8 asian startups to watch for retail innovation
TRANSCRIPT
8 Asian Startups to watch for Retail innovation
Following the InnovFest unBound in SingaporeMay 2015
#1 – Graymatics : image & video recognition
• Graymatics is a cloud platform, it analyses video and image content to understand consumer interests through the content they have liked, shared and pinned.
• Can be used for contextual advertising, e-commerce or to study consumer behaviour at a retail store (gender, age, race and emotions).
• A Singapore & Silicon Valley-based company founded in 2011
#2 – Tapidata : the e-receipt
• Tapidata is specialized in developing customer insights through an innovative mobile digital receipt solution.
• Founded in 2013 in Singapore under full support of National University of Singapore (NUS) and Media Development Authority (MDA).
#3 – Trakomatic : insights from your physical store
• Track visitor traffic flow, premises occupancy, time spent on premises, demographic of shoppers, repeat customers.
• Founded in 2013, Trakomatic offers video analytics technologies to provide real-time data of visitors and predict crowd density.
• It is one of the 8 companies so far whose products have been accredited by the Infocomm Development Authority.
#4 – Buzzign from Accufind: indoor localization
• Founded in 2014, Accufind provides Location Based Solutions on mobile platform. It can locates and track mobile devices anywhere inside a store or a mall.
• Buzzign is a software from Accufind which enables real-time social media interaction between brands and their customers through digital displays and location-sensing apps.
#5 – Ksubaka, for a better in-store experience
• Ksubaka, formerly playTMN, delivers remotely managed touch screen displays in retail stores to improve the consumer exprience in-store.
• They announced in Sept. 2015 more than 1 million engagements per months, in 2 locations : Beijing and Singapore.
#6 – ABEJA, “the Google Analytics of the real world”
• ABEJA is providing “the Google Analytics service of the real world” using the latest technology of image analysis and machine learning to obtain or use in-store customer behavior data.
• The startup was founded in 2012 in Tokyo.
#7 – Trax, in-store shelf monitoring by image recognition
• Israeli-Singaporean startup, Trax provides in-store shelf monitoring, analysis and technology powered by image recognition to tier one manufacturers and channel partners.
• Trax technology turns everyday mobile images into real-time actionable insights.
• Founded in 2010 in Singapore. Funding: 15M$ Series D.
#8 – DataSpark to optimise outlet locations and opening times
• DataSpark GeoAnalytics allows retailers to optimise outlet locations and opening times by interpreting footfall data on selected locations in terms of footfall volume, customer traffic throughout the week and peak time periods through the day.
• Part of SingTel, Asia’s leading communications group.
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