2016 day camp
Post on 22-Jan-2017
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FOR A BETTER SUMMER
DATA VISUALIZATION WORK EXAMPLEYMCA OF CENTRAL OHIOMay 1, 2023
2
CAMPER DEMOGRAPHICS
Average age just under 957% Male
4 5 6 7 8 9 10 11 12 13 14 150
50
100
150
200
250
300
350
400
450
Age
# of Campers
3
CAMP REGISTRATION
Attended 5.85 camp weeks 2318 Unique campers
1 2 3 4 5 6 7 8 9 10 11 120
50
100
150
200
250
300
350
400
450
# of Campers
# of Registered Weeks
4
CAMP PARTICPANT HEAT MAP
5
ONLINE REVENUEUsing registration priority for online camp enrollments and improving the online registration experience, we were able to increase the amount of revenue transacted online by 39%
Camp Child Care Fitness Membership Sports Swim Lessons Swim Team Youth Classes $-
$100,000
$200,000
$300,000
$400,000
$500,000
$600,000
$700,000
$800,000
$900,000
$1,000,000
20142015
6
ONLINE REGISTRATIONS45% of all registrations occurred on the Hub52% of private pay registrations occurred on the Hub
0
500
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2500
959
1052
116
190
In Branch Hub TANF Title XX
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