// OVERVIEWOUR WORK //

// PRESS + MEDIABUDGET + BACKING //

OVERVIEW

OUR MISSIONwe apply

digital art + technologyto create

positive social impact

WHAT WE DO

we advance the creative use of technology

to experiment and explore new solutions

to social challenges

WHO WE ARE

codersartists

designersinnovators

makerscommunity builders

ART TECH

SOCIETY

CREATIVE TECHNOLOGY

TECH FOR GOODCONSCIOUS ART

OUR FOCUS

OUR WORK

We test and scale projects with high impact potential.

We teach digital tools to support artists

and technologists.

We host inspiring eventsthat promote meaningful

new work.

RESEARCH

EDUCATION

PROGRAMS

testing creative projects to scale solutions

10 hackathons // 100+ prototypes // 1,000+ participants

GR AY ARE ARESEARCH

EXPERIMENTALinitiatives

RAPIDprototyping

IMPACTFULoutcomes

EXPERIMENTAL

Innovation happens by taking risks.

That’s why our initiatives

are the first of their kind.

OUR INITIATIVESUrban Prototyping Creative Currency Summer of Smart

Art Hack City Centered Great Urban Hack

exploring new applications of tech in the public sphere

uniting community development with

technology

reimagining democracy in the digital age

uncovering new possibilities in digital

art + culture

using local data + storytelling to

understand issues

helping community groups leverage locative media

RAPID

We need creative solutions, faster.

That’s why we prototype to find them.

Pulse of the City

Art Here

SMART Muni

I Just Wanna Hold Your Hand

turning heartbeats into data + music

connecting artists with

unused spaces

managing SF transportation

in real time

using digital art to promote

public interaction

SAN FRANCISCO

Highlights

Darkness Map

Your SQFT

Bridge

reviving dark alleys with 3D projection art

collecting light data from city streets

bringing popupsto underservedneighborhoods

helping residents !nd and reserve

local services

OUR PROJECTS

Creative Currency

SUMMEROF SMART

IMPACTFUL

New projects can create

lasting change.

That’s why wesupport teams as they grow.

PROTOTYPE

PILOT

PRODUCT

We bring together leaders in art + technology to spark new projects.

We select teams to test their ideas

in the real world.

We work with our network of partners to maximize their impact.

OUR RESEARCH MODEL

teaching code to create art

3 years // 50 classes // 500 students

GR AY ARE AEDUCATION

RESPONSIVEcurriculum

EXCEPTIONALquality

ACCESSIBLEpricing

RESPONSIVE

Digital tools change

every day.

That’s why our classes

do too.

Generative artInteractive mediaData visualization

Digital cartographyProjection mappingAugmented reality

Audio synthesisGame enginesSpatial soundSoft circuitry

+ many more

WHAT WE TEACH

ArduinoProcessing

Max/MSP/JitteropenFrameworks

HTML5 / JavascriptQuartz Composer

TouchDesignerWebGLGLSLD3

+ whatever’s next

OUR TOOLS

EXCEPTIONAL

Learning canbe inspiring.

That’s why wechoose the most reputable faculty.

Michal Migurski Grace Kim Sha Hwang

Mary Franck Michael Chang Spencer Salazar

Partner & Director of Technology

Stamen Design

Senior Interaction DesignerYahoo

Design TechnologistTrulia

Interactive Art Engineer

Obscura Digital

Ph.D StudentStanford University

Creative TechnologistGoogle

OUR FACULTY

+ many more

ACCESSIBLE

Technologyskills should be

open to all.

That’s why we keep our class

costs low.

College-level tech education

for

$20per classroom hour

building community to advance creative technology

8 exhibitions // 100+ events // 30,000+ attendees

GR AY ARE APROGRAMS

INVENTIVEprogramming

INSPIRINGevents

DIVERSEcommunity

INVENTIVE

Bringing peopletogether is powerful.

That’s why weoffer so many newways to engage.

performanceshackathonsexhibitionsworkshopsspeakersmeetupsfestivalsdemospanels

WHAT WE HOST

INSPIRING

Inspiration gives life to great experiences.

That's why we celebrate visionary

projects and people.

Leo VillarealDorkbot SF Meetup

w/ other artists

Art Hack WeekendHackathon + Expow/ Creators Project

Aaron Koblin + Robert Hodgin

Digital Art Exhibition

Douglas RushkoffPublic Speech

Senseable CitiesData Art + Design Exhibition w/ MIT

Atom TMLive Performance

OUR EVENTS

+ many more

DIVERSE

Disciplines andcommunities are often isolated.

That’s why we bridge the GRAY AREA between them.

creative coderssound artistsdata artistsdesignersurbanistsmakers

studentscity agencies

service organizationsunderserved communities

WHO WE SERVE

PRESS + MEDIA

OUR COVERAGE

OUR AUDIENCE

[2012]

24,000 5,800

1,209,535 1,021,187HITS UNIQUES

FOLLOWERS LIKES

BUDGET + BACKING

OUR BUDGET

Growth

2009$105,843

2012$450,000

325%Institutionalgrowth overfour years

2009 - 2012

$54,500awarded to projects + artists

$726,600 funding for programs + research

OUR BOARD

Julie BottrellStamen

Ben CervenyVURB, Bloom

Janetti ChonGolightly House

Chris DelbuckGray Area

Di-ann EisnorWaze

Alona EspositoGray Area

John GageSun (formerly)

Peter HirshbergRe:Imagine

Aaron KoblinGoogle

Josette MelchorGray Area

Eric RodenbeckStamen

Chloe SladdenTwitter

NONPROFIT

SF Planning + Urban ResearchIntersection for the Arts

Code for AmericaHacks/Hackers

ShareableEyebeamThe Hub

SPUR

PUBLIC

SF Mayor’s Office of Civic InnovationSF Mayor’s Office of Economic +

Workforce DevelopmentSF Planning Department

Swissnex

ACADEMIC

Imperial College LondonUC Berkeley

StanfordSFSUCCAMIT

CORPORATE

American ExpressCreators Project

5M ProjectIDEORebar

OUR PARTNERS

Nat’l Endowment for the ArtsAdobe FoundationAmerican Express

5M PlaceworksKenneth Rainin Foundation

SF Arts CommissionSF Grants for the Arts

Wordpress.org

$100,000$70,000$60,000$50,000$32,000$30,000$20,000$20,000

OUR SUPPORTERS

gaffta.org

JOIN US