by charlene chen margarita garcia rattama valdez

Costco By

Charlene ChenMargarita Garcia

Rattama Valdez

*membership only*warehouse*provides a wide selection of merchandise2nd largest retail in the U.S.3rd largest in the worldLargest membership warehouse club chain in the U.S.

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Headquarter located*Issaquah Washington U.S.

Membership of Costco

Jeffery Brotman Born in 1943 an American attorney , businessman the co-founder of Costco Wholesale

Corporation joined with Jim Sinegal to plan for a new

wholesale business ( in 1982)The Chairman of the Board for the company

since 1994President/ CEO: Craig Jelinek; CFO: Richard

Galanti

The brief history of Costco First Price Club opened in 1976 , in San

Diego First Costco opened in 1983, in Washington Price Club and Costco merged in 1993It changed name to Costco Wholesale

Corporation in 1999

MarketingMembership only warehouse wholesaleHave large Membership BaseHuge buying powerNo advertisement necessary

Major products and serviceHome products : electronics, furniture,

groceries.Business: credit report, business phone

service Life: business prescription insurance, group

vision plan, life insurance

Why is it successfulI. They have good strategic marketing II. Best productivity III. Good salary for the employeesIV. Unbeatable prices

Experience in CostcoCar– Costco programCar-- Insurance , homeowner insuranceTiresAll my household supplies

Outside its business

Costco giving guideline– children: education, health, human services

Qualifying for Grant : The United Way , Children’s Miracle Network Hospital, Red cross,

Supporting charitable and community activities

Interesting fact CEO’s working rules:

All Kirkland Signature products– equal or better

Offer a savings to the membersContinuous Improvement