being a ux team of one: understanding strengths & weaknesses

THE UX WARS

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BEING A UX TEAM OF ONEUnderstanding your strengths

and weaknesses

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HOO RAH!

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WHOA... RELAX, NO NEED GETTING ALL

WORKED UP

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THE PERFECT JOB

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SUDDEN RANDOM PUSHBACK

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AN ABSOLUTE NIGHTMARE

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WTFHAPPENED??

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I FAILED

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&!"##$%&!'(&"%

&%()rpr)('(&"%

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- SOMEONE

“THE CHALLENGE IS GETTING PEOPLE TO ADAPT, AGREE TO

YOUR IDEA ACTUALLY MAKING IT THROUGH THE ORGANIZATION”

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STRENGTHS

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YOUR KNOWLEDGE

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YOUR WORK-ETHIC

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YOUR FREEDOM

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THEIRSYMPATHY

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- DAVID OGILVY

“PEOPLE WHO IGNORE RESEARCH ARE AS DANGEROUS AS

GENERALS WHO IGNORE DECODES OF ENEMY SIGNALS”

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WEAKNESSES

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POORFOUNDATION

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FAILEDTACTICS

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FORCINGTHE *MAGIC*

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DELIVERABLES DELIVERABLES

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- JAKOB NIELSEN

“PAY ATTENTION TO WHAT USERS DO, NOT WHAT THEY SAY. SELF-

REPORTED CLAIMS ARE UNRELIABLE”

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FOCUS ON STRENGTHENING RELATIONSHIPS

Step outside your box +Lunch & Learn +

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MEASURE & EVALUATE AGAINST KPI’S

Heuristic Evaluations +Quantitative UX Data +

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GORILLA STYLE RESEARCH & USABILITY TESTING

Friends & Family +Build Prototypes +

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ALIGN WITH STRATEGIC COMPANY GOALS

Create Case Studies +Survey key internal +

influencers D

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- MILTON GLASER

“TO DESIGN IS TO COMMUNICATE CLEARLY BY WHATEVER MEANS YOU

CAN CONTROL OR MASTER”

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PLATINUM SPONSORS

GOLD SPONSORS

SILVER SPONSORS

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AU REVOIRVINCE BASKERVILLE

@WHOISVINCEVINCE@TRIPLINGO.COM