b2b vs b2c: whither the roi?
Post on 14-Jul-2015
1.434 Views
Preview:
TRANSCRIPT
Page 9
OK, Let’s Make it Real
Typical customer Curly spends $10,000/year with you
Curly is with you for five years
Your profit margin is 10%
Lifetime value of Curly is($10,000 * 5) * .1 = $5,000
top related