9th annual indian summer festival partnership ......ensuring that your brand is seen and loved....
TRANSCRIPT
PARTNERSHIP OPPORTUNITIES
9TH ANNUAL INDIAN SUMMER FESTIVAL
July 4 — 14, 2019 | METRO VANCOUVER
PARTNERSHIP OPPORTUNITIES
“One of the city’s most vibrant and eclectic festivals.”
—Georgia Straight
ALIGN YOUR BRANDWITH A RAPIDLY GROWING FESTIVAL
Named #1 of best Canadian Summer Festivals to plan your Summer around by Westjet Magazine
50, 000+ANT I C I PATED
AU D I EN CE S IZE FO R 2019
8.27 millionADVERT IS I N G
& M ED IA I M PRESS I O NS
I N 2018
80%O F O U R AU D I EN CE R ATE
TH E FES T IVAL AS F IVE S TARS .
500+M ED IA FE ATU RES
AN D L I S T I N GS
150+WORLD CLASS ARTISTS
FROM CANADA, SOUTH
ASIA & BEYOND
30+FREE & TICKETS EVENTS
OVER 11 DAYS
ABOUT US
Align your brand with one of the most dynamic and rapidly growing arts festivals in Western Canada.
Indian Summer Festival (ISF) began as a festival intended to build bridges between Canada and India and has since broadened in scope. Entering its 9th year, ISF has established itself as Vancouver’s most exciting forum for contemporary artistic expression and progressive global dialogue. The festival has cultivated valuable media partnerships, a passionate following, and signi� cant digital engagement beyond the life of each festival.
Don’t miss this unique opportunity to reach new customers and celebrate your impact.
T H E I N D I A N S U M M E R A R T S S O C I E T Y I S A C H A R I T A B L E A R T S O R G A N I Z A T I O N D E D I C A T E D T O C R E A T I N G A N I N C L U S I V E , D I V E R S E A N D C U L T U R A L LY - R I C H S O C I E T Y.
Indian Summer Festival is produced by Indian Summer Arts Society, a not-for-pro� t charitable arts organization based in Vancouver, Canada.
FESTIVAL IN A NUTSHELL
“One of the city’s most ambitious cultural festivals, bringing in literary stars and intellectuals from around the world, as well as some stunning musical events. Artistic Director Sirish Rao consistently surprises audiences with a smorgasbord of delights.”
— The Georgia Straight
G A L A S & P A R T I E S
FREE PU BL I C E VENTS
V ISUAL ARTS
MUS I C
I D E ASHighly curated culinary-focussed events. Like the Opening Party and Dinner by Starlight.
Outdoor events, literary walks and experiential art installations
Free and ticketed contemporary art exhibitions.
Concerts, cabarets and mixed media events.
Talks, literary readings and theatre events.
FEATURING AWARD WINNING ARTISTSOver the years, Indian Summer Festival has featured some of the world’s �nest artists and thinkers, playing our part in ensuring that Vancouver is a site of global conversations. We recently started a list of all the awards and honours ISF artists have been nominated for, and surprised ourselves with how staggeringly impressive they are. Here we go:
Acclaimed Booker prize-winning author.
Grammy Award-winning Indian classical musician.
Sydney Peace Prize-winning food security activist.
Booker Prize-winning novelist. Booker Prize-nominated author.
Booker Prize-winning novelist. Commonwealth Prize-winning author.
American designer and actor. Oscar-nominated �lm director.
Bollywood �lm star.
A RU N D H AT I ROY
US TA D A M JA D A L I K H A N VA N DA N A S H I VA
YA N N M A R T E L K A M I L A SH A MS I E
SA L M A N RUSH D I E SH AU N A S I N GH BA LDWI N
WA R IS A H LU WA L I A D EEPA M EHTA
A N U PA M K H ER
PAST ARTISTS INCLUDE:
Nobel Prize for MedicineAcademy Awards (Oscar)Vogue 10 Most Impactful PeopleTime Magazine’s 100 Most InfluentialGandhi International Peace PrizeGrammy AwardGiller PrizeBooker Prize
Governor General’s Award for LiteratureChevalier dans l’Ordre des Arts et des LettresForbes Seven Most Powerful Women on the Globe Commonwealth Writer’s PrizeEthel Wilson Prize for fictionFilmfare Lifetime Achievement Award
Juno AwardBAFTAAmazon First Book AwardJames Joyce PrizeLannan AwardLennon/Ono Grant for PeaceNational Film AwardOrder of Canada
Padma BhushanPadma ShriRight Livelhood AwardSamuel Beckett AwardSomerset Maugham AwardSydney Peace Prize World Economic Forum Crystal Award
TALK OF THE TOWNA FEW WORDS FROM PAST ARTISTS, MEDIA,
PATRONS AND PARTNERS
“Simon Fraser University is proud of its continuing role as Founding Partner of the Indian Summer Fes-tival, which this year rose to new heights in engag-ing the community in its celebration of arts, culture and ideas.“
— Andrew Petter, SFU President
“My husband and I started Nature’s Path Organic foods over 30 years ago here in Vancouver and we could not have nurtured and grown our family or business without this community and its shared appreciation and passion for global citizenship. These attributes are cultivated beautifully as part of the Indian Summer Festival and thus we feel the urge to support the festival.”
— Ratana Stephens, Co-CEO and Co-founder Nature’s Path Organic Foods
“With its program of relevant, bold and thought provoking arts events, the Indian Summer Festival has positioned itself as an essential cultural activity of the summer.”
— The Huffi ngton Post
“Luckily, every July, the Indian Summer Festival gives us the chance to learn about all sorts of smart, intellectually stimulating, and creative things without having to leave Vancouver.”
— Jugni Style
“The Indian Summer Festival is de� nitely on my list for 2017, not only for the entertainment, food and fun, but for gaining wisdom.”
— Blush Magazine
“Indian Summer rocks! What a fabulous festival. I just love it. The vision that inspired the team and the rest of us is strong and here to stay.”
— Deepa Mehta Oscar-Nominated Director
“Indian Summer brings together three things I value: intellectual capital, cultural innovation and commu-nity spirit.”
— Pankaj Agarwal, Festival Patron
ENGAGE OUR DIVERSE AUDIENCE
83%post secondary
educated75%earn $50K+
53%�rst time
attenders
53%attended multiple events
multi-ethnic
13%65+
4%younger than 18
30%50—64
19%18—29
34%30—49
INFLUENCE THE INFLUENCERSOUR CORE AUDIENCE TYPES
Young, stylish multi-ethnicin� uencers
Engaged in arts and culture
Active on social media
Students and early careerProfessionals
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Highly educated and informed, with ‘expert’ status
Writers, journalists,innovators, and scholars
Interested in high qualitycontent and discussions
High net worth executivesand entrepreneurs
Relish the opportunity tonetwork with peers andentertain clients
Enjoy one-of-a-kindexperiences
Young South Asianprofessionals with families
Value the festival as anopportunity for culturalreconnection
Highly educated andupwardly mobile
TR A I LB L A Z I N G TASTEM AK ERS
I N FLU ENT IA L TH O U GHT L E AD ERS
BUS I N ESS I NS I D ERS
CU LTU R ALCO N N EC TO RS
AMPLIFY YOUR MESSAGE
125,000+V I E W S O N YO U T U B E
8.27 millionADVERT IS I N G
& M ED IA I M PRESS I O NS
I N 2018
$126, 000C A M PA I GN VALU E I N
I N 2018
$360, 000O RGAN I C
SO C IA L M ED IA
I M PRESS I O NS
500+M ENT I O NS ACROSS
M A I NSTRE A M, COM MU N IT Y
& E TH N I C M ED IA
222, 560PR I NT & E VENT
M ATER IA L
I M PRESS I O NS
“What drew me to Indian Summer Festival was the fact that they were one of the only festivals in Vancouver that recognized the culinary arts as an art form. I’ve stayed involved because of the synergy with my brand and the unique
platform the festival has offered me to foster new relationships and strengthen existing ones.”
— Vikram Vij, Celebrity Chef, Restaurateur & Entrepreneur
SPONSORSHIP OVERVIEWWE ARE COMMITED TO HELPING YOU ENGAGE OUR AUDIENCE
THROUGH A COMBINATION OF THE FOLLOWING
BR AN D PRO FI L E
Be seen and be loved through our focused media, marketing and advertising campaigns. Gain exposure to our discerning audiences onsite, online and around town.
ACCESS AN I N FLU ENT IA L COM MU N IT Y
Grow your network and build relationships with invitations to exclusive year-round events and parties that connect you with our inner circle.
I N DUSTRY E XCLUS IV I T Y
Stand out in the crowd. Industry exclusivity is available at select levels of sponsorship.
PRO DU C T P L ACEM ENT
Product sampling, give-aways, gifting opportunities, product integration and activation.
PR IVATE E VENTS FO R C L I ENTS AN D CO L LE AGU ES
Once-in-a-lifetime experiences for your most valued clients and employees, as well as opportunities to host exclusive private events.
V I P T I CK ETS AN D E XPER I EN CES
Festival ticket packages, premium seating, concierge ticketing service, early access to events, VIP receptions.
E VENT CO - CRE AT I O N
We collaborate with you to custom design and co-present a festival event that aligns with your organization’s vision and ful� lls our curatorial mandate.
FESTIVAL SPONSORSHIP TYPESWE WORK CLOSELY WITH YOU TO CREATE A UNIQUE
SPONSORSHIP PLAN THAT FULFILLS YOUR OBJECTIVES
Enjoy a starring role with top-notch recognition across all festival media and marketing, ensuring that your brand is seen and loved. Overall festival sponsorship is customizable based on your objectives, and bene� ts are tailored to you.
FEST IVAL SP O NSO R
COM MU N IT Y ACCESS I B I L I T Y
M ED IA SP O NSO R
E VENT SP O NSO R
Align your company with our community ticket program that offers hundreds of festival tickets to non-pro� t community partners who service those in need, including at-risk youth, low income seniors, people living with mental illness, and new immigrants and refugees.
As Media Sponsor, you play a vital role in promoting the festival, while you extend your reach. We offer two levels of Media Sponsorship — Premier Media and Major Media, with category exclusivity available in each tier.
Receive recognition on all marketing and media pertaining to a speci� c festival event – ask us about event sponsorship bene� ts for more information.
indiansummerfest.ca
Almira BardaiCommunications & Fund Development Manager
Offi ce
Cell
+1 604 283 9172
+1 604 561 7516
CONTACT US