debbie klein @ inspiration 2014

Post on 14-Aug-2015

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New Rules of Creativity for the ultra-connected

consumer

New rules of creativity

Think Human

Put the idea first, not the channel

Think in real-time

Involve the consumer

Think beyond core products

Think – and act – transparently

Don’t be afraid to take risks

Introducing Project CREAM

@girlfromafrica @EngineLondon

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