dnx global talk ★ natalie sisson - how to monetize yourself and build a thriving brand, business...

How to Monetize Yourself, Build a Thriving Brand, Business

and a Loyal Community.

HIER STEHT DIE HEADLINEWhat are you going to learn?

How you can find your "Sweet Spot” and actually get paid to do what you love and work from anywhere

How to Launch and Sell an Online Product in 7 Days or Less Based on What You Already Know

How to build an awesome community of ravings fans based on being your own unique self

Who the heck am I?

How did I start out?

Where it all began in April 2010

I’ve Learned the Art of Monetizing Me

I have six revenue streams

How Can You Find Your "Sweet Spot", Actually Get Paid To Do What You Love,Are Good At and Turn That Into a Real Business?

4 Steps to finding your sweetspot

1. Know your fundamentals2. Know your strengths3. Listen to others4. Find the solution

How I monetized my sweetspot

FREE

$1500

How I monetized my sweetspot

$297

How I monetized my sweetspot

$19pm

Real Life Case Studies to model and apply to your own life.

Are you an artist?

Stuff I love to do Stuff I’m Good At Stuff people will pay me for

• Art• Creating• Making• Painting• Journaling• Yoga • Meditation

• Painting small, Impressionistic landscapes

• Encouraging others to be creative

• Offering constructive criticism

• Original artwork• Prints• Iphone cases/other goods• Art e-courses, books, retreats• Adding yoga and meditation to

my art courses?

Real Life Case Studies - Art

Do you love to cook?

Stuff I love to do Stuff I’m Good At Stuff people will pay for

• Cooking• Eating healthy

• Cooking allergy friendly meals

• Converting recipes to be gluten/dairy free or even vegan

• Making healthy meals that taste flavorful

• Experimenting with recipes to add my own flair

• Ebooks• Recipes• How to go gluten dairy free• Ecourse• Book deal

Real Life Case Studies - Cooking

Do you love to throw parties?Stuff I love to do Stuff I’m Good At Stuff people will pay me

for• Throwing parties • Coming up with fun

themes• Making/finding

decorations

• Party styling• Party rentals• Party in a box (subscription

box?)• Retreats

Real Life Case Studies - Cooking

How to Launch and Sell an Online Product in 7 Days or Less Based on What You Already Know

How to make money right now

1. Come up with a mini-topic you can teach in about 1-2 hours.

2. Pick a date in your calendar that you can run this training LIVE in the next 7 days

3. Make your offer to your email list for your training and if you don’t have one, run a Facebook advertising campaign

4. Do the training via webinar (GoToMeeting or Live Hangout)

5. Record it and send people the recording.

Real Life People In My Freedom Plan Who Took The 7 Day Challenge

Healthy Food and Sports Niche

Karen ran: “Homemade Energy Bars, Chews and Gels Made Easy!

She had 5 people register who paid $17 each.

Total income was $85

Language Learning Niche

Gareth gave a live training in “Conditional Sentences”

Got 25 sales at €10 per person

Total income €250

Presentation and Speaking Niche

Helen delivered: “How to Wow your Audience in English - Top Tips for Japanese Presenters”

She had 19 paying registrants.

Total income 50,800yen (US$412)

How is Helen monetizing further?

• eBook repurposed from the training as a low price point offer

• 3-tier bundle 1. webinar recording only, 2. eBook only, 3. both

• A more in-depth training course delivered over a month live based off the paid webinar

• Monthly webinars on different topics, e.g., listening skills, participating in global calls, facilitating global calls and meetings

• Further in person workshops

How Do You Build Community of Raving Super Fans?

How do you create a community?

There are two simple ways you can use your personality, brand and social media to gain trust and credibility and build an awesome community.

1. Be yourself. Be helpful. Be outstanding.

2. Treat people (your tribe!) like you give a damn.

Be Yourself and Share Your World

Encourage your Tribe to Share Theirs

LIVE online events and FREE content

Hold Meetups and In Person Events

Meet your Tribe in person 1-1

Run Paid Retreats/ Getaways/ Workshops

Publish a Book, Manifesto, Speech

Stay True To You

• Openly share your failures, trials and tribulations

• Share real pictures and videos that relate to you + your brand

• Give great tips and provide a ton of value for free

• Share behind the scenes - seriously do!

• Let people be advocates, ambassadors and tribe members

So how are you going to monetize YOU?!

Keep in touch and tell me!

suitcaseentrepreneur.com/freedomthefreedomplan.rocks@nataliesisson