about the givers at global giving

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What is What is globalgivinglobalgivin

g?g?

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An online marketplace An online marketplace that connects people to that connects people to projects all over the projects all over the world they can give world they can give money to support. money to support. Donors hear about Donors hear about progress and see progress and see impact.impact.

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Fundraising success on GlobalGiving

2008

>1000!

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What follows is about how global givers use the site:

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8Bro

wsin

g r

esu

lts..

.

Results are

ranked by popularity

among givers and by project

leader updates

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Donors’ eyes go

here first!

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DonorDonors’ s’

eyes eyes go go

here here next!next!

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The The median median size of size of donation is donation is $50. $50.

Givers Givers want to want to see options see options above and above and below $50!below $50!

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Global givers want to hear: what is

your organization’s

goal?

a c

om

mu

nic

ati

on

s p

latf

orm

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Givers want to read about the goal!

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Education success Story: Anyango and Linet said:

“Now fellow children don’t discriminate us, stigmatize us, and even shame us at school because we have friends who care for us and pray for us….they are the parents we have... We just know them as GlobalGiving friends…”

Your quarterly updates help retain donors

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Let me speak!

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Do Do conversations conversations

make a make a difference?difference?

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Obama campaign success: through social media

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How do messages How do messages spread?spread?

Word of mouth Email Newspaper

Website Radio Phone texting Television

Twitter ‘blog’

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GlobalGiving is part of your social media approach to

fundraisingOn GlobalGiving• Project updates• Fundraising tool• Tell a friend tool• Widget tool• Giftcards

Other InternetBlogsPodcastingNews websitesYoutube / Snapfilms (videos linked to your page)Twitter (SMS messages about your cause)

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Did you know Did you know about the about the

tools givers tools givers use to use to

promote promote projects they projects they

love?love?

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Registries allow people to endorse/advertise combinations

of projects

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Fundraiser tools allow any person to take control of evangelizing for your project. These tools integrate into FaceBook and other social media websites.

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GlobalGiving wants every organization

to succeed. We provide the tools.

You set your goals. The more you

include the people you serve in the

process, the more you succeed in the social media world