a visual synthesis of visual design methods
DESCRIPTION
This presentation was used to present our paper in the International Conference of Materiality and Knowledge in September 2012 in Nottodem, Norway.TRANSCRIPT
What and When?
A Visual Synthesis of Service Design Methods
and the phases for Implementing them
Mirja Ahvenainen & Mariana SalgadoLaurea University of Applied Sciences
2012
Objectives of the Study
to define the service design (SD) process and to determine
in which phases innovative methods could be used
Interviews with designers + Info-cards first version
+ Literature review
=
design of new cards
Methods
Phases in the design process (Moritz’s 2005)
Understanding Thinking Generating Filtering Explaining Realizing
WHEN ?
Certain methods can be used (adapted) in certain phases.
There are certain methods that are ideal for certain phases
Designers refer to the phases in different way as presented in Moritz's model
Vocabulary
In the analysis of the current state
In solving current problems In evaluating
In framing existing problems In co-creation
In developing the process In prototyping
In data collection In conceptualization
At the final stage
In mapping of needs
In understanding
In planning
Synthesis
Discussion
Vaiheiden nimeäminen on subjektiivista
The info-cards are our own way of making a synthesis and navigating in the wide range of
methods implemented in our field. (Miettinen 2010, edited description Ahvenainen & Lipp 2011)
Vaiheiden nimeäminen on subjektiivista
Mapping methods give the opportunity to understand them as a whole.
Using info-cards we map methods in a flexible way. (model Ahvenainen 2011, drawing Ahvenainen & Lipp 2011)
Vaiheiden nimeäminen on subjektiivista
The cards help shared understanding in the design process inclunding non-designers in the discussion.
Info-cards are good tangible artifacts to communicate on methods.
(model Ahvenainen 2011, drawing Ahvenainen & Lipp 2011)
Vaiheiden nimeäminen on subjektiivista
Visual representation of the info-cards help to communicate with business people and in this way
be a facilitator in design processes. (model Ahvenainen 2011, drawing Ahvenainen & Lipp 2011)
Vaiheiden nimeäminen on subjektiivista
Info-cards can motivate designers to try out new methods.
(Jäppinen 2010, drawing Ahvenainen & Lipp 2011)
Mirja Ahvenainen
Mariana Salgado
Laurea University of Applied SciencesSeptember 2012