We put you on the world stage.

The Joburg Market is a world leading fresh produce market and highly regarded as a price

barometer for fresh produce in Southern Africa. Now, we are pleased to announce the

launch of an online ordering system which offers international bulk buyers an opportunity

to purchase fresh produce from Joburg Market, with all the grading, prices and shipping cost

virtually, without the buyer having to visit the Market. The online ordering system is available

as a link on the Joburg Market website to put your produce on the world stage.

TAKE A FRESH LOOK AT THE MARKET

CONTENTSImportant fruit industry contacts 1

Stellenzicht - elegance rewarded 2

Hardest harvest in living memory 3

L’Oreal Unesco Women in Science Fellow 4

Hong Kong - Bipolar wine market 5

Irrigation of Bananas 6

Nuwe era vir Vroueforum 8

Distell buys stake in Brandphoenix 8

New CEO for WP Citrus Producers Forum 9

Global G.A.P. tour 2011 10

SA citrus exports 11

Dubai company invests in Maputo 11

SA to revialise bananas and citrus 12 Zeder bids for Capespan 12

AgChem verkoop belang aan Rolfes 13

Take a fresh look at the market 14

Season reefer container freight route re-instated 15

Safmarine launches iPhone application 15

Mozambique’s cashew harvest 16

SA Clementine harvest 16

South African Citrus Growers AssociationPO Box 461, Hillcrest, 3650Tel: (031) 765 2514Fax: (031) 765 8029Website: www.cga.co.za

SA Avocado Growers Association (SAAGA) PO Box 866, Tzaneen 0850 Tel: +27 (0) 15 307-3676/7Fax: +27 (0) 15 307-1564Website: www.avocado.co.zaEmail: info@subtrop.co.za

Banana Growers’ Association of South Africa (BGASA) C/o - ITSCPrivate Bag X11208, Nelspruit 1200 Tel: +27 (0) 13 755-2714Fax: +27 (0) 13 755-2716

South African Litchi Growers’ Association - (SALGA) PO Box 2321, Tzaneen 0850 Tel: +27 (0) 15 307-3513Fax: +27 (0) 307-1511Email: info@subtrop.co.za

South African Macadamia Growers’ Association - (SAMAC) PO Box 5094, Tzaneen 0850 Tel: +27 (0) 15 307-1520/6792Fax: +27 (0) 307-1575Email: info@subtrop.co.za

South African Mango Growers’ Association - (SAMGA) PO Box 2321, Tzaneen 0850 Tel: +27 (0) 15 307-3513Fax: +27 (0) 15 307-1511Email: info@subtrop.co.za

South African Papaya Exporters Association - (SAPEA) C/o ITSC, Private Bag X11208, Nelspruit 1200 Tel: +27 (0) 13 753-7000/7054Fax: +27 (0) 13 752-3854

Pineapple Growers Association (PGA) (KZN)PO Box 332, Hluhluwe 3960 Tel: +27 (0) 35 532-0130Fax: +27 (0) 35 562-0294

Pineapple Growers Association (PGA) (EASTERN CAPE)PO Box 35, Bathurst 6166 Tel: +27 (0) 46 625-0515Fax: +27 (0) 46 625-0817Email: pga@intekom.co.za

South African Nut And Nut Products Information Centre - (SANNIC) MICS, Ms G HolyP O Box 212, Laezonia 0026 Tel/Fax: +27 (0) 12 669-0348Cell: 072 458 4898E-mail: gerda@mics.co.za

Editor - Tommy PattersonLayout - Keith CoventryMarketing & Advertising

Robert J. Simpson - Tel/Fax: (011) 827 8590, Cell: 072 266 7051

Printed by: ABC Press, Cape TownPublished by Patterson Publications cc

P.O. Box 397, Sea Point, Cape Town 8060, South Africa

Tel/Fax: (021) 434 6034Cell: 0825623358 or 0836553651

email: pattersonpub@telkomsa.net

CONTACT DETAILS OF ASSOCIATIONS IN THE

SOUTH AFRICAN FRUIT INDUSTRY

AF page 1

ELEGANCE REWARDED IN GOLDEN TRIANGLE

PINOTAGE FROM STELLENZICHT

Stellenzicht winemaker Guy Webber, has seen his unwavering pleasure in Pinotage rewarded yet again - this time with a gold medal at the 2011 Decanter World Wine Awards for the 2008 vintage of Stellen-

zicht’s Golden Triangle Pinotage.

Stellenzicht winemaker Guy Web-ber, has seen his unwavering pleasure in Pinotage rewarded yet again - this time with a gold medal

at the 2011 Decanter World Wine Awards for the 2008 vintage of Stellenzicht’s Golden Triangle Pinotage.

An avowed Pinotage-lover, he believes the appeal of this wine lies in its attractive “ce-dar and toasty oak scent, balanced by hints of ripe berries and touch of sweet vanilla”. Its tannins are “wonderfully ripe and inte-grated to leave a very friendly, unobtrusive and lasting finish”.

“Elegance is what I look for when making wine” he adds, in his typically understated way; “If you have good grapes, just treat them well and let them do what they naturally will do.”

Nevertheless, he does concede the importance of nuanced blending to achieve his desired result. “After 19 months of barrel maturation, the different batches were blended and returned to wood for an extra three months, producing sweet characters echoed in the sweet ripe berry and prune flavours of the Pinotage. I think this has added a rich, plush, mouth-filling dimension.”

The wine was aged in a combination of French, Eastern European and American oak barrels.

The 2009 vintage of the wine, now on the local market, expresses the same integrity of pure Pinotage fruit as the 2008 but is slightly more restrained. The wine was matured in oak barrels for 21 months and after blending was returned to wood for an extra month.

Webber says its full and rich flavours of stewed fruit on the palate pair extremely well with hearty home-cooked lamb and also with chicken curry.

For those with a palate for traditional South African fare, he suggests matching the wine with meat and bean casserole served with “stampkoring”, or even with “smoorsnoek” and “korrelkonfyt”.

A perfect companion for a cosy indoors winter’s evening and comfort food, the 2009 Golden Triangle Pinotage retails for about R82 a bottle

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VINTAGE HOLDS PROMISE DESPITE HARDEST HARVEST

IN LIVING MEMORY

“If it weren’t for our access to vineyards so well-matched to location, good canopy management, our investment in technology to more accurately measure vine water status, ongoing research into identifying optimal ripeness and the

flexibility in being able to source from vineyards across the Cape winelands, our crop intakes would have been dramati-cally reduced this year.”

Wolf said that for Distell, crop levels were just 8% down on its annual average, whereas some producers had experienced a drop of as much as 30%.

Although the harvest had begun in late January in line with most years, higher than average temperatures during Feb-ruary and March accelerated ripening significantly, with the harvest shortened by some three weeks. Weekend, dawn and twilight picking schedules had helped the growers to bring in the grapes timeously.

“There is no disputing the impact of climate change. The 2011 vintage marks the third consecutive harvest characterised by higher temperatures outside the regular parameters, as well as unseasonal rains, dry spells and excessively strong winds, all of which have affected crop size.”

Last year, crop sizes were down by 12% to 15% on 2009, he said.

Wolf said that in the face of changing weather patterns, Distell was focusing on viticultural management techniques to bring down ambient temperatures around grape bunches to main-tain good colour, acid levels and flavours. The company was also achieving flavour development at lower sugar levels in the fruit, which was helping to bring down alcohol levels in the wines. He added that the use of the Smart-Dyson vertical shoot positioning system in more of its vineyards had not only proved good for grape quality and improved yields but had helped to withstand the wind.

Despite a cold winter that had given vines the chance to go into proper dormancy, rainfall had been some 20% to 40% lower than the long-term average, he added. This had de-pleted soil moisture reserves needed later during ripening. The cold weather, compounded by cold winds had continued into spring, at a time when the vines needed more sunshine. “Vine budding was adversely affected. Abnormal fruit set led to small and large berries occurring on the same bunches and yields were reduced.

“We could anticipate from early on that crops would be down and we were able to source from a range of top-quality vineyards across the Cape to compensate.”

He said the next challenge had been posed by periods of above average temperatures during early January and again in Feb-ruary, but acid levels and flavours had not been compromised thanks to close management of the vineyards. “The higher tem-peratures could have caused excessive evapo-transpiration in the vines which would have impaired grape flavour development if we hadn’t had the protection of the leaf canopies to shield bunches from sunburn. Those normally dryland vineyards that had access to suitable water were able to employ supplementary irrigation but those without did suffer and crops were down.

“This year, for the first time, we also had access to portable pres-sure chambers to gauge the leaf water potential in the vines as a basis for determining optimal irrigation strategies and so by know-ing when to introduce irrigation and how much, we could better manage the health of the vines.”

He said the viticulturists were in contact round the clock with the winemakers in determining viticultural management protocols and harvesting strategies. “Chardonnay picked before the extreme February heat delivered excellent fruit flavours, as did the Sau-vignon Blanc picked earlier in the harvest. We were extremely lucky in the diversity of locations from which we source enabling us to meet our production needs at optimal quality levels. The Chenin Blanc was generally very good, although flavours this year are perhaps a little less pronounced than in recent years.

“The reds fared well. Small berries with good skin to fruit ratios made for excellent colour. Flavours are also excellent and I think we can look forward to wines with good concentration of varietal character but perhaps softer tannins.”

“Noble late harvest yields are definitely down because some of the areas from which we traditionally pick didn’t experience the morning mists so crucial to the formation of the botrytis cinerea fungus that causes the grapes to shrivel and produce flavours of great intensity. However, we have been able to source from other areas and we are extremely happy with quality overall.”

Wolf said that to plan for the long term, the company was con-tinually exploring new potential areas for vineyard development. “South African legislation does not constrain where we site our vineyards as is the case in many Old World countries. We still have land available and we are excited by the possibilities open to us.”

“Short, sharp and brutal,” is the way Erhard Wolf, Distell’s chief grape and wine buyer, has described the 2011 Cape vintage. “Fortunately quality has not been compromised but from a logistical point of view,

this has been an exceptionally difficult year. We have seen generally outstanding red and mostly good white grapes delivered to the cellars, despite

setbacks brought on by very demanding weather conditions.

L’OREAL UNESCO FOR WOMEN IN SCIENCE FELLOW

Jeanne was born and raised in Pretoria, South Africa, and is currently studying towards a PhD in Agricultural Science at the Uni-

versity of Stellenbosch, Western Cape. Her strong outdoors-oriented upbringing and relentless curiosity to explore the world around her led to Jeanne pursuing a career in science.

“Science and technology is the golden pathway through complex and interlinked global processes such as increased globalisation, fundamental shifts in economic and political power, environ-mental challenges, and social conflict. I want to be part of the solution and not the problem. I want to answer tomorrow’s questions, today. I believe that a career in science gives one the opportunity to do just that by expanding the frontiers of knowledge and developing sustain-able solutions for a better future for all,” Jeanne says.

As such, this highly motivated 27-year-old today holds a BSc in Agriculture (2002-2006), and an MSc in Agriculture, Cum Laude(2006-2008), both from the University of Stellenbosch.

Jeanne’s current focus area is sustainable agricultural fruit production in South Africa, particularly environmentally-friendly pest manage-ment, in line with current fruit quality pro-duction standards and export regulations.

Her doctoral research aims to develop a microbial control agent (entomopatho-genic nematodes) that can be used on a commercial basis for the biological control of the codling moth, a devastat-ing insect pest that occurs in apple and pear orchards worldwide. Such microbial controlagents help to reduce the use of environmentally-harmful pesticides and indirectly, contribute to improved biodiver-sity in orchard-agroecosystems and safe fruit production in commercial orchards.

Although these microbial agents have

already been commercialised in Europe and the USA, little work has been done in this regard in Africa. The results gener-ated from this research will therefore con-tributeto the development of a marketable product that will be available to local growers in future, and to the advance-ment of an innovative and integrated research field.

“Winning this prestigious fellowship is both an honour and a major responsi-bility. It gives me the opportunity to set

an example for younger girls on the brink of a career in science, and gives

my research that extra edge through international collaboration, which will now be made possible through the access to additional funds.“The international recognition that goes with this type of fellowship will also pro-vide a degree of public exposure, which will hopefully make people realise just how important research and science is to the world, in the face of current global transformation. It will also help demon-strate that women too have the ability to achieve what so many people believe can’t be done!” Jeanne adds.

In her spare time, Jeanne enjoys moun-tain biking; swimming; running; surfing; travelling and investigating new cultures and places, both locally and abroad.She is also involved in community-devel-

opment projects, promoting the protection of the environment and naturally enjoys, “researching anything and everything!”

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Jeanne’s research will change the way fruit is farmed!

Three pillars of the L’Oréal-UNESCO For Women in Science programme:

1. L’Oréal-UNESCO For Women in Science Awards: Only five women – one leading woman per continent - receive this prestigious award every year. They are called Laureates.

2. UNESCO-L’Oréal International Fellowships: 15 young women scientists (doctorate or post-doctorate) receive this fellowship annually.

3. L’Oréal–UNESCO National Fellowship Programme: These fellowships anchor the For Women In Science pro-gramme in 47 countries around the world where L’Oréal has a subsidiary, and thus assures the management and promotion of the programme. In 2010, the L’Oréal-UN-ESCO For Women in Science partnership started a new and exciting chapter with the introduction of two For Women in Science Regional Fellowships; one in Sub-Saharan Africa and the other in Arab States. This new chapter is an extension of the National Fellowship programmes. The objective of the new Regional Fellowship is to bring support to young women pursuing scien-tific careers in dozens of other countries throughout the world where L’Oréal does not have a subsidiary.

THREE PILLARS OF L’OREAL-UNESCO FOR WOMEN IN SCIENCE

PROGRAMME

AF page 5

The US-born wine specialist, who has been living in Hong Kong for the past 23 years, was ad-dressing a group of local wine

producers at a WOSA-hosted seminar in Stellenbosch earlier this month (May 13) about how to approach markets across the pan-Asian region.

She urged producers to research their individual potential markets in the region very thoroughly and cautioned them to avoid thinking of Asia, which was home to 57 countries, as a homogenous entity.

“Hong Kong is a bipolar market where people either routinely drink Bordeaux first growths and other fine wines at outrageous prices or buy low-end products. Now is the time for South African producers to enter the market as there is enormous growth potential for mid-priced wines.”

She stressed, however, that given the low barriers to entry, the Hong Kong market was very fragmented and populated by high numbers of agents and distributors. It was important to work with importers who were more than mere traders and had the ability to build brands. Hong Kong was also an important springboard to Mainland China.

In China alone, where the population was fast approaching 1,4 billion people, there were 34 provinces, she said, each with its own diverse demographics. “Throughout the country over 100 dialects are spoken. There is no national cuisine, as is some-times perceived by Westerners, and wine producers need to consider localised palate preferences in what they bring to market.”She said a mere 10% of China’s middle class drank wine but that the wine market was growing at a compound annual growth rate of 15%. “They may be very prestige-conscious but they are also price-

HONG KONG IS A BIPOLAR MARKET FOR WINE

conscious. They are immensely brand-loyal and although French wines enjoy the strongest support, there is a rising curios-ity about other wine-producing countries on which South Africa can capitalise.“Don’t let low-end wines drive South Africa’s entry into China. Bring your high-profile, ‘rock star’ cult winemakers to the country and let them seed a reputation of excellence,” she said.

She added that education in China was greatly valued and that the people were highly receptive to learning about wine and the many fascinating narratives as-sociated with individual producers. They were intrigued by Western lifestyle and luxury, and they also understood the ty-picity of origin, giving winemakers ample scope for communication. While virtually all wine consumed in China

Hong Kong is the Wall Street of Asia and the home of fine wine, deep pockets and big cellars, according to Debra Meiburg, a Master of Wine, international wine judge and consultant to producers trading in

Asian markets.

was red, she said there was a growing inter-est in sparkling wines and that there should be an opportunity to find ways of encourag-ing consumers to extend their repertoires by drinking white wines. “Currently whites are perceived as insipid but there could well be a way to change that and perhaps the conduit could be sea foods”.

There were very few national Chinese distributors and producers should target specific markets within the country and find appropriate distributors. Second-tier cities where populations were frequently sig-nificantly larger than in many mainstream Western cities offered good potential. Producers could carve a niche for them-selves by running cuisine-specific promo-tions. “Pick a dish and promote an ap-propriate wine as a way of engaging new consumers.”

She highlighted gift-giving, festivals such as the lunar New Year, mid-autumn and

other national celebrations, as well as large-scale receptions for weddings and corporate events as providing marketing opportunities.

She did, however, suggest that local winemakers look at developing brand names that were easier to pronounce than many of those currently on interna-tional markets.

It was critical to develop long-term rela-tionships with business partners. “Many of the top-end French wine houses are sending their sons and daughters to court Chinese markets on their behalf because they recognise the importance of building personal ties to sustain their brands.”

According to WOSA, China, including Hong Kong, accounted for just over 35% of the Asia-Pacific wine market value,

while Japan accounted for 22,5%.

Meiburg said Japan was close to a ma-ture market and one of the few in Asia where more women than men bought wine. With the Japanese tradition of celebrating events, South African pro-ducers could look at the idea of using a national South African holiday as the platform for promotional activity.

She also identified South Korea as a wealthy, sophisticated, well-educated and fast-growing market. “Koreans are fond of German wines and Chilean win-emakers are building a strong support base, thanks to a favourable bilateral trade agreement with the country.”

South Korea represented 3,6% of the value of wine trade in Asia Pacific and India, 1,4% with the latter projected to grow by close on 150% within the next five years, according to WOSA’s figures.

THE IRRIGATION OF THE BANANA PLANT

Before we can consider how much and how often the Banana should be irrigated, it is important to un-derstand the requirement of the plant and the properties of the soil in which it is growing.

Bananas are grown in the sub-tropical regions of South Africa although it is actually a tropical plant. With its huge leaves the rate of evapotranspiration from the leaf surfaces is very high, therefore the water requirements

of the plant is also very high. The banana plant has a shallow (300 – 400 mm), poorly developed root system compared to most of the fruit trees and a poor ability to withdraw water from the soil. Furthermore, the banana plant is very sensitive to de-ficient water, especially during hot days with low humidity when evapotranpiration is high. Evapotranspiration of bananas in South Africa varies from 1200 mm to 1600 mm per annum.

Understanding the plant-soil-water relationship, it is clear that the amount of water that has to be irrigated is not found by the simple arithmetic’s of evapotranspiration minus rainfall equals irrigation needed. Let us start by looking at what happens to wa-ter entering the soil at the surface due to either rain or irrigation. In this article, the complex physical forces present in the soil will not be discussed, but rather a factual breakdown of the conse-quences of different soil properties will be given.

In a sandy soil the make-up of the soil particles are dominated by larger sand particles. Therefore, it is logical that the spaces between the solid particles (pores) will also be large and as we would expect, water will move faster into and through these large pores. However, these pores will have difficulty in hold-

ing the water against gravitation (water holding capacity) and therefore water tends to move right through the pores to deeper levels in the soil profile. How deep it will move depends on the amount of water that enters the soil at the surface. The other side of the coin is a clay soil made-up of soil particles dominated by small clay particles. The spaces between the solid particles will be small and we would expect water to move slowly into and through the small pores. These small pores will also hold more water against gravitation and therefore more water tends to stay closer to the surface of the soil. Therefore, more water will have to enter the surface of the soil before the water will reach the same depth as in a sandy soil.How will I know how much water is in the soil? Several instru-ments exist for the measurement of water content of a soil, of which the tentiometer is probably the most popular. However, an easy way that will also ensure that you will learn to understand the movement of water in the soil will now be explained.

Take a soil sample one to two days after irrigation in close prox-imity of the sprayer or dripper. To minimise errors take a large sample of about half a kilogram. Weigh the sample immediately or seal it in a plastic bag with as little as possible air trapped in the bag, to prevent evaporation of water. Weigh the sample (Mt) and put the soil into a glass or ceramic container and heat in the oven until dry. Let it cool and weigh again (Ms). Now the follow-ing calculation can be attained:Mt – Ms = MwMt = total mass of the soil; Ms = mass of solid particles of the soil; Mw = mass of water in the soil.

The gravimetric water content (ϴg) of the soil can now be calcu-lated:Mw/Ms = ϴg (expressed in kg water/kg dry soil)

To convert gravimetric water content to volumetric water content (ϴv), multiply by 1333 kg/m3 (average bulk density of a soil) and the answer will be expressed in litres water per cubic meter of soil. Remembering that one litre per square meter is one mm of water, thus litre per square meter = mm per meter soil depth.

This is called the water content of the soil at water holding capacity (or field capacity). Now the same procedure can be followed to measure the water content at wilting point and the water content at field capacity minus water content at wilting point will then be the water available to the plant.

As stated above, the effective root depth of the banana plant is only 300 – 400 mm and the ability of the plant to extract water from the soil is poor. Therefore, it is better to irrigate at 20% depletion of available water than the 50% that is usually used for irrigation scheduling. Irrigation scheduling for bananas will now be illustrated by means of an example:

By Koos Coetzee, Technical Advisor Ocean Agriculture, M.Sc. (Soil Science)

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Total mass of soil sample 1 day after irrigation (Mt) = 0.500 kgMass of soil sample after heating at 1000C (Ms) = 0.425 kgMass of water (Mw) = 0.500 – 0.425 = 0.075 kgGravimetric water content (ϴg) at field capacity = 0.075/0.500 = 0.150 kg/kgVolumetric water content (ϴv) at field capacity = 0.150 x 1333 = 200 kg/m3 = 200 ℓ/m3 = 200 mm/m

Total mass of soil sample at wilting (Mt) = 0.500 kgMass of soil sample after heating at 1000C (Ms) = 0.485 kgMass of water (Mw) = 0.500 – 0.485 = 0.015 kgGravimetric water content (ϴg) at field capacity = 0.015/0.500 = 0.030 kg/kgVolumetric water content (ϴv) at field capacity = 0.030 x 1333 = 40 kg/m3 = 40 ℓ/m3 = 40 mm/m

Plant available water (PAW) = 200 – 40 = 160 mm/m = 53.3 mm/400 mmAfter depletion of 25% of the 53.3 mm = 13.3 mm, thus 13.3 mm have to be irrigated.If the irrigation system delivers 2 mm/hour, that means 6 hours 40 minutes of irrigation.

Taking into account that bananas can extract as much as 6 mm per day from the soil, it is clear that irrigation should take place every two days under such conditions. Irrigation of 50 mm every 10 days will lead to either over- or under-irrigation followed by drought stress decreasing yield. Furthermore, over-irrigation will lead to leaching of plant nutrients.

NUWE ERA VIR KAAPSE VROUEFORUM

Die opleidingsprogramme en dienste van die Kaapse Vroueforum, ’n erkende opleidingsinstansie wat sed-ert die laat tagtiger jare opleiding en ontwikkelings-dienste in die landboubedryf aangebied het, word

amptelik vanaf 1 Julie 2011 na ’n nuwe entiteit, Philani Training and Development Solutions NPC, oorgedra. Alle personeel is na Philani Training and Development Solutions NPC oorgeplaas en sal voortgaan met hul aktiwiteite en dienste aan kliënte en leerders aan wie hulle tot dusver hul portefeulje van dienste gelewer het.

Volgens Mev Estelle Engelbrecht, Uitvoerende Direkteur van Philani Training and Development Solutions NPC, werk die Kaapse Vroueforum reeds vir etlike jare nie net in die “Kaap” en net met “Vroue” nie en dit is nie meer die “Forum” wat in die laat tagtigerjare gestig is en aanvanklik hoofsaaklik op die sagtevrugtebedryf gefokus het nie. Oor die afgelope twintig jaar is dienste nie net aan die primêre landboubedryf gelewer nie, maar ook aan ’n reeks ander sektore soos sekondêre landbou, gesondheid, voedselverwerkings-aanlegte en verskeie klein handelsbedrywe.

Die rasionaal volgens die Xhosa-taal is dat Philani “Gesond en geniet goeie lewe” beteken

Philani Training and Development Solutions NPC se primêre fokus is op gesondheid van gemeenskappe, gesondheid en veiligheid in die werkplek en die welsyn van alle persone. Ander programme wat aangebied word, sluit sakebeginsels, lewens-vaardighede, kleuterskoolonderwys en dienste soos oudits volgens wetgewing, opleidingsbeplanning en werkplekvaardig-heidsplanne in. Nuwe programme waarop voortaan ook gefokus sal word, is Noodhulp en om lees- en skryfvaardighede van ve-ral Afrikaanssprekende landelike gemeenskappe te verbeter. ‘n Ander funksie wat spesifiek aandag sal geniet, is mentorskap vir gesondheidswerkers op plase in samewerking met die Departe-ment van Gesondheid in die Wes-Kaap.

Wysigings met betrekking tot webtuistes en ander kontakbeson-derhede sal binnekort versprei word.

Vir verdere navrae of inligting, kontak: Estelle Engelbrecht (estelle@philani.co.za) Tel: 021 - 8832490, Faks: 021 - 8832491

AF page 8

DISTELL BUYS STAKE IN BRANDPHOENIX LIMITED

Carina Gous, who heads the Distell wine business division, said: “By investing in BrandPhoenix with its balanced portfolio of international wine brands, backed by strong marketing, sales and logistics

skills, we are confident we can advance our joint footprint in the UK. To harness the joint market collateral of FirstCape and Distell in particular will crucially go towards offering the UK trade a one-stop South African wine solution.”

BrandPhoenix director, Greg Wilkins, added: “Having wel-comed FMCG distributor SHS as a shareholder last year with its firepower as the UK distributor of FirstCape for convenience chain, Impulse, Distell brings additional premium quality brands such as Nederburg, Two Oceans and JC le Roux sparkling wines to our portfolio. Distell accounts for approximately one third of natural and sparkling wine production in South Africa.

The relationship will also strengthen our wine supply base in South Africa.” Distell is the tenth largest wine marketer worldwide and trades on every continent. As part of its global expansion it is establishing strong trade and distribution networks in many parts of the world. Gous said: “While tough trading conditions have prompted many producers from all over the world to retreat from the country, we believe the UK, as one of the world’s major wine importers, still offers exciting potential and profitability if managed correctly.”

In a bid to further strengthen the already growing presence of its wine brands in the UK, Distell has acquired a significant stake in BrandPhoenix Ltd, the UK-based wine distributor. BrandPhoenix is the owner of FirstCape, the top-selling South Af-rican wine brand that currently holds third posi-tion in the UK retail market.

SOUTH AFRICA’S WESTERN CAPE

CITRUS PRODUCERS FORUM NAMES NEW CEO

Earlier this year, the Western Cape Citrus Producers Forum (WCCPF) announced the appointment of Suhanra Conradie as its new chief executive officer.

Ms. Conradie replaces Joretha Geldenhuys, who served as the Forum’s CEO since August 2009.

“Suhanra brings a wealth of knowledge in dealing with foreign markets, as well as expertise in all aspects of growth, distribu-tion, and supply in the fruit export industry,” said Gerrit van der Merwe, chairman of the WCCPF. “With her in place, we expect

to continue the development, expansion, and success of our position in U.S. market.”

Ms. Conradie, who received a Bachelor’s of Commerce degree in accounting and economics from the Univeristy of Stellenbosch, most recently directed marketing, finance and sales efforts for Oceanic Fruit Exports in South Africa. Her role focused on bringing fruits from the farm, to packing house, to the final market destination, with daily interaction in various foreign markets in Europe, the U.K., and the Middle East. Prior to joining Oceanic, she held marketing and finance roles with Sunny Fruit Export Company and Kromco. In her role as CEO for the WCCPF, she will be based in Wellington, South Africa.

“I am very excited to accept this role, which will enable me to fulfill a long-held professional desire to market South African citrus fruits in the United States, the most important market in the world,” Conradie said. “Consumption of South African summer citrus continues to grow as a welcomed category by U.S. consumers – something attributable to the high quality and delicious flavor consistent with fruit produced by our growers.”

South African citrus exports to the U.S. began in 1999. All citrus bound for the U.S. from South Africa undergoes USDA inspections to ensure compliance with all U.S. regulations. South Africa is the second largest exporter of citrus in the world and produces 60 percent of all citrus grown in the Southern Hemisphere. Fruit bound for U.S. consumers comes mostly from the region near Citrusdal and Clanwilliam, the Northern Cape near Kimberly and the northwest along the Orange River, near Upington.

The WCCPF is a consortium of 350 South African growers eligible to export summer citrus to the United States. Its purpose is to facilitate logistical, marketing and sales support coordination of their products. The consortium’s mission is to maintain and expand its role as the preferred supplier in the U.S., and to grow and ship the best summer citrus in the world to U.S. consumers. The WCCPF’s summer citrus growers only ship products to the U.S. that meet and exceed U.S.D.A. and U.S.F.D.A. protocols by rigorously adhering to self-imposed Seal-of-Approval Guidelines, guaranteeing their citrus fruits provide superior quality that is easy to peel, seedless, nutritious and safe.

For more information, visit www.summercitrus.com or find South African Summer Citrus at www.facebook.com/summercitrus. AF page 9

GLOBALG.A.P TOUR 2011For fresh produce producers GLOBALG.A.P. gives them, one standard and one audit, and the possibility

to enter many different markets. More than 100,000 producers in 100 plus countries have chosen GlobalG.A.P because of this.

South Africa has the largest number of GLOBALG.A.P certified producers in Africa – more than 1600. GLOBALG.A.P Certification is now a keystone for their strong export program worldwide. The event

was well attended by a range of stakeholders from South Africa, Senegal, Ghana, Kenya, Uganda, Martinique as well as South Korea and Europe who came to learn about the latest GLOBALG.A.P 4th Version and development projects.

The day was opened by GLOBALG.A.P Chairman Nigel Garbutt who informed the participants about the status of GLOBALG.A.P implementation worldwide and how supporting an approach of “Think-ing Global but Acting Local” was a key pillar of the organisation’s strategy.

National and regional retailers are now beginning to align their local sourcing activities to global benchmarks. Especially GLOBALG.A.P`s newly developed program to integrate smaller emerging producers – called “Primay Farm Assurance” (PFA) which stimulated a lot of interest from regional retailers. These producers are building up to supply the growing national home markets in the region and welcome the step-wise approach of PFA towards full GLOBALG.A.P IFA compliance.

Garbutt added “Once on the path towards safe and sustainable agriculture, it is much easier for each farmer or grower to re-spond to additional requirements that may be required to supply different global markets”.

South Africa has a long tradition in participating in all existing platforms of GLOBALG.A.P with active and frequent involve-ment in GLOBALG.A.P`s international sector committee and an active National Technical Working Group (NTWG).

During the day it became clear that GLOBALG.A.P is on the right track by strengthening its NTWGs in the region by supporting them in communication and training activities for local producers including those smaller emerging producers

who are building up to supply the growing national domestic markets. Garbutt added: „The feedback and requirements from the NTWGs will be incorporated much more into the other GLOBALG.A.P committees including the GLOBALG.A.P Board so we can facilitate capacity building at farmer level.“

It was also discussed how the GLOBALG.A.P Risk Assess-ment on Social Practice (GRASP Program) will in future be coordinated closely with the Fruit South Africa Social Standard

Programme. GRASP helps building aware-ness on social issues and can be carried out at the same time as a GLOBALG.A.P audit but does not form part of the certification requirements. It provides a complimentary approach to social auditing intitiatives with helpful tools to identify risks and areas for improvement whilst being a cost effective

solution for the global primary agricultural sector.

In the coming months GLOBALG.A.P will also customize its range of training courses more to local needs and will work with the NTWGs and the National Public Authorities to build capacity for good agricultural practice particularly amongst the emerging producers.It was also agreed that learning points from the GLOBALG.A.P Integrity Program will be shared with the NTWGs and other GLOBALG.A.P committees to improve implementation of the standard in the region.Nigel Garbutt, explained the advantages of being GlobalG.A.P. certified, saying, “The standard is both practical for producers to implement being based on proven Good Agricultural Prac-tices and is widely trusted and accepted by many buyers in the global market place for fresh produce. As a globally harmonised and widely consulted standard it is the most cost efficient option for a producer to demonstrate compliance with farm assurance standards to their customers on a business to business level.”

Contact: Dr. Kristian Moeller, GLOBALGAP Tel: +49 (0) 2 21-5 79 93-25 Email: meifert@globalgap.org Web: www.globalgap.org

AF page 10

South Africa spearheads GLOBALG.A.P in the region

More than 100,000 producers in 100

plus countries have chosen GlobalG.A.P

“South African producers are strong supporters of GLOBAL G.A.P, as a major exporting country they benefit from a harmonised standard and single audit which has wide acceptance

amongst global buyers.”

GlobalG.A.P is an open not for profit industry governed organisation. Certification is open to producers from any country in the world who can apply by contacting an approved certification

body on the website www.globalgap.org

SA CITRUS EXPORT FIGURES

AF page 11

Last month, the Citrus Growers’ Association of Southern Africa (CGA) announced its latest citrus harvest vol-umes, with the Russian market taking a good chunk of the country’s exports. CEO Justin Chadwick said the

industry packed 14.3 million 15kg (33lbs) cartons of citrus fruit and shipped 10.1 million cartons.

“Clementine harvesting has now passed the 1 million carton mark – the latest prediction is 2.5 million cartons,” he says. “Navel packing is starting to gain momentum with 2.6 million cartons packed to date – 1.2 million in the past week. Russia has once again proven to have a liking for southern African cit-rus with 35% of oranges, 26% of lemons, 19% of soft citrus and 16% of grapefruit shipped there to date.

“The navel and Valencia focus groups met over the past week, and both adjusted their predicted volumes slightly downwards. In terms of total citrus volumes the latest prediction is 500 000 cartons less than the original March estimate.”

By June 2011 volumes of citrus packed and shipped was report-sed by the Mr Chadwich as follows: Satsuma packing is definitely over with 1 687 000 cartons packed and passed for export, this is down on the initial 2 175 000 carton estimate; accounting for the lower predicted soft citrus figure (see below).

So far, 1.8 million cartons of the predicted 2.6 million cartons of clementines have been packed. The Soft Citrus Focus Group in-creased their latest prediction marginally – by 100 000 cartons. This is offset by the Grapefruit FG slight decrease in prediction

(by 100 000 cartons). Marsh grapefruit continues to decrease with only 1 million cartons packed to date (2009-1.6 m; 2010-1.3 m). The Lemon FG also decreased their prediction – this time by 200 000 cartons.

Grapefruit shipments have followed the same pattern as 2010 – N Europe 42%; Japan 26%; Russia 14% and UK 5%. Soft citrus has mainly gone to the UK (2011: 44%; 2010; 40%); N Europe and Russia have both taken 19%, Middle East 5% and US 3%. Navel shipments to Russia are higher than last year (2010 17%; 2011 29%); Middle East also received 29% (2010 33%); N Eu-rope 22% (2010 25%) and UK 6% (2010 7%). Lemons have been shipped to Middle East 39%; Russia 28%; N Europe 10%, UK 6% and Far East 9%.

Sources: freshfruitportal.com and CGA

Maputo Port Development Company (MPDC), owned in part by Dubai firm DP World, and South African company Grindrod, have announced $1 billion investment over the next 20 years to improve infra-

structure in Mozambique’s main port. In January, MPDC had released that it would be investing $750 million, but that figure was upgraded last Wednesday.

Speaking to Reuters, MPDC chief executive Dave Rennie, said: “We think that it is a good time to invest because the demand is there and what we need to do is to create the gateway, develop-ing the infrastructures to take commodities to the market.” The proposed upgrade is expected to expand opportunities in the developing markets of China and India. Currently, Maputo Port’s main cargo currently comprises of coal, iron-chromium, contain-ers, sugar and fruit.

The development could see cargo processing capacity grow to 8.7 million tons per year in 2043, according to maritime web-site Dredging today.com. In a released statement, DP World

- which listed with the London Stock Exchange late last week, announced that they will continue to support the development plan. “We are committed to meeting the growing demand for the expansion of port facilities in Maputo. We have a robust long term plan in place together with our partners in Maputo to cater for our customers’ needs and the economic growth of Maputo.”

Source: arabiansupplychain.com

DUBAI COMPANY INVESTS IN MAPUTO

SOUTH AFRICA SETS ASIDE MILLIONS TO REVITALISE

BANANA AND CITRUS PROJECTSAn amount of R25 million will be used to revitalise three irrigation schemes in Mpumalanga’s

Bushbuckridge area. The financial injection is expected to boost citrus and banana production in Hoxane, Champagne and Saringwa villages, said spokesperson for the provincial Department of

Agriculture, Rural Development and Land Administration, Janine Julies.

“Commitment from the community will ensure that the 3,000 hectares is put back into production,” said Julies. More funding was expected

from private investors to help with the three projects. Julies said the first phase of the Champagne irrigation scheme was already completed, allowing for an additional 200 hectares of citrus cultivation. Presenting the department’s R969,1 million budget for 2011/12 in the provincial legislature last

week, MEC Candith Mashego-Dlamini announced a further R10 million to kick-start the revitalisation of the Ngogolo, Mbhunu B, Nhlangu East and West sugarcane projects in Komatipoort. She said the money would help struggling subsistence and emerging farmers in the sugar industry. The department was also in the process of developing a feasibility study for a fresh produce market in Mpumalanga. “This will help integrate local farmers throughout the value chain and take

advantage of the developed infrastructure around the Maputo Corridor, the proximity to Mozambique, Swaziland and other South African Development Community countries,” said Mashego-Dlamini. She added that a fresh produce market would help the province tap into local and international experiences, in particular, the leading fresh produce markets in France and Spain. Source: 7thspace.com

AF page 12

ZEDER MAKES A BID FOR FRUIT GIANT CAPESPAN

JSE listed Zeder Investments Limited has issued a notice to Capespan shareholders of its firm intention to make a cash offer to

acquire all Capespan shares not held by Zeder. Zeder currently owns around 27.7% of the outstanding shares of Capespan. Capes-pan is a leader in global fruit

Investment company offers 225c per share in an offer to buy one of South Africa’s biggest agri-cultural distribution companies.

marketing and distribution and a provider of supply chain service solutions, with operations in 34 countries.

Zeder says the market share of Capes-pan’s fruit distribution business has reduced over the years, given the fact that the environment within which they operate has changed dramatically. This it says is both a challenge and an op-portunity and needs to adapt if its going to grow going forward. Zeder will continue the

business currently operated by Capespan while also considering future acquisi-tions. “The remuneration of the Capespan board will not be affected by the offer,” it says.

It says the offer of 225 cents per share includes a premium of 29.5% to the 30 day volume weighted average traded price of Capespan shares of 173.7 cents per share, 57.6% to the 90 day volume

weighted average traded price of Capespan shares of 142.8

cents per share and 66.9% to the 180 day volume weight-ed average traded price of Capespan shares of 134.8

cents per share. The offer will formally close at 12:00 on Friday, 11 November 2011.

Source: businessday.co.za

AF page 13

AgChem Holdings het op 12 Julie aangekondig dat die

aanbod van Rolfes Technology Holdings, om ‘n aanvanklike 70% van AgChem Holdings te bekom, aanvaar is. Volgens Rolfes het die koop transaksie die maatskappy voorsien van ‘n unieke geleentheid om die hoogs suksesvolle agro-chemikalieë sektor te betree: “Die wêreld se vinnig groeiende bevolking is die dryfveer agter die aanvraag vir verhoogde voedselproduksie en verseker dus vele positiewe groei vooruitsigte vir landbouchemikalieë. Verder sal hierdie ooreenkoms ook daartoe lei dat Rolfes meer besigheid kan verseker in die uitvoersektor van Afrika “, het die maatskappy gesê. Hoë hindernisse om die landboumark te betree, was die finale motivering vir Rolfes om die transaksie te beklink.

AgChem voeg ‘n totale nuwe produk portefeulje van chemiese produkte by tot Rolfes se bestaande produk aanbod. Rolfes spesialiseer in die verspreiding van produkte, insluitende verskeie oplosmiddels, verf- en lak verdunner, kreosoot, groei- en gespesialiseerde chemikalieë.

Die Direkteure van Agchem het vandag gesê: “Die nuwe aandeelhouer in die AgChem Groep sal

AGCHEM VEKOOP ‘n BELANG VAN 70% AAN ROLFES

Telephone: 011 613 3103 / 011 613 2580Facsimile: 011 613 2095Email: vic@ghtech.co.za francois@ghtech.co.zaWeb: www.ghtech.co.za

Multiflora Building Marjorie Street, City Deep, Johannesburg, South Africa

We are all about: Greenhouses

Greenhouse Plastic

Screens - Blackout & Energy

Irrigation & Fertigation

Automated Processing Equipment

Packaging Materials:

• Flower sleeves

• Pallet wrap

• Strapping

• Flower boxes

• Cling film for cucumbers

Fertilizers

Chemicals - Insecticides & Herbicides

die maatskappy voorsien van die finansiële vermoë om voortgesette toekomstige groei te bevorder. By AgChem is dit business as usual en alle bestaande kliënte ooreenkomste word ge-honoreer vir hierdie voortgesette groei ”

AgChem Holdings is die beheer-maatskappy van ‘n groep van maatskappye wat hoë kwaliteit landbou-chemiese produkte aankoop, vervaardig en versprei vir die landbousektor in verskillende geografiese gebiede wêreldwyd.

AF page 14

As part of commitment to provide world-class facilities and build positive image of the Joburg Market brand, the organisation

has completed the project of wrapping the Main Building and the branding of the main entrances and new exit. Now spot-ting aesthetically appealing graphic and positioning messages, the refurbishment exercise is aimed at breathing new lease of life into the Market infrastructure.

While Joburg Market is renowned for the widest variety of quality fruit and vegetables it offers, it nonetheless lacked character. We believe the branding will capture the attention of new clients who hitherto would not have considered using the Market to source produce. We also believe that it will help the Market stake its position as not only the biggest market in the world but also to realise its vision of becoming a world class African market.

In order not to disturb daily trade during the refurbishment process, construction was divided into two months. Preparation for work began early in April, with on-site work completed by end June 2011.

The branding exercise is part of Joburg Markets’s redevelopment plan dubbed “Market of the Future” (MoF). The Market

of the Future will see an investment of over R300 million to reverse the down-ward trend in domestic funding for infra-structure for fresh produce markets.

Components of the “Market of the Future” includes: space-efficient trading facilities, total control center, modernized facilities

TAKE A FRESH LOOK AT THE MARKET

The new-look Jo’burg market will be a world-class facility that the city

can be proud of!

for logistics and distribution, sophisticat-ed cold chain, food hygiene and safety system, more convenient, pleasant and environmentally friendly market.

Trade in the new space efficient facili-ties will see produce sold on the basis of samples shown (as opposed to the current heap-factor) after it has been packed and graded according to strict

specifications.

It is expected that the MoF will not only result in improved food safety, but will bolster transforma-

tion of the agribusiness value chain and thereby contribute in the leveling of playing field i.e. provision of propor-tional platform for black market agents to trade, improved access for small agricultural producers to compete with commercial farmers.

SEASONAL REEFER CONTAINER FREIGHT ROUTE BACK FOR

ANOTHER YEAR

Container shipping line Safmarine and the other South-ern Africa Europe Container Service (SAECS) mem-ber lines have reintroduced their seasonal Reefer Express (REX) service, which was first launched

three years ago to provide extra capacity for agricultural freight exporters during the South African peak fruit season. Sailings were due to commence this weekend with service calls at Eliza-beth/Cape Town/Tilbury/Rotterdam/Port Elizabeth with Lisbon subject to inducement on the northbound leg.

The REX Service will be operated by 6 vessels in a weekly frequency through to the end of August and Safmarine’s South Africa-Europe trade manager, Ian Fairlie points out the 2011 REX service will offer increased capacity compared to previous years saying: “Plug capacity on the six vessels which will be deployed on the 2011 REX Service has been adjusted in line with the antic-ipated increased seasonal demand. The increase in the number of plugs is particularly good news for South African exporters and

European importers of Cape citrus and pomme fruit, who will also benefit from the two sailings per week frequency and the REX’s direct link between the Cape ports and Tilbury/Rotterdam.”

Despite the service being specifically aimed at the plethora of temperature controlled cargo there will also be spaces for ambient dry cargo made available. Safmarine, now into its fourth decade handling the South African fruit trade, says its 2011 reefer volumes to date have been up on the 2010 volumes for the same period and all indications are that this will be a good season for the South African fruit export industry. Fairlie concluded that the investment made by Safmarine and the other Southern Africa Europe Container Service (SAECS) member lines (Maersk Line, Deutsche Afrika Linien (DAL) and MOL) in the REX service is proof that they have a long-term commitment to supporting South Africa’s fruit export industry.

Source: handyshippingguide.com

AF page 15

Shipping line Safmarine has added another e-product to its range of e-Business accessories with the launch of the Safmarine application for iPhone, iPad and iPod Touch devices.

This new application will enable customers to download and access their shipment information instantly, anywhere, anytime of day.

According to Benoît Lebrun, Safmarine’s Global e-Busi-ness Manager, “Safmarine continues to expand its range of e-products and this new tool, not only demonstrates Safmarine’s leadership in providing innovative business solutions to the shipping industry, but will also improve customers’ access and experience to Safmarine and make it even easier for our customers to do business with us, no matter where they are!“Customers can look up sailing schedules, track containers or consignments or find contact details for Safmarine of-fices using the ‘Nearby office’ functionality which uses the iPhone or iPad’s GPS locator to find the nearest Safmarine office. Being kept up to date with the latest Safmarine news in real-time is also one of the features offered.

“An example of one of the application’s notable features is the tracking of cargo using a container or booking number.

A search can be customized by saving the container/booking number in the ‘hotlist’. Then, by enabling the ‘push notification’, any new moves for tagged containers are automatically pushed to the user (customer)”.

The Safmarine application is available free of charge on he App Store via http://itunes.apple.com/br/app/safmarine/id428274354?mt=8

SAFMARINE LAUNCHES NEW iPHONE APPLICATION

AF page 16

In the 1970s, Mozambique was the largest producer of cashew nuts, and the amount marketed once reached 216,000 tonnes. But the producing

areas were badly hit in the 1980s, both by the war of destabilisation and by fungal infestations and insect pests. The stock of cashew trees was also age-ing, and so production declined in both quantity and quality. Attempts to revive the cashew processing industry in the 1990s were sabotaged by the World Bank, which threatened to cancel loans to Mozambique, unless the government stopped subsidies to the cashew industry. The major beneficiary of the World Bank policy was the Indian cashew industry, since the great bulk of unprocessed Mo-zambican nuts were exported to India.

But there is now a considerable recovery based on small scale processing facto-ries, mostly in the north of this country, and on improved treatment of the trees, including with spraying against fungus infestations. “Over the last five years,

the average amount of cashew nuts marketed has fluctuated between 70,000 and 90,000 tonnes. But this year’s figure of 112,000 tonnes is a great victory for the country, since it is the highest figure attained since independence”, said Maio-pue, cited in the Beira daily paper “Diario de Mocambique”. This figure refers to cashew nuts sold on the formal circuits. Cashews kept back by farmers for their own consumption, and those sold on the informal market are not included - the real figure for cashew production is thus considerably higher.

As for the processing industry, Maiopue said that the installed capacity has risen from a low point of 3,750 tonnes a year in 2001/2002 to the current figure of 38,400 tonnes a year. There are now 29 pro-cessing plants, though some of them are currently closed. These factories employ over 8,000 workers. Maiopue said that the large, mechanized factories that dominated the industry before the World Bank diktat, employed, at their height,

MOZAMBIQUE MARKETS 112000 TONNES OF CASHEWS

12,000 workers. About 50 per cent of cashew production is concentrated in the northern province of Nampula, followed by Zambezia in the centre of the country and Inhambane in the south. “But Inhambane is increasing its production considerably”, said Maiopue, “and in the next campaign we expect it to overtake Zambezia”.

Source: allafrica.com

The Mozambican cashew sector showed its continuing recovery by marketing 112,000 tonnes of cashew nuts in the 2010-2011 campaign, much higher than anything in the previous three decades, according to

the Director of the Mozambican Cashew Institute (INCAJU), Filomena Maiopue

The Citrus Growers Association Association of Southern Africa (CGA) has announced its latest citrus harvest volumes, with the

Russian market taking a good chunk of the country’s exports. CEO Justin Chad-wick says the industry has packed 14.3 million 15kg (33lbs) cartons of citrus fruit and shipped 10.1 million cartons.

“Clementine harvesting has now passed the 1 million carton mark – the latest prediction is 2.5 million cartons,” he says. “Navel packing is starting to gain mo-mentum with 2.6 million cartons packed to date – 1.2 million in the past week. Russia has once again proven to have a liking for southern African citrus with 35% of oranges, 26% of lemons, 19% of soft citrus and 16% of grapefruit shipped there to date.

Source: freshfruitportal.com

SA’s CLEMENTINE HARVEST PASSES 1M CARTON MARK