 billion web sites

100 million blogsTumbler.com alone

7 billion people

9 billion people

The Challenge of Connectivity

1.5 billion Facebook users

More Complexity = More Uncertainty

Most damage comes from from what you cannot see!

If the Future were an iceberg, what should you pay attention to?

TRENDS Fixable Problems• Y2K• HIV/Aids• Ebola Virus• Ozone Layer• Flooding• Decline in visitors• Congestion

• China outbound

• Millennials• The Sharing

Economy• Athletic Events

& Challenges• Social Good• Luxury

TRENDS

DRIVERS

Change Drivers• Climate Change• Wealth disparity• Resource scarcity• Global connectivity• Transparency • Democratization of

everything• Changing Values• All sorts of technology

These are all “WICKED problems”

Business as Usual IS unsustainable

10 mega forces

All connected

“Population growth,exploitation of naturalresources, climate

changeand other factors areputting the world on adevelopment trajectorythat is not sustainable…ifwe fail to alter ourpatterns of productionand consumption, thingswill begin to go badlywrong”

Systemic breakdowns are breakdowns that occur in an entire system, as opposed to breakdowns in individual parts and components.

Challenges are systemic, structural & interconnected

Impact of Systemic Risk

Systemic risks are endemic everywhere – in supply chains, pandemics, infrastructure, ecology, and climate change, economics and politics.

Unless we are better able to address these concerns, they will lead to greater protectionism, xenophobia, nationalism, and, inevitably, deglobalization, rising conflict and slower growth.

TRENDS

DRIVERS

DEEPER TECTONIC FORCES

Tectonic Forces• Affect the entire

human species

• Expressed as universal dynamics/patterns

• Involve deep questioning

• How do we respond?

The world we have created is a product of our thinking; it cannot be changed without changing our thinking.

No problem can be solved with the same consciousness that created it.

We must learn to see the world anew.

Need to change our minds, our mindsets

“We have one generation in which to shift human consciousness”

Jeremy Rifkin

Coping with systemic risk and disruption

Behaving

Being

Seeing

Action

Values

Perception

How do you spot a tectonic shift?

Look for simple, universal patterns

THE DOMINANT PATTERN

4 - 4.5% CAGR

1.2 billion international trips in 2013

What will doubling tourism in 17 years look and feel like?

What kind of leadership will be needed to manage that growth and impact?

International Tourism Arrivals

THE GREAT UNRAVELLING

Assessing tourism’s global impact 1990-2010Stefan Gossling and Paul PetersJournal of Sustainable Tourism, 2015Vol23, No 5, 639-659

Waking Up to the Real Nature of Change The Promise The Reality

Dr. Butler’s TALC modelSigmoid Curve

This is where we are at as a species

Decaying Old System

Emerging New System

Disruptive Questions: Who am I?How do I see my world?How do I relate to other life forms?Why am I here?

What Does All This Have to Do with

If you want to survive, harness the change drivers

If you want to flourish, jump curves and harness the tectonic forces!

5 curve leaping moves!

1. Change your PURPOSEIncreased

GROWTH as in MORE volume

Increased NET BENEFIT as in

BETTER value

Aim for People and Place to FLOURISHHosts – Guests – Host Businesses – Residents – Host Community – Your Descendants

Indicators from Positive Psychology (People) & Ecology (systems, enterprises & places) to trackLong-term NET BENEFIT – HEALTH/VITALITY – RESILIENCE - PASSIONATE/ENGAGED – BALANCE –

SELF ORGANZING – SELF GENERATING

2. Practice a new way of SEEING, together

old new

Industry – machine- separate parts – hierarchy – command & control - me –scarcity - competition

Living ecosystem – community – interdependent relationships – self organizing network - we – collaborate

HOW DO YOU SEE PLANET EARTH?

OLD

Floating real estate to be:

• Exploited• Developed• Fixed• Scarce• Worth

competing for

NEW

Living organism Community of self-organising elements to be:

• Revered• Life Support• Teacher• Mother• Capacity for

abundance• Collaborativ

e

Re-imagine, Re-member our Relationship with Nature

“Nature” is NOT a market segment Nor a problem to be

solved

The clearest way into the Universe is through a forest

(John Muir)

Nor even a set of services

to be paid for

“I only went out for short walk but stayed till dark, for going out I found I was really

going in”

There is no wifi in the forest but I promise you will find a

better connection there.

Natural Opportunities

3. Grow Profit by being a PLACE that CARES about THE NEEDS OF THEIR EMPLOYEES, AND …

Suppliers Community

AND THE NEEDS OF ALL THEIR STAKEHOLDERS

3. Grow Profit by Growing Your PEOPLE

4. Unleash the Power of PlaceWe cannot know who we are, until we know where we are.Wendell Berry

4. Unleash the Power of PlaceThere are no unsacred placesThere are only sacred places

And desecrated placesWendell Berry

When we see land as a community to which we belong, we may begin

to use it with love and respectAldo Leopold

This is NOT about BRANDING! It IS about becoming INDIGENOUS.

5. Step Up to Lead as Hosts

“The leaders we need today are not heroes who command but hosts who convene” Margaret Wheatley

New and exciting forms of leadership and collaboration thatEnable innovation to emerge will need to be learned and practiced.

PEAK PLACES are places where • All life flourishes; tourism is the means not the end• There’s a distinct, feeling, character, “spirit” and personality• Hosts are in love with their home and look after it with a shared

passion• Guests experience an authentic welcome that inspires and

transforms• Hosts help each other and collaborate to create sustained livelihoods• Visitors generate sustained net benefits to the community as a whole• Where the community determines direction, pace and type of

tourism that is right for them.

Conscious Travel Pathways

Thank you and good luckAnna Pollock, Founder, Conscious Travel

For more please ask!theconscioushost@gmail.com

www.conscious.travel

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