a closer look at safe and flavorful ingredients · formulating for clean label clean label gums...
TRANSCRIPT
A CLOSER LOOK
at Safe and Flavorful
Ingredients
INSIDE:Emerging Healthful Ingredients p2
Consumers prefer sweet-potato-based
sweetener p4
Formulating for clean label gums for texture and stability p7
eHANDBOOK
SPONSORED BY
Consumers are more aware today of
how food contributes to health and
wellness. They seek nutrient-dense
products with ingredients that address heart
health, aging, blood sugar control and cancer
protection, or at least that contribute to their
general health. As the new year dawns, food
processors will amping up efforts already
under way to formulate with ingredients that
have some kind of health halo.
Most of these ingredients are found in
plant-based foods and botanicals. Chi-
cago’s Mintel Group (www.mintel.com)
predicts that food & beverage processors
will explore a number of plant-based food
formulations in 2017, and incorporate more
ancient grains, antioxidants, plant proteins,
superfoods and botanicals as main ingre-
dients to align with consumers’ interests in
healthier lifestyles. Here’s what’s gaining
ground in the market:
PULSES, PLANT PROTEINSOnly in the past four or five years have
most consumers discovered the agricultural
meaning of the word “pulse.” Peas, beans
and lentils have become attractive ingre-
dients of late. They’re high in protein, fiber
and antioxidants and are gluten-free Plus,
they are even more environmentally friendly
than other crops. They come in many
useful forms — ground into flour, they’re
fractionated into fiber, protein and starch
– and as a result have found their way into
snack chips, baked goods, dressings, even
meat analogues.
Emerging Healthful IngredientsPulses, sprouted grains and other plant proteins, superfoods and natural sweeteners should be in your toolbox for 2017.
By Lauren R. Hartman, Product Development Editor
eHANDBOOK: A Closer Look at Safe and Flavorful Ingredients 2
www.FoodProcessing.com
Sweet Potato IngredientsCLEAN LIVING
L E A R N M O R ECIFIngredients .com
sales@cif i1 .com
252-462-1551
Clean-living consumers need food they can trust—food that
supports their active lifestyles with clean labels and compelling
health beneets. Carolina Sweet clean label sweetener from
CIFI meets that demand, supporting functional products with
vitamins, minerals, and added vegetable servings for organic, vitamins, minerals, and added vegetable servings for organic,
non-GMO, gluten-free, and traditional applications. Create healthy
sauces and clean label beverages with Carolina Sweet from CIFI.
A recent blind taste test indicated a
strong preference for sweet-po-
tato-based sweetener over high
fructose corn syrup in barbecue sauce, indi-
cating strong commercial promise for this
new, clean-label sweetener Carolina Innova-
tive Food Ingredients (CIFI) manufactures
Carolina Sweet, a natural sweetener made
from sweet potato juice. The company con-
ducted a blind taste test at the 2016 IFT
trade show, finding that among over 100
taste testers, 74% preferred sauce made
with Carolina Sweet. The test suggests that
the ingredient holds promise for further
research and commercial development as a
clean-label sweetener in sauces and other
food products.
CIFI conducted the blind taste test using
a conventional formula with high fructose
Consumers prefer sweet-potato-based sweetenerBy Carolina Innovative Food Ingredients
In a taste test at the 2016 IFT trade show, 74% of testers preferred barbecue sauce made with Carolina Sweet over high fructose corn syrup.
eHANDBOOK: A Closer Look at Safe and Flavorful Ingredients 4
www.FoodProcessing.com
corn syrup and an alternative using Carolina
Sweet in a one-to-one replacement. The
formula, aimed at a traditional barbecue
sauce flavor profile, combines sweetness,
smokiness, and a slight tang. The sauces
were sampled by attendees at the IFT trade
show, a large food industry event that
primarily targets food scientists, chefs, mar-
keters, and others within the food industry.
Over 100 people sampled the two sauces,
with 74% preferring the formula with Caro-
lina Sweet. Although not a formal study, this
preliminary test provides additional support
for CIFI’s extensive pre-commercial testing
of the ingredient, all of which indicated that
it performs exceptionally well, as indicated
in an earlier CIFI white paper.
Furthermore, a plurality of those who
sampled the barbecue sauces could not
distinguish between the traditional sauce
and that made with Carolina Sweet. This
suggests that despite the taste preference,
other sensory qualities of the sauce, such
as texture, color, and smell, are not affected
by replacing traditional sweeteners with
Carolina Sweet. Products that currently
employ high fructose corn syrup could thus
be reformulated with Carolina Sweet, for a
cleaner label without affecting the appear-
ance of the product—a great value for
brands that require a high degree of conti-
nuity in their product.
For brands open to formulating a new
product, Carolina Sweet offers an even
more compelling set of benefits. In addition
to serving as a high fructose corn syrup
replacement, Carolina Sweet’s natural color,
flavor, and textural properties support
cleaner labels. The ingredient has a warm
brown color and warm flavor profile that
contributes well to the color and flavor of
barbecue sauce and thus permits a reduc-
tion in other ingredients such as brown
sugar or artificial colors and flavors. In addi-
tion, Carolina Sweet naturally adds more
body to a sauce, which allows for the reduc-
tion or elimination of thickeners like xanthan
gum and modified corn starch.
Sauces with a lighter texture and complex flavor profile—like vinegar-based sauces and Southeast Asian sauces—are a great fit for Carolina Sweet.
www.FoodProcessing.com
eHANDBOOK: A Closer Look at Safe and Flavorful Ingredients 5
CONSUMER
ACTIVIST MISINFORMATIONCONSUMER CONFUSIONGLOBAL REGULATIONSDISCREPANCIESSUBSTITUTIONMAJOR INVESTMENTTESTDEVELOPMENT & MARKETABILITY
CONSUMER DEMAND
ACTIVIST MISINFORMATIONCONSUMER CONFUSIONGLOBAL REGULATIONSDISCREPANCIES
1:1 REPLACEMENTSUBSTITUTIONMAJOR INVESTMENTTEST TESTDEVELOPMENT & MARKETABILITY UNEXPECTED
SYNERGIES
RE-
NOT
The capabilities of your internal team and the limitations of your existing external resources may not be enough to face these challenges. Successfully reformulating to a clean label begins with a large portfolio of solutions, intimate knowledge of hydrocolloids, and a tool for texture breakdown and identifi cation. With over 100 years of experience, TIC Gums offers a vast array of solutions, expertise in hydrocolloid synergies, and the Food Texture Terminology Tool that breaks down desired outcomes into defi nable terms. Learn more by visiting TICGums.com.
In the Clean Label Era, Your Reputation and Trust are at Stake.
TIC ChallengerAd_Clean Label_7.875x10.5.indd 1 9/12/16 3:02 PM
The clean label trend continues to penetrate
all categories within the food and beverage
industry. Although clean label does not have
a specific definition, consumers continue to
show increased interest in the sources and
purposes of the ingredients on their food
labels. Those same consumers are also seek-
ing foods perceived to be more healthful with
boosted levels of protein, vitamins and min-
erals. This combination of added nutritional
elements with a limited label declaration
intensifies the complexities formulators face.
According to Innova, clean label* is a global
trend with the U.S. market seeing 37.6%
of product launches touting a clean label
claim. (Figure 1)
Rather than looks at the ambiguity around
clean labeling as a problem in need of
a solution, formulators should embrace
this trend and use it as a catalyst to drive
newand innovative product development.
Formulating for clean labelClean label gums offer texture and stability for manufacturers.
By The Gum Gurus of TIC Gums
*The clean label category is defined by Innova as a combination
of Non-GMO, Natural, No Additives or Preservatives, Organic
2013 2014 2015
Clean Label Claims, U.S., as a percentage of total product launches
40.0%
35.0%
30.0%
25.0%
20.0%
15.0%
10.0%
5.0%
0.0%
Figure 1
30.9%
34.5%
37.6%
eHANDBOOK: A Closer Look at Safe and Flavorful Ingredients 7
www.FoodProcessing.com
TARGETING TEXTURETexture is as important as ever. A 2015
study published by the Journal of Texture
Studies (Figure 2) shows texture at the
forefront of the consumer sensory experi-
ence. When panelists were asked to eat a
food then describe it, 41% of respondents
noted texture first versus only 26% men-
tioning flavor during the initial moment
of consumption.
When ingredients that impart criti-
cal functionality are formulated out of
a food due to clean label restrictions,
delivering a shelf stable, fortified prod-
uct that maintains the desired textural
attributes becomes even more complex.
Fortunately, hydrocolloids are often
suitable substitutes for many less label-
friendly ingredients.
To facilitate more efficient and accelerated
communication during the product devel-
opment process, TIC Gums utilizes Food
Texture Terminology to standardize the
way product texture is described between
developers and food scientists. Decon-
structing a combination term like “creamy”
into individual texture attributes such as
mouth coating, denseness and mixes with
saliva helps determine the specific attri-
butes most important to our customers.
With this, our scientists can recommend the
best hydrocolloid solution to pinpoint and
build back those attributes, reducing over-
all development time and unnecessary trial
and error.
Consumer Attitudes Towards Food Attributes
45.0%
40.0%
35.0%
30.0%
25.0%
20.0%
15.0%
10.0%
5.0%
0.0%
Texture Flavor Form/Temp Color Appearance Aroma Other
Figure 2
www.FoodProcessing.com
eHANDBOOK: A Closer Look at Safe and Flavorful Ingredients 8