every company is media company a product vision (corporate)

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

EC=MCCorporate media: a market vision

Business model of traditional publishers under pressureBrands spend less on advertising

Existing business model can’t finance earned mediaReduced sources for coverage & content creationLess opportunity for free publicity

Free channel... but no controlIn search of viable business models

Reliability as main comms tool?

Social channels are free... require large investment

A brand with a Facebook or Twitter account, continously posting updates... is a publisher

Digital PR effort to address business conversion

Brands are media outlets: EC=MCOwned media channel safeguards ‘content decay’

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

The HowCorporate media: technology as enabler

What is blocking companies in becoming publishers?

Strategy?Content?Organization?Technology?

Comms responsible had no influence & controlOn-time & real-time PR was impossibleObstacles lead to less content

Brand missing outSocial channels as escape

Technology was usually standard web CMS toolBuilt by general web designers; not specialists

Design was one dimensional; by the clientProject became expensive & incomplete

Newsroom underperformance

Technology was quickly outdatedWorkflow enhancement was absent

Obstacles lead to less content

Most content was not search engine optimized

Content could not be shared

No content engagement options

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

The WhatCorporate media: pain and solution

CLOUD HOSTED

Power, speed, scalability and reliability.

CROWD INNOVATED

Development & improvement; utilizing the wisdom of the crowd.

EFFICIENT

Workflow, development, and costs.

FUTURE PROOF

Client benefit: plug-in to fast web & social developments.

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

Add compelling contentEasily add multi-media (videos, images, audio, presentations, infographics) to your news stories, articles, blogs and press releases.

Effective online commsPublish a news article in minutes with intuitive technology, completely and seamlessly branded in your corporate website's look & feel.

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

MetricsTrack your newsroom's performance within an intuitive dashboard or connect it with your existing website's Google Analytics account.

Integrated social distributionDistribute all your articles instantly on Facebook, Twitter and LinkedIn to effectively attract visitors to your news pages.

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

85%Cost efficientMake or buy? PressPage is a purpose-built publication platform. We deliver 85% cost efficiency versus in-house development of your newsroom.

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

88%Increased unique page viewsPressPage publishes your content straight into the social and search worlds. Exposing your news directly to your audiences.

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

182%Increase in new visitorsPressPage allows your content to be discovered by new members of your audience; actively increasing your reach.

Be the sourceAll of your stories are published from your URL, seamlessly branded in your current website and published straight to your social channels.

In controlGet instant, direct control over your content publication process - with no need to contact your web team or IT department.

EfficientSave drastically on time and resources that can be spent on developing great content! PressPage is purpose-built technology for social newsrooms, virtual press centres, and online media hubs.

Knowledge is powerGet all the data you need to tailor your content even better to the needs of your audience and let your visitor numbers rise to new levels.

Future proofConstant platform updates ensure your newsroom stays atop of latest web developments. Stay current on PressPage's latest features - no extra cost!

EffectiveQuadruple your reach, boost your follower base, get reactive media attention. Track all with great platform analytics. Our client testimonials and client showcases tell it all.

Our benefits

Testimonials“Our online newsroom is the hub for our content marketing efforts, which began in earnest in mid-2013. PressPage provides the technology platform that allows us to promote our various forms of content – articles, photos, videos, infographics, SlideShare presentations – via the channels where our audiences are spending time. It brings readers back to the newsroom and often to our hospital’s general website for even more information.”

Our workflow

Create Simply create press releases, news

releases, blogs, statements and more. Add multi-media (video,

photos, audio) to news stories with incredible ease! To top it off; you

can include all sorts of engagements features like polls,

comments boxes and contact forms.

Publish Efficiently publish your optimised online stories on your website's

newsroom. Simultaneously distribute your published content to the

search and social worlds, as well as, branded native Apps for mobile

devices.

Monitor Get real time information on how many people have visited your newsroom, interacted with your stories, downloaded your media assets, and see what the ratio of

new and returning visitors is. PressPage has customized metrics to measure engagements and ROI.

Publish MonitorCreate

Our workflow

Create Simply create press releases, news

releases, blogs, statements and more. Add multi-media (video,

photos, audio) to news stories with incredible ease! To top it off; you

can include all sorts of engagements features like polls,

comments boxes and contact forms.

Publish Efficiently publish your optimised online stories on your website's

newsroom. Simultaneously distribute your published content to the

search and social worlds, as well as, branded native Apps for mobile

devices.

Monitor Get real time information on how many people have visited your newsroom, interacted with your stories, downloaded your media assets, and see what the ratio of

new and returning visitors is. PressPage has customized metrics to measure engagements and ROI.

PressPage is the leading technology provider for social media newsrooms, digital pressrooms, online media hubs and brand journalism sites. www.presspage.com

PressPage, Inc.1603 Orrington Avenue, Suite 600 Evanston, IL 60201 United States

Book a demo:http://www.meetme.so/PressPage_US

Visit our website:www.presspage.com