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Building an Authentic Personal BrandJOHN HORN

VANCITY SAVINGS CREDIT UNION

Learning Outcomes

By the end of this workshop, learners will be able to…

• Understand the idea of an authentic personal brand and how to create one

• Evaluate their personal brand by gathering insights about how others see them

• Explain strategies and tactics for building an authentic personal brand (and begin designing their unique personal strategy)

Who are you? Like, really.

“Be yourself. Everyone else is already taken.” – Oscar Wilde

What’s the deepestyou’ve ever listened?

“Take criticism seriously, but not personally.” – Hillary Clinton

How does your generosity make an impact?

“An ounce of practice is generally worth more than a ton of theory.”

– E.F. Schumacher

More Questions? Want to Stay in Touch?

You can reach me at:

john_horn@vancity.com

@hornjohnhorn

linkedin.com/in/hornjohnhorn

thepotentiality.com

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