embrace uncertainty: building a ux process for an agile world

Embrace UncertaintyTom Illmensee |

Building a X Process for an Agile World

Product < Process < Culture < Leadership

Balanced Team Meeting, Chicago 2012

Product Manager

Interaction Designer

Engineer

.

#29Being process-oriented, not product-driven, is the most important and difficult skill for a designer to develop.

1. Outline assumptions

2. Outputs, outcomes and goals

3. Interviews (1:1)

4. Share, debate, and critique.

We reviewed frameworks from Lean thinkers.

We reviewed frameworks from Lean thinkers.

5. Re-organize and re-sequence.

Think Make CheckPersonas

Charter (who, what, why)

Business model

Stories & scenarios

Story mapping

Sketches

Design studio

Prototyping

Information architecture

Content and copy

Research planning

Session facilitation

Analytics

A/B testing

Critique

The process was a prototype.

So we tested it.

Trial run: “Save Jobs”

ThinkMondayPersonas

Charter (who, what, why)

Stories & scenarios

MakeTuesdaySketches

Design studio

Prototyping

Information architecture

Content and copy

CheckWednesdayResearch planning

Session facilitation

Qualitative analysis

Think / MakeThursdayStories & scenarios

Revise prototypes

Visual design

CheckFridayResearch planning

Session facilitation

Analysis

Critique

A/B testing

A

B

Think Make CheckTest plan

Requirements (variant design)

Review results of previous tests

Develop variant design

Configure testing tool

Monitor data

Review results

Product < Process < Culture < Leadership

Balanced Team Meeting, Chicago 2012

Three things you should do with your team next week:

1. Review UX processes via interviews

2. Map each process on cards

3. Review, critique and revise as a group

Product < Process > Culture > Leadership

Balanced Team Meeting, Chicago 2012

Gratitude

Stefan Klocek Eric Reis

Jeff Gothelf Janice Fraser

Jeff Patton Marty Cagan

Hugh Beyer

Desiree SyAnders Ramsay

Thank you!

Questions?

Photo creditshttp://www.explore-puglia.com/wp-content/uploads/2010/10/cropped-making-pizza-dough.jpg

http://www.stuzzirichmond.com/photo-gallery/

https://is1.4sqi.net/derived_pix/MZ5eZWdgs5iY7SgPR1xqlbFqjZEoe2i9JiHkkbuR4dE_300x300.jpg

http://www.flickr.com/photos/therecipedrawer/5548732022/sizes/l/in/photostream/

http://www.flickr.com/photos/thomashawk/2305555563

http://www.flickr.com/photos/rachelhathaway/6117763304/

http://www.thepolisblog.org/2012/04/wordless-collaboration.html

http://www.mnight.com/photos/lady-in-the-water/366

Illustrations by Chip Trout and Tom Illmensee