a study of the ability to use social mediums in the workplace 2

Upload: heavyhaul217

Post on 14-Apr-2018

220 views

Category:

Documents


0 download

TRANSCRIPT

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    1/31

    Social Mediums in the Workplace 1

    A Study of the Ability to Use Social Mediums in the Workplace

    Table of Contents

    Introduction4

    Problem Statement..4

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    2/31

    Social Mediums in the Workplace 2

    Research Objectives4

    Background. 5

    Importance and Benefits of Study..7

    Scope of Study8

    Review of Related Research Studies..11

    Job Performance..11

    Increase/decrease in production..12

    Rating of use of Social Media.13

    Block or not Block access13

    Summary......14

    Research Methodology16

    Research Design.. 16

    Data Collection Methodology..17

    Data Analysis Methodology.18

    Limitations of the Study.. 19

    Analysis and Findings..19

    Conclusions.. 20

    Summary..20

    Primary Conclusion. 22

    Recommendations22

    References..24

    Appendixes.27

    A. Survey Instrument. 27

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    3/31

    Social Mediums in the Workplace 3

    B. Time Table. 29

    C. Dummy Data.. 30

    1. Table 1. 30

    2. Table 2.30

    3. Graph 1 31

    D. Sample Size Calculations.31

    A Study of the Ability to Use Social Mediums in the Workplace

    Introduction

    Problem Statement

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    4/31

    Social Mediums in the Workplace 4

    1 There is several indicators that social mediums affect the workplace: job performance,

    customer complaints, negative result in the use, and blocking or not blocking access. It is very

    important that each of these indicators is addressed. There have been eight to nine customer

    complaints, verbal and written, every month within the last six months. 2 Social Mediums have

    become very important in this day and time. The Managerof the Travis County District Clerks

    Office has noticed a decrease in job performance from the statistical reports on each individual

    employee as well as the customer complaints. The manager of the Clerks Office has also

    noticed from the statistical reports that the wait time for each customer has increased within the

    last six months.

    Research Objective

    3 The objective of the research was to determine if the employees of the Travis County

    District Clerks Office believed that social mediums should be or should not be used in the work

    place for personal use.

    4 In order to determine this factor, the research question that was asked was: do

    employees at the Travis County District Clerks Office believe that the ability to use social

    mediums in the workplace would decrease job performance, increase customer complaints,

    negative result in the use, and to block or not block the access? It was hypothesized that the

    ability to use social mediums in the workplace decreased job performance.

    Background

    5 Despite the widespread use of social-networking Web sites by both employers and

    employees, recent polls suggest that employers are not adequately addressing the business

    implications of using social networking Web sites (Klein, 2010). Most companies do not have a

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    5/31

    Social Mediums in the Workplace 5

    policy in place regarding social mediums which can put the company at risk. There needs to be a

    clear cut policy to protect the legality of the employer and of the employee. With social

    mediums being allowed in the workplace there needs to be procedures in place regarding access

    and which sites are able to be accessed. This would allow management to monitor and

    determine if performance and production are at risk. Since statistical reports can be run on each

    individual employees and from the eight to nine customer complaints per month, it can be

    determined which employees have fallen short on job performance and customer satisfaction.

    With MBWO (management by walking around), it has been determined that those individual

    employees, (four), have been using social mediums, namely Facebook, during work hours and

    not up to par on job performance and customer satisfaction.

    6 The Travis County Courthouse has been in existence since 1855. The Travis County

    District Clerk is the office of the record for all proceedings heard in district courts. This includes

    most personal injury lawsuits, disputes involving over $100,000 in value, family law, tax

    collection cases, and appeals from nearly all state administrative agencies.

    Records of felony and some misdemeanor cases are kept by the District Clerk. Deputies of the

    clerk carry out the decision of the courts by issuing writs, abstracts of judgments, preparation of

    warrants, or commitment documents in criminal matters.

    Amalia Rodriguez-Mendoza has served as the District Clerk for Travis County 1991 ("Travis

    county archives.," 2012). The Clerks Office consists of two sections: family and civil. The

    family law section consists of 25 employees and the civil section consists of 15 employees, each

    section including a supervisor, one manager over both sections, assistant clerk, and the actual

    Clerk of Court. Ms. Rodriguez-Mendoza is very active in the community and is constantly

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    6/31

    Social Mediums in the Workplace 6

    looking for ways to educate customers and boost employee morale. It is important for her to

    know if the employees of the Travis County District Clerks Office believe that the ability to use

    social mediums in the workplace would decrease job performance.

    7 There are two variables that would be influenced by the use of social mediums in the

    workplace. The first would be job performance. The amount of Internet browsing a person does

    during the day, including visiting social media sites, is significantly and positively related to such

    upbeat mental states as excited, interested, alert, and active, and inversely related to such

    negative mental states as distressed, fearful, hostile, and jittery (Dyer, 2011). The second would

    be the use of social media as effects of using social mediums in the workplace and rate the use of

    social mediums. Social media has many benefits to business, especially the evident

    advancements in collaboration and communication. As social media technology continues to

    change and grow in popularity, companies will need to consider strategies to leverage its use in

    the workplace. (Paino, 2011); how the employee would rate the use of social mediums. The

    iPass study of mobile workers at over 1,100 enterprises worldwide reveals the social media trend

    for business use continues to increase, with around 70% of mobile workers accessing social

    media sites during their workday. Over 35% reported using social media sites during their breaks

    in the day while over 30% said they use it throughout the workday.

    The steady rise in social media use comes as no surprise as it provides a way to create and grow

    connections with customers and prospects, as well as gathering information on competitors and

    products in specific markets. (cbronline.com). Until social networks evolve to address the

    specific security needs of businesses, their usage should be restricted in the workplace (Fanzilli,

    2012). The effects of not blocking social mediums: it increases productivity, banning social

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    7/31

    Social Mediums in the Workplace 7

    media does not work, you cannot use it when it suits you, and show me the trust (Gaskell, 2011).

    Some employees adhere to company policy where others do not; they want to test the limits.

    This can lead to a hostile work environment. This survey allowed the Clerk of Court to

    determine if social mediums would benefit the Clerks Office.

    Importance and Benefits of Study

    8 The research question was: do employees at the Travis County District Clerks Office

    believe that the result of the ability to use social mediums in the workplace should or should not

    be used in the workplace? It was important because understanding the employees role in using

    social mediums in the workplace could positively or negatively affect employee productivity of

    the services and environment that the Clerks Office offers.

    9 It seemed as though that some of the results revealed in this study would boost

    employee morale. Some of the employees did not ascertain the survey and did not feel that the

    survey was worth their time and effort. This study benefitted the Clerk of the Court by showing

    her that using social mediums in the workplace decreased job performance and increase

    customer complaints for several employees.

    10 The results of this survey revealed the negative use of social mediums in the

    workplace. This allowed the Clerk of the Court to determine if social mediums should be

    allowed in the workplace to conduct further business. This also allowed what issues to address

    with the employees.

    Scope of the Study

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    8/31

    Social Mediums in the Workplace 8

    11 There were two variables examined in this study. The first was job performance and

    the second was the use of social media. There were two sub variables: under job performance,

    there were customer complaints and under use of social media, there was blocking access. These

    four independent variables influence the dependent variable of the actual ability to use the social

    mediums in the workplace.

    Observation and reports was the key to this study. Job performance has decreased with the

    ability to use social media in the workplace. It has to be determined whether the Clerks Office

    should block the access to certain websites in order to raise job performance and decrease

    customer complaints.

    One important variable that was not addressed during this study was the actual role of using

    social mediums. The Clerks Office has not determined what role that it plays versus the affects

    of using social mediums in the workplace. There is a possibility of using social mediums to help

    the company but it is most likely used for personal enjoyment.

    12 The conceptual definition of the independent variable of the actual ability to use social

    mediums would be individuals that share similar interests and activities connecting via the

    Internet, such as e-mail, instant messaging, twitter, and skype (video calls). As more of social

    life becomes embedded in online systems, the concept of social role becomes increasingly

    valuable as a tool for simplifying patterns of action, recognizing distinct user types, and

    cultivating and managing communities (Mendeley, 2009).

    The independent variable, the positive and/or negative result in the use of social

    mediums, is defined as a tool of communication between management and employees to ensure

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    9/31

    Social Mediums in the Workplace 9

    that employees are productive but not overworked. Another possible use is as a marketing tool;

    negative result, perceived loss in staff productivity, data leakage from staff gossiping freely in an

    open environment, damage to a companys reputation, scams practiced by cyber crooks, and

    the open access to company information because of outdated passwords (Baker, 2010).

    Observation and individual reports have determined that the use of social mediums in the

    workplace have caused a decrease in performance and increase in customer complaints. To

    determine the operational definition, employees were asked: would the use of social mediums in

    the workplace have a positive or negative result?

    The independent variable, to block or not block access to social media websites, is

    defined as that IT can choose to block social media sites,but its a futile effort. If employees see

    opportunities to use social media sites/tools to help them save time and execute better, they will

    find a way to use them for business purposes. Then the company ends up with a bigger problem:

    a lack of visibility and control on how these tools are being used (Gonzalez, 2011). To combat

    the lack of job performance and customer complaints, the IT department should block access to

    certain social media websites. To determine the operational definition, employees were asked:

    would blocking or not blocking social mediums in the workplace have a positive or negative

    result?

    The dependent variable, job performance, is defined as the ability to perform effectively

    in your job, requires that you have and understand a complete and up-to-date job description for

    your position, and that you understand the job performance requirements and standards that you

    are expected to meet. Your supervisor should review your job description and performance

    requirements with you. Job performance has decreased since the access of social media is

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    10/31

    Social Mediums in the Workplace 10

    allowed. To determine the operational definition, employees were asked the question: would the

    use of social mediums in the workplace decrease job performance?

    The dependent variable, increase in customer complaints, is defined as an expression of

    dissatisfaction with a product or service, either orally or in writing, from an internal or external

    customer. How a customer complaint is handled will affect the overall level of custom

    satisfaction and may affect long-term customer loyalty. To determine the operational definition,

    employees were asked: would the use of social mediums in the workplace increase customer

    complaints?

    13 The results to which this study applies is to the forty employees of the Travis County

    District Clerks Office in the family law and civil section. 14 The time period of the study was

    November 1, 2011 through November 30, 2011. 15 The research data was was collected through

    a questionnaire survey which assessed the ability to use social mediums in the workplace. 16

    The geographical area to which the study applies is Austin, Texas. 17 The population examined

    in this study was the 40 employees that are the combination of the family law and civil section of

    the Travis County District Clerks Office. The population was comprised of male and female

    employees across a wide range of ages, educational levels, household income levels, and marital

    status. 18 The population surveyed was the 40 employees seen during the study time frame.

    19, 20, 21 Review of Related Research Studies

    Job Performance

    A study titled Facebook Profiles Accurately Predict Job Performance [STUDY],

    February 21, 2012, from Northern Illinois University, recruited four Facebook-savvy human

    resources professionals and students to evaluate the Facebook profiles of 56 users. Six months

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    11/31

    Social Mediums in the Workplace 11

    later, the researchers compared the evaluations of the 56 users worksupervisors and found a

    strong correlation for traits including intellectual curiosity, agreeability and conscientiousness.

    The evaluations are, of course, subjective, but job seekers shouldnt necessarily worry that they

    need to clean up their Facebook profile (Wasserman, 2012).

    For instance, Don Kluemper, one of the authors of the study, says that contrary to popular

    belief, a picture of you partying wont necessarily hurt your chances of getting hired. I dont

    think a picture of someone holding a beer adversely affected them, but [a picture of you] being

    drunk in a ditch somewhere might be a negative, he says. Not surprisingly, pictures and

    references to traveling signaled openness to new experiences and adventurousness, while the

    number of friends you have indicates extroversion (Wasserman, 2012).

    Despite the studies, Kluemper says that companies shouldnt use Facebook to screen

    applicants, although, of course, many already do. Kluemper says there hasnt been enough

    research yet to show a definitive connection between Facebook profiles and job performance.

    This offers a shred of validation, Kluemper says of his research. But there are thousands of

    studies that show personality tests predict performance. More studies [on Facebook as an

    indicator of job performance] need to be done. (Wasserman, 2012).

    Customer Complaints

    A study titled Service Skills in the Workplace discusses customer service. The key to

    service quality exists in the customers perception of value. No matter what skills, competencies,

    interaction guidelines, or services a company offers, everything must be directed toward meeting

    or exceeding the customers expectations for service. However, individual customers have

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    12/31

    Social Mediums in the Workplace 12

    unique needs, and the needs of the same customer vary from interaction to interaction. The

    system or approach for meeting customer needs must be flexible and universal enough to address

    a multitude of customer needs and styles. The ability to treat each customer individually

    will develop the relationship required to create customer loyalty, which is so critical to business

    success (Bernthal and Davis).

    First, it is difficult to assume responsibility and take action without having sufficient job

    knowledge.Job Knowledge was rated among the five most important and proficient service

    provider competency areas. Second, provider degree of empowerment on the job was

    significantly correlated to job satisfaction. Empowerment (part of the service culture)

    predicts employee satisfaction/loyalty (part of the Service Success Loop). In turn, employee

    satisfaction/loyalty predicts customers level of satisfaction (Bernthal and Davis).

    The last major finding in this study illustrates the importance of follow-through.

    Following through on promises and commitments appeared as a "top five" competency and as a

    key service encounter behavior. It also appeared in the top five customer satisfaction reducers

    when worded negatively (i.e., failing to follow through) (Bernthal and Davis).

    Negative Result in the Use of Social Media

    A study titled Study: Social Media & Workplace? Are policies a must? looked at

    social media in the workplace. The question is Are Social Media guidelines necessary or are

    employment contract not offering enough guidelines for the use of Social Media at work, too?

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    13/31

    Social Mediums in the Workplace 13

    For companies it is a challenge to manage employees use of Social Media. A new study

    by DLA Piper now found that one third of employers have disciplined employees for something

    posted on a Social Media site. It also states that 21% of employers have given warnings for

    posting something derogatory about a colleague or the business. Some key findings of the study

    illustrate some negative development where many of us might think, people should be clever

    enough to understand the meaning and reach of their words on the Social Web (Meyer-Gossner,

    2011).

    Whatever people do, they might use Social Media wrong in the eyes of employers at

    the workplace. Thus, companies will need to have Social Media policies in the future and

    employees need to find a way to deal with them (Meyer-Gossner, 2011).

    Blocking or not Blocking Access

    A study titled Social Media in the Workplace looked at blocking employee access. A

    recent report from Clearswift, and IT security firm, found that 19% of companies are blocking

    employee access to social media sites at work, up 10% from last year. (Dyer, 2011).

    Businesses havent had to tackle this issue until the last few years, so there arent any historical

    precedents for guiding employees about social media etiquette. Many companies either dont

    have a policy about how workers should handle their online interactions while theyre at the

    office or, if they do have one, its so dense and convoluted that its impossible to plow through.

    When the emphasis is on whats allowed rather than whats forbidden, social media mischief

    decreases dramatically (Dyer, 2011).

    Summary

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    14/31

    Social Mediums in the Workplace 14

    22 Job performance, customer complaints, negative result in the use, and blocking or not

    blocking access make a determination that social mediums should not be used in the workplace.

    Based on the study results, it is clear that there is no precedence. Although employers are aware

    of the increasing number of employees that frequent social mediums in the workplace, they are

    trying to ascertain what can be done about this potential problem; there hasnt been enough

    research yet to show a definitive connection between Facebook profiles and job performance.

    The study by Wasserman (2012) showed a strong correlation for traits including

    intellectual curiosity, agreeability and conscientiousness. The evaluations are, of course,

    subjective, but job seekers shouldnt necessarily worry that they need to clean up their Facebook

    profile. Despite the studies, Kluemper says that companies shouldnt use Facebook to screen

    applicants, although, of course, many already do.

    The study by Bernthal and Davis showed the highest importance for customer service

    skills and competencies: work standards, follow-up, integrity, job knowledge, and

    communication. Every provider needs to make sure the customer is satisfied, meet the

    customers needs, and follow-through. Many customers wont allow dissatisfaction before going

    to another organization. It is the employees response that could turn the customer into a

    satisfied customer. Customers want to know that they are being listened to and that someone,

    employee, is taking the time to understand the problem or situation. This research and other

    studies have demonstrated the importance of supporting service providers and promoting their

    satisfaction and loyalty. They can and will make a difference in building customer satisfaction

    and loyalty. Whether this difference is positive or negative depends on an organizations ability

    and willingness to manage, develop, and motivate those who serve their customers.

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    15/31

    Social Mediums in the Workplace 15

    The study by Meyer-Gossner (2011) showed that there has been a question whether to

    allow access to social media in the workplace and that did it affect productivity and policies.

    Some use of Social Media was too often and some inappropriate; 31%of employers have taken

    disciplinary proceedings because of information an employee has displayed on a social media

    site about the organization30% of employers have taken disciplinary proceedings because of

    the level of usage of social media sites while at work - 25% of employers have taken disciplinary

    proceedings because of information an employee has displayed on a social media site about their

    activities at work - 21% of employers have taken disciplinary proceedings because of

    information an employee has displayed on a social media site about another employee.

    Companies will need to have Social Media policies in the future.

    The study by Dyer (2011) revealed that 19% of companies are blocking employee access

    to social media sites at work, up 10% from last year. Companies are urged to "strike a middle

    ground between work and cyberloafing... allow[ing] for personal Web usage as long as it is in

    line with business objectives. In light of this study, an acceptable Internet use policy would allow

    for periodic Web browsing while limiting the access to personal e-mails." Most employees view

    blocking access as employers showing mistrust in them and which causes them to do this even

    more. Employees that visit social media sites show restorative function and improved job

    performance.

    Research Design

    23 In order to determine if social mediums in the workplace decreased job performance at

    the Travis County District Clerks Office, a descriptive study was conducted on four factors.

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    16/31

    Social Mediums in the Workplace 16

    The factors were job performance, customer complaints, the use of social media, and blocking or

    not blocking access. A survey was given to forty employees and asked their viewpoint on the

    four independent variables concerning this topic. A Likert scale was to used to measure the

    importance that the employees placed on each of the four independent variables.

    24 This study was conducted over a one month period in July/August 2011. After the

    initial problem was defined, a survey was given to the forty employees. This was an anonymous

    survey to put employees at ease when answering the questions. The remaining time was spent

    analyzing the data and drawing conclusions. Appendix B gives the entire timeline for the study.

    25 A Likert scale was used to allow employees to express their personal opinions

    regarding the four variables. It was necessary that the most important of the four independent

    variables was discovered, so that the District Clerks Office can increase job performance,

    decrease customer complaints, put a policy in place, and make a more friendly work

    environment.

    Sampling Design

    26 The specific population that was examined was the forty (40) employees of the Travis

    County District Clerks Office in the time period from July to August 2011. These two months

    are one of the highest in filings for the year. 27 A sample of the same forty employees were

    chosen to complete the survey. These employees are in close proximity to each other and

    interact with each other on a daily basis. 28 The employees vary in age, education levels,

    incomes, and ethnicity. This sample size would eliminate bias and allow each person an equal

    chance to be representative of the population. The sample size of 40 represents a 95%

    confidence level with a confidence interval of 5. (This would allow for individuals that were

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    17/31

    Social Mediums in the Workplace 17

    scheduled off the particular day of the test or that called in sick). See Appendix D for

    calculations of sample size.

    Data Collection Methodology

    29 The instrument used for the survey was a Likert scale because it is easily understood

    by all educational levels and provided an accurate representation of employee viewpoints

    regarding the independent variables. The design of the survey was modeled on other surveys

    that utilized a Likert scale. The employees were asked to rate the four independent variables of

    job performance, customer complaint, negative result in the use of social media, and blocking or

    not blocking access on levels of importance. The answer choices were: very important, fairly

    important, neutral, not very important and not important at all. 30 See Appendix A for a copy of

    the survey.

    31 The survey was administered at the Travis County District Clerks Office by

    informing each employee that they were part of the study. The employees were asked to

    complete the survey before the end of the work day on that particular day. 32 Informed consent

    was obtained from employees through a statement at the top of the survey that addressed the

    purpose of the survey and asked for their participation. 33 Additionally, this section noted that

    all responses would be kept anonymous and confidential.

    34 The survey was pre-tested before given to the employees. The four managers of the

    Travis County District Clerks Office were asked to complete the survey and offer any ideas for

    improvement. They were asked if the four independent variables in the study were applicable

    and if this would improve job performance and decrease customer complaints. There were no

    changes suggested.

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    18/31

    Social Mediums in the Workplace 18

    35 The data was collected through a self administered paper survey, which was received

    back from each employee by the end of the work day. Over a period of three days the results of

    the survey were entered in an Excel table. 36 Non-responses were handled in two ways. First,

    the researcher looked over the completed survey before the employee left for the day to ensure

    that all questions were answered. Second, if the employee refused to participate in the study,

    they would need to write a letter explaining why they did not want to participate.

    37 The data was verified as soon as the survey was returned to the researcher before the

    employees left the building for the day. If any questions were skipped, the researcher would

    announce to all employees to answer all questions. This would keep the anonymity. Data entry

    was added to the table each evening.

    Data Analysis Methodology

    38 Prior to administering the survey, a table was formulated in Excel. Each evening, the

    results of that days survey was entered into the spreadsheet. The frequency table calculated the

    responses to each question, broken down by response category. Another table was formulated to

    show the mode of each question and the percentage of employees that had chosen that answer.

    39 See Appendix C for the data tables.

    40 The research question of this study was: if the employees of the Travis County District

    Clerks Office believed that social mediums should be or should not be used in the work place

    for personal use? (Primarily due to decrease in job performance and increase in customer

    complaints). The frequency of each answer from the survey was noted in the Excel table. The

    modes for each question were also placed in a table, and the percent of total responses noted.

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    19/31

    Social Mediums in the Workplace 19

    After all results were entered into the tables, it was evident which factor the employees viewed

    as contributing most to using social media in the workplace.

    Limitations of the Study

    41 The study encountered a few limitations. First, the study examined four independent

    variables that areconsidered in using social mediums in the workplace. However, it could be

    argued that there are other variables that also contribute. It is possible that one or more of these

    alternate variables is more important to an employee(s) that the ones offered. It is possible that a

    survey that asked open ended questions could have produced better responses. 42 Management

    should be aware that these limitations could influence the outcomes of the study in determining

    if using social mediums affect job performance and customer complaints.

    Analysis and Findings

    43 The research question for this study was: if the employees of the Travis County

    District Clerks Office believed that social mediums should be or should not be used in the work

    place for personal use? (Primarily due to decrease in job performance and increase in customer

    complaints). It was hypothesized that using social mediums in the workplace for personal use

    decreased job performance. See Appendix C for the survey results tables.

    An analysis of the results of the survey showed that in response to the first question

    concerning job performance, 50% of the employees viewed this to be fairly important to using

    social media. The employees recognize the importance of this but do not hold it as the highest

    element.

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    20/31

    Social Mediums in the Workplace 20

    In response to the second question of the survey regarding an increase in customer

    complaints, 63% of the employees felt that this was very important, which confirms part of the

    hypothesis. Five employees viewed this is not very important, but all employees agreed that it

    affected the Clerks Office is some way.

    In response to the third question of the survey regarding the negative use of social media,

    78% of the employees felt that this was fairly important. One employee felt that is not important

    at all. This represents a large number of employees and will need to be addressed by

    management. Employees that post comments about their jobs or other individuals that work

    there could reflect badly upon the Clerks Office.

    The final question of the survey regarding blocking or not blocking access to social

    mediums showed that 55% of employees felt that was not very important. This presents a mixed

    finding. If employees viewed that using social mediums in the workplace results in an increase

    of customer complaints and affects job performance, then they should want to block the access.

    Management needs to take a closer look at this result. It could be determine that the employees

    did not understand the question.

    The results found that the employees viewed using social media in the workplace did

    increase customer complaints with a decrease in job performance in a close second. The results

    offer an insight into what employees view as important when it comes to using social media and

    what management should do in terms of correcting this issue.

    Summary

    44 This study was performed by the Travis County District Clerks Office to help

    determine if social mediums should be used in the workplace for personal use. There were four

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    21/31

    Social Mediums in the Workplace 21

    variables considered: job performance, customer complaints, negative use of, and blocking or not

    blocking access. One important factor that was not addressed by this study is those employees

    that actually use social media; which employees actually have a Facebook or Twitter account.

    This is not something that could be easily addressed by this study and is not under the control of

    management or policies and procedures. The viewpoint of the employees played an important

    role in determining if social media should be used in the workplace for personal use. The results

    stressed the importance on the two main goals: decrease in job performance and an increase in

    customer complaints.

    This study was conducted over a two month period in which 40 employees were

    surveyed. All forty employees were surveyed but the sample had a confidence level of 95% and

    a confidence interval of 5; these levels were used due to employees that called in sick or were on

    leave on the day of the survey. The employees were asked to complete a survey utilizing a

    Likert scale to measure the importance placed on each of the independent variables.

    Several research studies were reviewed in connection with this study. Each study

    revealed the pros and cons of using social mediums in the workplace. The more emphasis

    management put on that social mediums were not practiced in the workplace, the more the

    employees wanted to engage in using them. Employees felt that if management were limiting

    their resources and monitoring their usage, the more they were apt to buck the system.

    Employees felt that management did not trust them which could cause a hostile work

    environment. Lack of respect and communication between employees and management could

    disrupt work flow, dissatisfy customers, and produce a hostile work environment.

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    22/31

    Social Mediums in the Workplace 22

    Primary conclusion

    45 The research question asked was: if the employees of the Travis County District

    Clerks Office believed that social mediums should be or should not be used in the work place

    for personal use? (Primarily due to decrease in job performance and increase in customer

    complaints). It was hypothesized that a decrease in job performance and an increase in customer

    complaints was the cause of using social media in the workplace. The study answered the

    research question in part. The survey revealed that 63% of employees viewed that customer

    complaints was very important in the workplace and 50% viewed that a decrease in job

    performance was second. The survey also revealed that 78% of employees viewed that the

    negative use of social media played an important part which will be considered by management.

    The study answered that 55% of employees viewed blocking or not blocking access to social

    media was not very important at all. This is contradictory. Clearly this indicates either the

    employees did not understand the question regarding blockage or they did not care since it was

    the last question of the survey and wanted to mark an answer. The finding will allow the District

    Clerks Office to make a determination on if using social mediums in the workplace shall

    continue.

    Recommendations

    46 From the findings of this research study and the review of related research studies,

    several recommendations were developed for the Clerks Office. All variables ranked high

    among employees. Social media is currently not used for business purposes. Accessing social

    mediums in the workplace for personal use is a privilege not a right. The study indicates that the

    use of social mediums should be blocked in the workplace in order to increase job performance

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    23/31

    Social Mediums in the Workplace 23

    and decrease customer complaints. The negative use of social media could be detrimental to the

    Clerks Office, the Clerk of Court, and Travis County. When and if job performance increases

    and customer complaints have decreased, management could look at slowly bringing access

    back. Even though employees can access social media on their cellular phones, a policy should

    be put in place that employees are only allowed to use this device on scheduled breaks.

    Management is expecting resistance from employees but not allowing social media for personal

    use should allow a better working environment.

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    24/31

    Social Mediums in the Workplace 24

    References

    Baker, D., Buoni, N., Fee, M., Vitale, C. (2012, March 10). Social networking and its effects on.

    Retrieved fromhttp://www.neumann.edu/academics/divisions/business

    Bernthal, P. and Davis, J. (2012). Service skills in the workplace. Retrieved from

    http://www.ddiworld.com/DDIWorld/media/white-

    papers/ServiceSkillsWorkplace_mg_ddi.pdf?ext=.pdf

    Dyer, P. (2011, October 18). Social media in the workplace. Retrieved from

    http://www.pamorama.net/2011/10/18/social-media-in-the-workplace-infographic/

    Fanzilli, F., Steinfield, J. (2012, March 10). Social media sites: employers should block them.

    Retrieved from

    http://www.businessweek.com/debateroom/archives/2012/01/social_media_sites_em

    ployers_should_block_them.html

    Gaskell, A. (2011, November 30).Four reasons to allow social media at work. Retrieved from

    http://www.hrmtoday.com/leadership/employee-communication/four-reasons-to-

    allow-social-media-at-work/

    http://www.neumann.edu/academics/divisions/businesshttp://www.neumann.edu/academics/divisions/businesshttp://www.neumann.edu/academics/divisions/businesshttp://www.ddiworld.com/DDIWorld/media/white-papers/ServiceSkillsWorkplace_mg_ddi.pdf?ext=.pdfhttp://www.ddiworld.com/DDIWorld/media/white-papers/ServiceSkillsWorkplace_mg_ddi.pdf?ext=.pdfhttp://www.ddiworld.com/DDIWorld/media/white-papers/ServiceSkillsWorkplace_mg_ddi.pdf?ext=.pdfhttp://www.businessweek.com/debateroom/archives/2012/01/social_media_sites_employers_should_block_them.htmlhttp://www.businessweek.com/debateroom/archives/2012/01/social_media_sites_employers_should_block_them.htmlhttp://www.businessweek.com/debateroom/archives/2012/01/social_media_sites_employers_should_block_them.htmlhttp://www.hrmtoday.com/leadership/employee-communication/four-reasons-to-allow-social-media-at-work/http://www.hrmtoday.com/leadership/employee-communication/four-reasons-to-allow-social-media-at-work/http://www.hrmtoday.com/leadership/employee-communication/four-reasons-to-allow-social-media-at-work/http://www.hrmtoday.com/leadership/employee-communication/four-reasons-to-allow-social-media-at-work/http://www.hrmtoday.com/leadership/employee-communication/four-reasons-to-allow-social-media-at-work/http://www.businessweek.com/debateroom/archives/2012/01/social_media_sites_employers_should_block_them.htmlhttp://www.businessweek.com/debateroom/archives/2012/01/social_media_sites_employers_should_block_them.htmlhttp://www.ddiworld.com/DDIWorld/media/white-papers/ServiceSkillsWorkplace_mg_ddi.pdf?ext=.pdfhttp://www.ddiworld.com/DDIWorld/media/white-papers/ServiceSkillsWorkplace_mg_ddi.pdf?ext=.pdfhttp://www.neumann.edu/academics/divisions/business
  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    25/31

    Social Mediums in the Workplace 25

    Gleave, E., Welser, H., Lento, T., and Smith, M. (2009).A conceptual and operational

    definition of 'social role' in online community. Retrieved from

    http://www.mendeley.com/research/conceptual-operational-definition-social-role-online-

    community/

    Gonzalez, A. (2011, November 02). Why it blocking social media sites is futile (and the wrong

    approach. Retrieved from http://logisticsviewpoints.com/2011/11/02/why-it-blocks-on-

    social-media-is-futile-and-the-wrong-approach/

    Haimowitz, B. (2011, August).Internet browsing at work? it's a pause that refreshes workers

    and enhances their productivity, new research finds. Retrieved from

    http://www.aomonline.org/aom.asp?ID=251&page_ID=224&pr_id=448

    Klein, J., Pappas, N.,Pruzansky, J. (2010, June 16). When social-networking and the workplace

    collide . Retrieved from

    http://www.hreonline.com/HRE/story.jsp?storyId=453891896

    Meyer-Gossner, M. (2011, October 17). Study: Social media & workplace? are policies a

    must..?. Retrieved from http://www.thestrategyweb.com/study-social-media-workplace-

    are-policies-a-must

    Paino, M. (2011, March 18). The impact of social media in the workplace. Retrieved from

    http://blog.clomedia.com/2011/03/the-impact-of-social-media-in-the-workplace/

    http://www.hreonline.com/HRE/story.jsp?storyId=453891896http://www.hreonline.com/HRE/story.jsp?storyId=453891896http://www.hreonline.com/HRE/story.jsp?storyId=453891896
  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    26/31

    Social Mediums in the Workplace 26

    Travis county archives. Austin, Texas. (2012, March 10). Retrieved from

    http://www.traviscountyhistory.org/

    Wasserman, T. (2012, February 21).Facebook profiles accurately predict job performance

    [study]. Retrieved fromhttp://mashable.com/2012/02/21/facebook-profiles-job-

    performance/

    http://www.traviscountyhistory.org/http://www.traviscountyhistory.org/http://mashable.com/2012/02/21/facebook-profiles-job-performance/http://mashable.com/2012/02/21/facebook-profiles-job-performance/http://mashable.com/2012/02/21/facebook-profiles-job-performance/http://mashable.com/2012/02/21/facebook-profiles-job-performance/http://mashable.com/2012/02/21/facebook-profiles-job-performance/http://mashable.com/2012/02/21/facebook-profiles-job-performance/http://www.traviscountyhistory.org/
  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    27/31

    Social Mediums in the Workplace 27

    Appendix A

    48 Survey Instrument

    This survey is being conducted in order to determine if employees should use social media in the

    workplace for personal use more specifically decreases job performance and increases

    customer complaints. You are not asked to identify yourself, and all responses will be

    kept confidential and anonymous. It is mandatory that you participate in this survey.

    Please return the completed survey to the researcher before the end of the work day

    today. Thank you for your assistance.

    1. How important is job performance if social mediums are used in the workplace for

    personal use?

    o Very Important

    o Fairly Important

    o Neutral

    o Not Very Important

    o Not at all Important

    2. How important is customer complaints if social mediums are used in the workplace for

    personal use?

    o Very Important

    o

    Fairly Important

    o Neutral

    o Not Very Important

    o Not at all Important

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    28/31

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    29/31

    Social Mediums in the Workplace 29

    Appendix B

    49 Time Table of Research Activities

    Tasks Timeline

    Defined Problem June 15-20

    Planned Research Design June 23-25

    Planned Survey June 26-27

    Prepared Research Proposal June 28-29

    Pre-tested Survey June 30

    Administered Survey July 1-August 31

    Analyzed Data September 1-3

    Formulated Conclusion September 1-3

    Prepared Report September 4

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    30/31

    Social Mediums in the Workplace 30

    Appendix C

    50 Data Table

    Survey Frequency Table

    Measure Very Important Fairly Important Neutral Not Very

    Important

    Not at all

    Important

    Job

    Performance

    20 18 1 1 0

    Customer

    complaints

    25 10 0 5 0

    Negative use 2 31 0 6 1

    Block or not

    Block Access

    4 10 3 22 1

    Table 2

    Mode of Frequency

    Measure Answer Percent of Employees

    Job Performance (decrease) Very Important 50%

    Customer Complaints

    (increase)

    Very Important 63%

    Negative Use Fairly Important 78%

    Block or not Block Access Not Very Important 55%

  • 7/30/2019 A Study of the Ability to Use Social Mediums in the Workplace 2

    31/31

    Social Mediums in the Workplace 31

    Graph I

    Frequency of Variables

    Appendix D

    51 Sample Data Calculations

    Table 3

    Population/Sample Size/Confidence Interval

    Population 40

    Sample Size 40*

    Confidence Interval 5

    Based on a 95% Confidence Level. *Based on all employees being present but allow for

    those employees that are not there

    0

    5

    10

    15

    20

    25

    30

    35

    Job

    Performance

    Customer

    Complaints

    Negative Use Block or not

    Block Access

    Very Important

    Fairly Important

    Neutral

    Not Very Important

    Not at all Important