new frontiers for communication professionals

OUTSIDE SPREAD: CMYK

Wee Kim Wee School of Communication and InformationNanyang Technological University, Singapore31 Nanyang Link, Singapore 637718 Email: wkwsci_coursework@ntu.edu.sgwww.wkwsci.ntu.edu.sg

Masterof Mass Communication

The Master of Mass Communication programme is one of the most in-demand graduate programmes of the Wee Kim Wee School. The curriculum exposes students to theory, research and practice and how these can be applied to the workplace with an emphasis on or in Singapore and Asia. Many of our graduates have assumed leadership positions in the industry.

Norshima AzizDeputy Director

Corporate CommunicationsYayasan MENDAKI

Class of 2014

Located in Singapore, at the Nanyang Technological University, the Wee Kim Wee School of Communication and Information (WKWSCI) has the most comprehensive curriculum in Communication and Information Studies in Asia. The only full-fledged communication school in Singapore, WKWSCI is a world-class centre of excellence with an international faculty, state-of-the-art communication laboratories, and global institutional affiliations.

WKWSCI stewards an in-depth focus in research, generating empirical and humanistic analyses of communication topics and policy issues important not just to Singapore, but to the region and the world. With

a talented team of faculty and research staff, the School undertakes a broad range of interdisciplinary research that spans across the diverse fields of communication and

information.

WKWSCI establishes and maintains an international network of educators, researchers and info-comm professionals through collaborative projects, conferences and other exchanges. This includes attracting some of the very best minds in communication studies to the School.

Young and research-intensive, Nanyang Technological University (NTU Singapore) is ranked 12th globally. It is also placed 1st amongst the world’s best young universities.

About the School

INSIDE SPREAD: CMYK

CORE COURSES

GENERAL ELECTIVES

Communication, Technology and Society

Communication Research

Media Law, Ethics & Policy

Programme Options

The Master of Mass Communication Programme has two options of study:

• Coursework and Dissertation – students are required to complete three core courses, five electives, and complete a

research project for which the student must submit a dissertation.

• Coursework Only – students are required to complete three core courses and seven General Electives.

Each course carries 3 Academic Units (AU) while Dissertation comprises 6 AU. Candidates are required to complete a total

of 30 AUs to graduate from either option.

Note: Not all courses will be offered in a semester. Courses offered are subjected to availability of instructors.

“The Master of Mass Communication programme is a platform for new experiences for industry professionals. Beyond academics, this programme includes a lot of practical elements and sharing by prominent industry experts to develop not just communication practitioners, but communication leaders. I also had the opportunity to attend and present at overseas conferences as well as being involved in the process of publishing new research. Above all, it’s the knowledge, experience, networking and friendships created throughout the journey that I take with me in moving forward.”

Norshima AzizDeputy Director

Corporate CommunicationsYayasan MENDAKI

Class of 2014

“The MMC programme is an academic research oriented programme that amalgamates theory and practice. Having been a communications practitioner for some time, I felt that the course offered me a fresh perspective in understanding what we do, and the way we conduct our communication activities. With course mates from a variety of backgrounds and experiences, the discussions that happen in class can sometimes be quite thought-provoking and interesting. Besides expanding our horizons, the wonderful friendships gained made the programme enjoyable and fun.”

Samuel ChuaAssistant Manager, Corporate Communications

Republic PolytechnicClass of 2014

“The knowledge I had gained from the Master of Mass Communication programme, coupled with my own experience working within the evolving media landscape in Singapore, has equipped me with the ability to think more widely about how I can contribute to this industry. There was a good mix of course topics covered -- which

allowed me to customise the type of programme I wanted for myself -- taught by lecturers who could make academic theories relevant to the real world. But the best

part of the programme has to be the friends I had made, who were always keen to collaborate and band together no matter how trying our Masters journey was.”

Stacey Rodrigues Deputy Editor

ELLE SingaporeClass of 2014

Programme Structure

The Master of Mass Communication (MMC) programme is designed for those intending to pursue a career in the communication

industry. The curriculum exposes students to theory, research and practice and demonstrates how these can be applied to the

workplace. The programme offers two streams: media studies, and strategic communication with an emphasis on Singapore

and Asia. Tailored to help prepare working professionals land leadership positions, the programme has since seen many of

our graduates assume leadership positions in the industry.

CandidatureThe Master of Mass Communication may be taken by full-time (1–2 years) or part-time (2–4 years) study.

Eligibility

The minimum requirement for admission is a good Bachelor’s degree in any discipline.

Preference, however, is given to those with:

• A good Bachelor’s degree in communication studies or its equivalent from a recognised university, and one year of relevant working experience

• A good Bachelor’s degree in other fields of study from a recognised university, and at least two years of relevant working experience

• In addition, foreign students from Universities whose medium of teaching is not in English, English proficiency test e.g. TOEFL, IELTS, etc. is required

Admission to the programme is on a competitive basis.

ApplicationApplicants for admission are normally invited through the press in early January for the academic year beginning in August.

The School only accepts online applications in January/February for the August intake. More information is available at:

http://admissions.ntu.edu.sg/graduate/coursework/Pages/default.aspx.

Media Management

Media Marketing

Public & Promotional Communication Issues & Strategies

Regional Communication Issues

Public Opinion & Persuasion

Strategic Public Relations Management

Principles of Computer-Mediated Communication: Application and Evaluation

Mobile Communication & Society

International Public Relations

Organisation Communication & Conflict Management

Convergent New Media: Challenges vs Opportunities

Television Studies

Independent Study in Mass Communication

Managerial Seminar in Corporate Communication

Information and Communication Technologies for Development

Presentation for the Workplace: Theory and Practice

Social Media Analytics