brochure franchising english

LOGO

My name? My name’s original!

It means life, and I am like that, very passionate.

You can’t forget my name.Remember?It’s the woman’s first name, the one who seducedthe first man!

You can simply call me EVE…glamorous, mysterious, and…it gives a hint of a star,always ready to step with high heels any red carpetof some mondane international event.

CONCEPT

My passion? Shoes!

Marilyn Monroe used to say“… shoes are a girl’s best iend”.What do men say about this:“Another pair of shoes? Don’t you already have toomany, darling?”Men don’t understand. ey think it’s an extravagance.

Either high or low, wide or narrow heels, platform, san-dals,ballerina flats, wingtip, chanel, decoltè…always on the search of a more glamourous pair of shoes.

What about handbags, belts, sunglassis…I must find the right match all the time!

LOCATION

ACQUI TERME (AL)C.so Italia, 14

ALASSIO (SV)Via Vittorio Veneto, 59

ALBENGA (SV)Centro Comm. LE SERRE

ALESSANDRIAC.so Roma, 42

AOSTAVia E. Aubert, 37

ARMA DI TAGGIA (IM)Via Privata Roggeri, 52/20

ARONA (NO)C.so Cavour, 22/24

ASTI Centro Comm. IL BORGO

BEINASCO (TO)Centro Comm. LE FORNACI

BIELLACentro Comm. GLI ORSI

BORGOMANERO (NO)C.so Cavour, 24

BRESCIAVia X Giornate, 73/75

CESANO BOSCONE (MI) Centro Comm. AUCHAN

CINISELLO BALSAMO (MI)Centro Comm. AUCHAN

CIVATE (LC)Centro Comm. IPERAL

CREMONACorso Campi, 82/84

GADESCO (CR)Centro Comm. CREMONA DUE

GRANDATE (CO)Centro Comm. GRANDATE

IMPERIAVia Bonfante, 52

IVREA (TO)Via Palestro, 1

LIMBIATE (MI)Centro Comm. CARREFOUR

MAPELLO (BG)Centro Comm. IL CONTINENTE

MONTANO LUCINO (CO)Centro Comm. BENNET

NOVARAVia Fratelli Rosselli, 26

PINEROLO (TO)Via Buniva, 86

RHO (MI)Centro Comm. RHO CENTER

RIVAROLO (TO)Centro Comm. URBAN CENTER

SARONNO (VA)C.so Italia, 48

SAVONACorso Italia 117/119

SONDRIOCentro Comm. FUENTES

TORINOV. Tripoli, 32V. Madama Cristina, 18/h

VERBANIAVia S. Vittore, 67

VERCELLIC.so Libertà, 89

I’m young.

I’ve learnt everything om my elder sistersand brodhers.I’m determined and I know what I want.

My iends are all my age,Dazzling shoes? Yes, but careful at quality and price.Sure, that makes the difference!

Where can you find me?Around… in the best shopping places: shoppings centers, high streets. Wherever there’s “mo-vida”.For now you see me only in thirty locationsbut I want to broaden out my horizons,discover new situations, new cities and why not?New countries.

COMMUNICATION

Today hear, tomorrow there,

shoes always go along with my routine.Whether I go shopping or in the office,for a night in a disco or a day on the beach…I need the right shoes for right moment.Anyway, dear iendswho hasn’t bought a pairof shoes when feeling down and depressed!

My shoes always come first,they make me feel sexier and more elegant.

I like looking at myselfend I love being looked at.

IMAGE

Ilike sobriety.

A romantic essentialitywhich points out my feminine nature.One thing is for sure. I want to show my shoes.I give them the greatest attention.As well as to accessories. ey make the difference.

I’am gratified to look at my feet well shod reflected in themirror.

I’m well aware that a woman’s footwith o without shoe it’s oen more seducing than a whole naked body.

LAYOUT

Iknow women will understand this!

You walk into a shoe shopand an irrepressibile desire of possession stirs up.Imagine if it was your shop!A dream come true!

Men,don’t get this the wrong waytry and look at it on a different prospective.It’s a bargain !More than half of the Italian population is made ofwomen.

How many women could you make happy?

Agency Italy Tracks Retail s.r.l.Via Albenga 36/a - 10098 Rivoli - TO

Start of activity 2011Direct sales points 34Affiliated sales points 2

WHAT WE ARE LOOKING FORAverage surface 80/100 sm

more than 40/50 sm storeroomTarget users From 30.000 inhabitantsIdeal location City centre, Shopping Centre Experience in the field Not necessary although suggestedRequested staff 3 assistants including the proprietorInitial investment Euro 450.00/sm

excluded installation system and building workAverage annual turnover 6.000,00/sm

WHAT WE REQUIREEntry fee YesGuarantee YesRoyalties NoLength of contract 5 years

WE OFFER Formula on a return basis. Feasibility study. Retail layout. Professional training in head office and in the shop.Software and assistance on software package.Sales analysis. Continuous “visual merchandising” assistance.Corporate campaign and P.O.P. goods.

CONTACTS Massimo FarrisPhone +39 0119539039 - Fax +39 0119558450e-mail: info.franchising@evemilano.it

FRANCHISING

My ideal partner is Tracks Retail.I chose Tracks Retail becauseit’s an enterprise with great experience.It has opened and managed over a hundred shopswith the greatest anchising brands.

It’s got suitable structure and human resources,it suggests the right solution against the objectives to reach:om the location choice to the furniture fittings , till thecontinuity of “visual” om the staff selection to professio-nal training, till sales analysis.Each situation is cononted with the proper know-how.

It could be the beginning of a profitable relation for youtoo... let’s talk about it!

My name is Eve. Call me !