a tale of two companies: a social media & ediscovery war (2011)

A Tale of Two Companies: A Social Media & eDiscovery War

ByNeal Lawson

iDiscovery Solutions&

Antigone PeytonCloudigy Law

Wednesday, September 14, 2011

Setting the Stage

Complex litigation is getting more complex

Data doesn’t stay in a enterprise system (leaks are normal)

The enterprise walls are irrelevant today

Relevant information is on the Web, blogs, social media platforms, and mobile devices

More than 50% of Americans are now “social”

International data=multi-national problems

The prize goes to the best data sifters and the technical problem solvers

A Web 2.0 World

Practical Approach to Discovery

Create plan

Document process

Record process used

Identify technology tools

Monitor & Update

Running in Place

“The scope of discovery into social media sites requires the application of basic discovery principles in a novel context.”

Offenback case (M.D. Pa. June 22, 2011)

Our Job

Search

Identify

Preserve

Analyze

Produce

Neal’s Job

Doomsday’s To-Do List

Preserve:

8 employee & Doomsday twitter accounts

Doomsday blog on WordPress site

Doomsday’s To-Do List

Preserve:

Chatter discussions & content

Employee Facebook messages to Jack Ryan

Heaven’s Arms Collection

We want:

Marc Burns blog posts on TechCrunch (expert)

LinkedIn posts re: Doomsday mobile products

Jack Ryan’s Facebook messages & status updates re: launches

Heaven’s Arms Collection

We want:

Official Company Facebook Page

Unofficial Facebook Page

LinkedIn Company Page

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Finding Gold

Facebook Export

Twitter

Chatter Feeds

WordPress Blog

YouTube

Yammer

Doomsday’s Social Media Policy

Clear & short

“Be responsible”

Train new employees

Feedback on compliance

Use software and teams to manage social media campaigns

Heaven’s Arms Social Media Policy

“Someone needs to tweet about our products, a lot!”

No process for capturing information

Hard to identify social media information related to case

Uncontrollable

Doomsday Asks Judge For Help

Cost of motions to compel paid by Heaven’s Arms

Jack Ryan’s Facebook and LinkedIn info given to Doomsday counsel

Business & personal use means not private

What We Don’t Get . . .The Swedish employee’s Facebook messages

Social information considered private by the local or federal gov’t or privacy authority

Negotiate w/cross-border data issues in mind

Questions??Neal Lawson

President & Co-Founder, iDiscovery Solutions(703) 209-8240

nlawson@iDiscoverysolutions.com

Antigone Peyton, Esq.

President & Founder, Cloudigy Law(703) 436-2033

antigone.peyton@cloudigylaw.com

Twitter: @antigonepeyton; @cloudigylaw

Facebook: http://www.facebook.com/CloudigyLaw

LinkedIn: http://www.linkedin.com/in/antigonepeyton

Cloudigy blog: http://cloudigylaw.com/news/

a tale of two companies: a social media & ediscovery war (2011)

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