advances in mobile social networks, mobile monday beijing @ orange labs
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Alvin Chin
Senior Researcher
Mobile Social Networking Group
Nokia Research Center, Beijing
Mobile social networking vs. social networking on mobile
•Connecting to your online social networks on your mobile
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
distributed content sharing
social networks
sensor networks
pervasive computing
Integrate context and social connections into mobile social networks
Provide integrated experience by fusing physical and digital social interactions through the mobile
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Place
Who
Profile
Needs
Hobbies
Where
Environment
Sensing
Atmosphere
Activity
What
Purpose
Social
Family
Friend
Relative
Schoolmate
Colleague
Interpersonal Relationship Mesh
People
Time Frame
Context Modeling
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
But what is the real problem with current social networking?
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Solution: Need context and relevance!
•How to use and integrate context into mobile social networking?
•How to use the social network for intelligent routing and communication?
•How to recommend relevant people to be your friends and recommend relevant content?
•How to create innovative applications and services that leverage social networks to help people with their daily activities?
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
How do I know this friend?
Why should I add him/her?
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
But many social networking services fail. Why?
• Many social networking services fail because they dealwith just people only
• Jyri Engestrom: “social networks consist of people whoare connected by a shared object” which he calls object-centred sociality
http://www.zengestrom.com/blog/2005/04/why-some-social-network-services-work-and-others-dont-or-the-case-for-object-centered-sociality.html
•Problem: How to use the resources in the physicalenvironment (like the office) to help facilitate socialnetworking and vice versa
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
4. Tom never met her, but maybe his friends
met her, so he searches his social network
3. Tom zooms in on the map to find out that she is Zhao
Feng, taps ZhaoF to see if he has met her before
5. Ah, Zhao Feng was the UI manager at the
meeting last week with his colleague Wang, which he could not
make it!
?
Thanks Nokia, I will never forget a
person again!
2. Tom uses his phone to find out who that
lady is
1. Tom seems to recognize a lady while walking in the hallway but
can’t remember if he met her
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
•Mobile social networking makes the mobile an integral part of your social network and lifestyle
•Need to bridge the gap between physical and virtualworlds together
•We have great opportunity to improve humankind with mobile social networking
•Context and relevance are needed to drive mobile social networking forward and make it a daily reality
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
Alvin Chin, Advances in Mobile Social Networks, Mobile Monday Beijing, August 30, 2010
http://research.nokia.com
Alvin ChinNokia Research Center, Beijingalvin.chin@nokia.comhttp://research.nokia.com/people/alvin_chinhttp://www.alvinychin.com/blog
Nokia OVI: gadgetmanFacebook: Alvin Chin (alvin.chin@utoronto.ca)LinkedIn: alvin.chin@nokia.comTwitter: gadgetman4u
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