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Central Plaza Hotel Public Company Limited

1

May 16, 2014

DisclaimerDisclaimer This presentation contains certain forward looking statements Such forward looking statementsThis presentation contains certain forward looking statements. Such forward looking statements 

are not guarantees of future performance and involve risks and uncertainties, and actual results 

may  differ  from  those  in  the  forward  looking  statements  as  a  result  of  various  factors  and 

circumstances.  The  views,  analyses  and  opinions  expressed  herein  contain  some  information 

derived from publicly available sources and third party information providers. No representation 

or warranty  is made  as  to  the  accuracy,  completeness,  or  reliability  of  such  information.  This 

presentation should not be relied upon as any recommendation, view, opinion, representation or 

forecast of “Central Plaza Hotel Plc ” Nothing in this presentation should be construed as eitherforecast of  Central Plaza Hotel Plc.   Nothing in this presentation should be construed as either 

an  offer  to  sell,  a  solicitation  of  an  offer  to  buy  or  sell  shares  or  any  type  of  securities  in  any 

jurisdiction. This presentation is not intended to be any type of investment advice and must not 

be relied upon as such.  You must always seek the relevant professional advice before otherwise 

making any such financial, legal or commercial decisions.

2

ContentContent• Company Background • Hotel Business• Food Business• Outlook and Financial Highlight 

3

Company Backgroundp y g

4Centara Hotel Hat Yai

CENTEL as Part of Central GroupCentral Trading Co., Ltd. (Holding company since 1947) 

CENTEL as Part of Central Group

Department Store Group (DSG)

Fast Moving Consumer Group (FMCG)

HardlinesGroup (HDLG)

Office Mate Group (OFMG)

Central Pattana

Group (CPN)

Central Marketing Group (CMG)

Centara Hotel & Resort  

Group (CHR)

Central Restaurant Group (CRG)

Owner and operator of “Central 

Department

Shareholder of Robinson 

department store ‐ listed company/

(FMCG)

Consumer product business 

( )

Construction materials, home and decor and 

electric appliance

( )

Stationery, books and online 

business listed 

p ( )

Develop department store and  real estate business ‐ listed

p ( )

Import  and distribution consumer products

p ( )

Hotel business

p ( )

Quick service  restaurant and casual dinning restaurantDepartment 

Store”listed company/ “ROBINS”

electric appliance business company “OFM” business  listed 

company “CPN”products business

restaurant business

CENTEL’s Shareholder Structure listed company “CENTEL”

Foreigner11%

Local I t Price (as of   Dividend

CENTEL’s Equity Market Information

Investors22%

Family67%

Symbol Sector Price (as of  16/05/14)

Market Cap DividendPolicy

CENTEL Tourism Bt30.75mn Bt41.5bn 60%

5As at 31 March 2014

CENTEL’s Mile StoneCENTELs Mile Stone

Capital increase of e

Listed in The Stock Exchange

of Thailand (SET)

Capital increase of Baht 500 million

Baht 450 million

Par splitedfrom Baht 5

to Baht 1

Cor

pora

te

Terminated

Firstly introduced A th i d

Authorized f hi

Terminated Pizza Hut

and Baskin Robbins

and i t d d QSR b ht 5

Acquired “Ootoya” home 

cooking styled bu

sine

ss

introduced

Terminated Café 

Andonand

Introduced

1978 1983 1984 1990 1991 1998 2006 2007 2008 2009 2010 2011 2012 2013

introduced“Mister Donut”

Authorized franchisee

of KFC

franchisee of Auntie Anne’s

introduced Beard Papa’s

QSR brought 5 new brands

into portfolios

cooking style Japanese restaurantFo

od PepperLunch

Introduced “Tenya” into portfolio

1st hotel, “CentaraGrand at Central

Rebranding hotel brand

from “Central”

Grand opening of

CentaraGrand at

Grand opening of Centara

Grand Mirage Beach Resort,

Opening CentaraGrand Phuketne

ss

Consolidating• Centara

Karon, (Feb)

Opening Centara

Maldives on 24

LadpraoBangkok”

to “Centara”

Central World

Launched Property

Fund (Centara

Pattaya

Opening the 1st

oversea JVs in Maldives “Centara

Grand Resort

Hot

el b

usin • Centara

Maldives (Mar)

• CentaraGrand Maldives (Dec)

March

Grand Samui)

& Spa, Maldives”

6

CENTEL: Revenue and Profit by BusinessC h h h h f h l d f f d b dTotal Revenue by business segment (THB million): 4­year CAGR=20 %

EBITDA by business segment (THB million): 4­year CAGR = 27%

Continuous growth through the opening of new hotels and acquisition of new food brands 

3 800Hotel Food

2,36538%

1,669

Hotel Food

11,4748 436

9,400

14,82917,469 3,164

53%

32%

3,800

58% 48%54%

42% 52%46%

62%1,443

1,66968%

8,436,

46% 44%

54% 56%

43%

57%

44%

56%

47%

Hotel Food

2009A 2010A 2011A 2012A 2013A2009A 2010A 2011A 2012A 2013A

EBITDA Margin by business segment

Hotel Food

Owned Hotel Inventory (rms) and Food Outlets 

22%19%

26%31% 31%

2,805  3,067  3,067  3,514  3,654 

478  512  603 677  743 

13%17% 16%

14% 13%Centara

MaldivesGrand MaldivesCentara Karon

Grand Pattaya

Grand Phuket

Hotel2009A 2010A 2011A 2012A 2013A

7

2009A 2010A 2011A 2012A 2013ABKK Riot Flood in 

Central of Thailand in Q4

Rajprasongprotest

Note: Total revenue  and EBITDA before extra items and deferred rental income from PFPO

Protest in 4Q13

Food Ootoya(33 outlets)

Hotel Business

8Centara Passikuldah Resort & Spa Srilanka

6 Centara Brands:Offering variety of brands to capture opportunity in different market segments.Offering variety of brands to capture opportunity in different market segments.

Five‐star C

Four‐star C

A series of distinctive properties d i d

Two categories Centara

Offers affordable h l dCategory Category designed to 

an intimate scale

Centara Grand and Centara

hotels and resorts

Designed for cost‐

conscious travelers who mostly

Set in prime city and 

beachfront

Premium settings in city‐centrelocations, 

Imparting a residential 

Located to attract the corporate and the

Providing a quality 

experience designed to

who mostly do all their 

own bookings on‐line

beachfront  locations

,beach, and island 

destination

quality. and the leisure long‐stay guest

designed to exceed 

expectations

9

Hotel Business Strategy: focusing on hotel management but gy g galso investing in new owned hotels by employing internal cash flow/ REIT    

Asset Light Strategy: focusing onOwned Hotel

Asset Light Strategy: focusing onexpansion of portfolio throughhotel management business;

Hotel Property JVs Hotel

Asset Right Strategy: expandingour portfolio through: Investing in property (owned orHotel FundJVs Hotel g p p y (JVs) using internal cash flow;and

Using property fund/REIT as a

Managed Hotel

g yvehicle for making newinvestments.

10

Hotel Portfolio including PipelineBrands Thailand Bali Laos Maldives Mauritius Vietnam Sri 

Lanka Ethiopia Doha Oman China Total

CentaraGrand 4,174 82 220 112 100 246 300 360 125 5,719

14room

sTotal 67hotels, including 43 hotels in 

ti b Centara 4,315 177 250 100 648 516 154 6,160

Centra 950 90 1,040

Centara Boutique ll

166 166portfolio: 13,3operation  by 

the end of 1Q14 and 24 hotels under development Collection

CentaraResidence & Suite

39 70 109

Cosi 120 120otal hotels in pdevelopment, 

scheduled to open between 2014 and 2017 Cosi 120 120

Total 9,764 349 220 362 270 894 516 300 360 154 125 13,314

To

O d JV

2Q – 4Q14 2015 2016 2017 Total

Thailand 92 475* 1 421 583 2 571

Proportion of rooms: Owned vs. Managed

2017

Owned, JVs, Property Fund29%

 5,138 rooms

Thailand 92 475 1,421 583 2,571

Bali 259 259

Laos 200 200

Maldives 110 110

13 314 rms

Managed71%

els in pipeline: Vietnam 138 530 668

Sri Lanka 165 226 391

Ethiopia 300 300

Doha 360 360

13,314 rms

11

Hote

Oman 154 154

China 125 125

Total 516 629 2,380 1,613 5,138

Noted: * Included 2nd phase of Centara Grand West Sand in 2017*Included 2nd phase of Centara Sappaya in 2015

As at 24 March,201411

Hotels in Operation (1/2): p ( / )

Total 43 hotels in operation by theend of 1Q14 of 8 176 rooms

Asset types # Properties #Rms

15 3 812end of 1Q14 of 8,176 rooms(including 15 owned and JVproperties and 28 hotels undermanagement contract).

Owned & JV hotels 15 3,812

Hotels under management contracts 28 4,364

Grand total 43 8 176

Hotel Name #Rms Country Hotel Name #Rms Country

Grand total 43 8,176

List of 15 owned & JV hotels (3,812 rooms)

Hotel Name #Rms Country

Owned Hotels

1 Centara Grand at CentralWorld 512 Thailand

2 Centara Grand Ladprao 565 Thailand

Hotel Name #Rms Country

Owned Hotels (continued)

9 Centara Mae Sot Hill Resort 113 Thailand

10 Centara Hat Yai 245 Thailand2 Centara Grand Ladprao 565 Thailand

3 Centara Grand Hua Hin 249 Thailand

4 Centara Grand Phuket 262 Thailand

5 Centara Grand Krabi 192 Thailand

10 Centara Hat Yai 245 Thailand

11 Centara Villas Samui 100 Thailand

12 Centara Grand Maldives 112 Maldives

13 Centara Maldives 140 Maldives5 Centara Grand Krabi 192 Thailand

6 Centara Grand Mirage Pattaya 555 Thailand

7 Centara Villas Phuket 72 Thailand

8 Centara Karon Resort Phuket 335 Thailand

13 Centara Maldives 140 Maldives

Property Fund Hotel

14 Centara Grand Samui 202 Thailand

Joint Venture Hotel

12

8 Centara Karon Resort Phuket 335 Thailand Joint Venture Hotel

15 Centara Kata Resort Phuket 158 Thailand

Hotels in Operation (2/2):

Hotel Name #Rms Country

p ( / )

Hotel Name #Rms Country

List of  28 hotels under management contract (4,364 rooms)

32 Centara Poste Lafayette, Maurittius 100 MUS

33 Centra Government Complex 204 THA

34 Centra Coconut Beach Samui 55 THA

Managed Hotel

16 Khum Phaya Resort, Boutique 87 THA

17 Centara Udon Thani 259 THA

18 C t Ch T l T t 44 THA 35 Centara Watergate Hotel & Spa Bangkok 281 THA

36 Centara Passikudah Resort & Spa Srilanka 125 SRI

Khao Lak Seaview Resort & Spa

18 Centara Chaan Talay, Trat 44 THA

19 Centara Duangtawan Chiang Mai 512 THA

20 Centara Sappaya, Rayong 13 THA

21 Centra Ashlee Hotel Patong 110 THA37 Khao Lak Seaview Resort & Spa,

Centara 215 THA

38 Centra Central Station Bangkok 150 THA

39 Centara Grand Modus Pattaya 215 THA

g

22 Centara Anda Dhevi, Krabi 138 THA

23 Centara Plaza Hotel Pattaya 152 THA

24 Nova Hotel & Spa Pattaya, Boutique 79 THA

40 Centara Grand Phrathamnak Resort Pattaya 165 THA

41 Centara Grand Azuri Resort & Spa Mauritius 100 MUS

25 Chen La Resort & Spa Phu Quoc, Boutique 108 VNM

26 Waterfront Suites Phuket 39 THA

27 Centra Tuam Resort Bali 90 IND42 The Blue Marine Resort & Spa Phuket 266 THA

43 Centara Grand Azuri Residences & Suites Mauritius 70 MUS

28 Centara Grand West Sands, Phuket 316 THA

29 Centara Hotel Khonkaen 196 THA

30 Centara Sandy Beach Da Nang Vietnam 118 VNM

31 Centara Koh Chang Resort 157 THANote: Opened in 1Q14

13

Centara Guests by Region: Asia increased its portion significantly during the last few years driven byAsia increased its portion significantly during the last few years, driven by Chinese.  Despite smaller contribution, Europe continued its room night growth yoy driven by Russian.  

2%

Guests by Regional: 2007 vs.2013 Room Night Growth 2013 yoy

O h

36%10%

3% 2%6%

23%

35%

USA

Others

5%2% 3% 9%

36%

16%2%

23%

Australia

Middle East48%

18%2007 2013

27%

13%

64%

E

Asia14%

12%

13%

Thailand

Europe

Europe Asia Thailand Australia Middle East USA Others

14

Hotel Performance Snapshot: S b d h i i i b k l i 2012 d hStrong rebound when situation is back to normal in year 2012 and the momentum continued in 2013.

OCC, ARR and RevPar Total Revenue (Btmn) and # of rooms

2,233 

3,067 3,654 

2,000

2,500 

3,000 

3,500 

4,000 

6,000 

8,000 

10,000 OCC  (%) 2007A 2010A 2013A*

Grand 69.9 57.5 80.5

Centara 52.6 59.3 78.1

A 62 1 58 1 79 8

1Q13 1Q14

84.5 71.8

83.5 84.0

84.3 75.6

2,887 4,105 

8,286 

500 

1,000 

1,500 

2,000 

2,000 

4,000 Average 62.1 58.1 79.8

ARR (Bt) 2007A 2010A 2013A*

Grand 4,173 4,009 4,841

84.3 75.6

1Q13 1Q14

5,911 6,639 2,351  2,328 

3,681  3,812 

2007A 2010A 2013A

Total Revenue No.of rooms

EBITDA (Btmn) and EBITDA margin

Centara 2,220 2,174 3,237

Average 3,391 3,409 4,370

RevPar (Bt) 2007A 2010A 2013A*

3,117 5,066

5,128 6,103

1Q13 1Q14

1Q13 1Q14

32%

19%

31%

20.00%

25.00%

30.00%

35.00%

2,000

3,000

4,000

RevPar (Bt) 2007A 2010A 2013A

Grand 2,863 2,304 3,896

Centara 1,040 1,289 2,528

Average 2,046 1,979 3,486

1Q13 1Q14

4,995 4,768

2,602 4,257

4,323 4,612

42% 42%

25.00%

30.00%

35.00%

40.00%

45.00%

50.00%

2 000

3,000 

4,000 

919 793

2,600

0.00%

5.00%

10.00%

15.00%

-

1,000

2007A 2010A 2013A

Noted: *Included Maldives since 2013

988 974 0.00%

5.00%

10.00%

15.00%

20.00%

1,000 

2,000 

1Q13 1Q14

15

2007A 2010A 2013A

EBITDA %EBITDA Margin

Noted: *Excluded extra items and deferred rental income from PFPO

1Q13 1Q14

Revenue Contribution by Location: d l h l 5 h l d b d f fNew developments in the last 5 years have resulted in better diversification of 

source of income.Revenue Contribution

38%37%

32%27%

2007A 2010A 2013A 2014E

21%

15%

20%

13% 20%

8% 15%

15% 15%

27%

8%

14%17%

19%

3% 3% 1%4%9%

3%

13%

1%

8%

2%5%

7%0.4%

8%

2%5% 7%

1%

Bangkok Hua Hin Hat Yai Krabi Pattaya Phuket Samui Tak Maldivesg y

Revenue Per Room Available – RevPar (Bt) 

Bangkok Hua Hin Hat Yai Krabi Pattaya Phuket Samui Tak Maldives

2007A 1 664 4 305 528 3 562 1 283 3 135 4972007A 1,664 4,305 528 3,562 ‐ 1,283 3,135 497 ‐

2010A 1,396 3,823 863 3,225 2,374 1,734 2,746 410 ‐

2013A 2,401 4,724 1,198 3,742 3,750 3,028 3,099 415 13,040

1Q13 2 485 6 688 1 221 5 910 5 048 4 791 4 247 409 16 488

16

1Q13 2,485 6,688 1,221 5,910 5,048 4,791 4,247 409 16,488

1Q14 1,391 6,963 1,060 6,102 4.703 4,874 4,311 457 19,689

Food Business

17Tenya

Food Business Strategy: Currently, Operating in gyThailand but looking for an opportunity to expand in overseas 

Growing existing brands through outletOwned Outlet 

Expansion

Growing existing brands through outlet expansion across Thailand, particularly in upcountry;

Continue looking for opportunity to  expand in high potential food segment via: Acquisition by using internal cash

Food

J i t

Acquisition by using internal cash flow from operation;

Joint venture with international partner.

AcquisitionJoint 

Venture

18

Food Portfolios of 12 Brands (1/2): ( / )7 Japanese, 3 US and 2 owned brands 

Mister Donut (MD) KFC Auntie Anne’s    (AA)

Pepper Lunch  (PL)

Beard Papa’s (BP)

Chabuton (CBT)Mister Donut (MD)(1978)

• Founded in the United States in 1956 

KFC(1984)

• The world's second largest restaurant chain 

ll (

(AA)(1988)

• An American chain of pretzel bakeries

(PL)(2007)

• A "fast‐steak" restaurant franchise 

l i h

(BP)(2009)

• An international chain of cream puff stores 

d i J

(2010)

•TV champion chef’s Japanese 

• Now headquartered in Japan, where it has more than 1,300 storesA i

overall (as measured by sales) after McDonald’s, as of Dec 2012. 

• Over 18 000

• More than 300 franchisees with more than 1,200 locations in the United States and more than

popular in the Tokyo area, founded in 1994

• Over 200 stores in 11 countries

started in Japan in 1999

• Their slogan is "Fresh'n natural cream puffs"O 250 t

J pramen restaurant •Supervised by Mr. Yasuji Morizumi, who is also the owner of th fi t• A presence in 

Taiwan, South Korea, China, Philippines, Thailand, and El Salvador

Over 18,000 outlets in 120 countries 

and more than 23 countries globally

• Over 250 stores in Japan and 300 worldwide

the first ramen shop appeared in MICHELIN Guide LA. 

19

Food Portfolios of 12 Brands (2/2)Food Portfolios of 12 Brands (2/2)

Cold Stone  CSC) Ryu Shabu Shabu The Terrace  (TT) Ootoya (OTY) Yoshinoya (YO) Tenya (TEN)(2010)

• An American‐based ice cream parlor chain

• premium ice‐

(2010)

• In house brand  Japanese Restaurant 

• Osaka mix shabu

(2010)

• Central group's Thai cuisine restaurant

(2011)

•Acquired total of 33 outlets in Sep 2011•Japanese home 

(2011)

• The largest chain of beef bowl restaurant founded in 1899

(2013)

• The most successful Tendon chain restaurants in premium ice

cream, or ice cream made with approximately 12–14% butterfat

Osaka mix shabushabu all you can eat

J pcooking style restaurant•More than 250 stores in Japan •A presence in 

• Its motto is “Tasty, low‐priced, and quick”.

Japan• Providing customers with high‐quality Tendon and Tempurabutterfat

• Since 2008, an attempt to increase its presence outside the 

pTaiwan, Hong Kong, Indonesia, Singapore and Thailand

Tempura

United States 

20

Food Performance Snapshot: pContinuous growth despite the challenging times

SSS and TSS growth (%) Total Revenue (Btmn) and # of outlets

52

473  512 

743 

500

600

700

800

7,000 

9,000 

11,000 

SSS TSS

752 

720

740

760

5 000

7,000 

9,000 

11,000 

4,295  5,295 

9,183 

-

100

200

300

400

(1,000)

1,000 

3,000 

5,000 

15.4%14.5%

2,163  2,298 

681 

640

660

680

700

(1,000)

1,000 

3,000 

5,000 

1Q13 1Q14(1,000)2007A 2010A 2013A

Total Revenue # of outlets

EBITDA (Btmn) and EBITDA margin‐3.1%

14.0%0.9%

4.0%9.7%

3.2%

‐1.8%

%6.3%

( )1Q13 1Q14

15%17%

13%

10.0%

12.0%

14.0%

16.0%

18.0%

1,500 

2,500 

Noted: 2009 terminated Pizza Hut and Baskin Robbins

2007A 2010A 2013A 1Q13 1Q14 14%

9% 10.0%

12.0%

14.0%

16.0%

1,500 

2,500 

638  875  1,199 

0.0%

2.0%

4.0%

6.0%

8.0%

(500)

500 

2007A 2010A 2013A

292  197 

2.0%

4.0%

6.0%

8.0%

(5 )

500 

21

( ) 2007A 2010A 2013A

EBITDA %EBITDA Margin

0.0%(500) 1Q13 1Q14

Revenue Contribution by Brand: Top 4 brands, KFC, y pMD, AA and Ootoya contributing 90% of food revenueRevenue Contribution

52%60%

52%

2007A 2010A 2013A

TT

YO

TEN

Ootoya9%

Other heavy food8%

Other light food2%

25%25%20% PH

CBT

RYU

PL

CSC

BP

CBT

RYU

PL

CSC

BPBR KFC54%

AA8%

1Q14

9% 7% 7%9%2% 4%

8% 9% 8%3%

KFC Mister Donut Auntie Anne's

Ootoya Other Heavy Food

Other Light Food

54%MD19%

Anne s Food Food

Number of outlets

KFC Mister Donut Auntie Anne’s Ootoya Other Heavy Food Other Light Food Total

2007A 136 188 81 26 42 4732007A 136 188 81 - 26 42 473

2010A 160 245 83 - 10 14 512

2013A 194 309 117 40 61 22 743

1Q13 182 291 103 37 46 22 681

22

1Q13 182 291 103 37 46 22 681

1Q14 196 316 118 40 60 22 752

Outlook and Financial Highlightg g

23Centara Watergate Hotel & Resort Bangkok

Portfolio ExpansionPortfolio Expansion Asset Light Expansion: Management fees and # of rooms Food Outlet Expansion

10000400

Management Fees # of JV and managned rooms Bangkok Upcountry

6,720

8,731

7000

8000

9000

300

350

743

920

4,236

5,136

4000

5000

6000

200

250

Btmn

603677

743

45%

50%

2,866 3,065

2000

3000

4000

50

100

150

59%59%

55% 50%

0

1000

0

50

2011A 2012A 2013A 2014E 2015E 2016E 2011A 2012A 2013A 2016E

Note: assumed 8 10 new contracts per annum plus

24

Note: assumed 8‐10 new contracts per annum plus 3‐4 hotels for COSI brand since 2015

Earning prospect VS InvestmentEarning prospect VS Investment 

Hotel Food

Revenue by business:  4‐year CAGR=12% Investment  (Btmn)

54% 57% 58% 60% 60%

Hotel Food

0.90.8 0.8 0 8

0.90 

1.00 6,000

CAPEX Interest Bearing Debt/ Equity

46% 43% 42% 40% 40%

% % 0.8

0.60.60 

0.70 

0.80 

4,000

5,000

2014E 2015E 2016E 2017E 2018E

Net Profit  by business: 4‐year  CAGR =18%0.20 

0.30 

0.40 

0.50 

2,000

3,000

37% 43% 44% 43% 44%

Hotel Food‐

0.10 

0

1,000

2014E 2015E 2016E 2017E 2018E

63% 57% 56% 57% 56%

% 43% 44% 43% 44%

2014E 2015E 2016E 2017E 2018E

Note: ‐ Included COSI in total of Bt254mn and Bt351mn, in 2014E and 2015E ,respectively

‐ Included assumption of new hotel construction during 2015 2017 in total project cost of Bt6 600mn

25

2014E 2015E 2016E 2017E 2018E during 2015 – 2017 in total project cost of Bt6,600mn‐ EBITDA before gain and expense from Property Fund ‐

CTARAF 

Interest Bearing Debt: average cost 4.3% as at 31 Mar 2014g g

Interest Bearing Debt 31 Dec 13 vs 31 Mar  14 Interest Bearing Debt as at 31 Mar 14: Bt10,756mn

A   t 31 D 13  31 M 14 

5,1444 7385 000 0

6,000.0 

31‐Dec‐13 31‐Mar‐14

Bank overdraft

As at 31­Dec­13  31­Mar­14 

Interest Bearing Debt/ Equity 1.0X 0.9X

4,738

4,000.0 

5,000.0  overdraft0.6%

Short‐term loan16.7%Debenture

2,243 2,799

1,793

2,799

2,000.0 

3,000.0 

%

Current portion of Long‐term loans

Debenture26.0%

31­Mar­14

19

1,251

69

1,359

1,000.0 

12.6%

Long‐term loans44.0%

‐Bank 

overdraftShort‐term 

loanCurrent portion of Long‐term loans

Long‐term loans

DebentureS/T Loan (29.9%) Bt3,218mn

L/T Loan (70.1%) Bt7,538mn

Fi d R t (33 4%) Bt3 591

26

Fixed Rate  (33.4%) Bt3,591mn

Float Rate   (66.6%) Bt7,165mn

CENTEL Milestone

2013

CENTEL Milestone

•Hotel 42 hotels (15 owned/JVs and 27 managed)

•QSR 12 brands 743

2018E•Hotel 80 hotels (21 owned/JVs

2009

brands 743 outlets

owned/JVs and 59 managed)

•QSR 14•Hotel 19 hotels (13 owned/JVs and 6

•QSR 14 brands > 950 outlets

and 6 managed)

•QSR 5 Brands 478 outlets478 outlets

27

Thank You

28

Appendix

29

Tourism Arrivals: Number of international tourists arrivals continue to riseNumber of international tourists arrivals continue to rise

o In 2013, top source market continues to contribute the significant growth, including tourists from China(+69%), Russia (+32%), Malaysia (+17%) and Japan (+12%)

International Arrivals by Nationality: 1Q14Number of  International Tourist Arrivals to Thailand

South AsiaOceania3%

Middle East

Africa1%

64% 61% 64% 70% 80% 100.00%40.0

East Asia Europe AmericasSouth Asia Oceania Middle EastAfrica Market OCC Centel OCC

East Asia

Americas5%

South Asia4%

3% East2%

1%

56% 49% 51% 58% 61%65%

64% 61% 58% 64% 70%

0.00%

50.00%

25.0

30.0

35.0

Persons

19 122.3

East Asia51%Europe

34%

Nationality 1Q13 1Q14 % ∆ yoy

26.7

8 210.3

12.516.1

4.0 4.1 4.44.9

5.66.3

-100.00%

-50.00%

10.0

15.0

20.0

Million P

14.6 14.1 15.9

19.1 Nationality 1Q13 1Q14 % ∆ yoy

East Asia 3.83 3.35 ‐12.56

Europe 2.11 2.56 6.64

The Americas 0.33 0.33 0.09

Flooding  in Central of 

7.6 7.1 8.2

-150.00%0.0

5.0

2008A 2009A 2010A 2011A 2012A 2013AAirport Closure

April Riot RajprasongProtest

South Asia 0.31 0.27 ‐13.77

Oceania 0.24 0.23 ‐5.23

Middle East 0.14 0.12 ‐12.34

Africa 0 04 0 04 10 06The Protest in 4Q13Ce t a o

ThailandSource: BOT and TAT

Protest Africa 0.04 0.04 10.06

Total 7.01 6.60 ­5.86

in 4Q13

30

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