emilia burke portfolio

Post on 27-Mar-2016

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A portfolio showing some of my university marketing and advertising projects.

TRANSCRIPT

My name is Emilia but I like to be called Millie, that way I don’t feel like I’m in trouble; I love good handbags and nice cars and generally having a good time.

I am a fresh thinking advertising and marketing graduate from the University of Lincoln but I’m something different. I have always seen the world in a different way to other people and this is what inspires me and propels me into the world of advertising.

For my academic record and employment his-tory, my CV is available on my website www.emiliaburke.co.uk.

Advertising & Marketing Graduate

V&A ProjectThe Campaign ObjectivesCelebrate the progressive and intricate relationship between the Crown and Camera.Invoke the historic and royal appeal of the exhibit, showing the progression of the queen’s reign. The photograph exhibition will display images from the past through to present day. The Campaign ConceptThe campaign is designed as a London timeline, the tubes and busses furthest from the V&A Museum will display the oldest billboard image getting closer to present day, essen-tially traveling through the Queen’s life.

The Budget£325,000 Underground 48 sheets

£170,000 4 sheets£7500 Tube car’s

£125,000 Stair panels and tunnel SK£50,000 SK Digital screens

£8000 14 Buses = £685,500

Gantt Chart May June July1st-8th 8th-15th 15th-22nd 22nd-29th 29th-5th 5th-12th 12th-19th 19th-26th 26th-3rd 3rd-10th 10th-17th

48 sheets Underground Hyde Park Corner

Piccadilly Circus Leicester SquareCovent GardenHolbornEmbankment

4 sheets VictoriaKing’s Cross St. Pancras Liverpool Street PaddingtonSt PancrasWaterlooSouth Kensington

Tube Car PiccadilyCircle lineDistrict line

Stair Pannel KnighstbridgeSK Tunnel South Kensington tunnelDEP Runs South KensingtonBuses 14 Central London

CHANELPARIS

N˚5

CHANEL

During my time at mighton I helped with the re-branding of the company and alongside this came the responsability of brochrues and e-flyer layouts. Having worked for mighton on many occasions I have worked on all arias of their marketing from analytics to product development and launch.

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