cupcakes, rockets and email: a live q&a with goldieblox

Repeat of Title Slide

• User signs up through Rocket Cupcake App

• User email flows directly to Emma through API

• Step 1 – Into Email sent

• Step 2 – Landing page sign-up

• Step 3 – Confirmation email sent

• Step 4 – Unique discount code assigned to participants info

• Step 5 – Discount code email sent

• Step 6 – Happy Birthday email sent - With coloring sheets/connect the dots as links

Birthday Club Outline

Welcome (Almost) Email

Landing Page

Confirmation Email

Birthday Month – Discount Code Email

Happy Birthday Email

*Repeat of the title slide*

Marketing