5 tips on how to be profitable using social media marketing

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My presentation for the GDI SEO Training Camp hosted by Glen Dimaandal Inc. Learn easy, effective and profitable social media marketing tips for your business to help you enhance your branding, PR, drive sales and leads, and more. Full Post: http://shootforth.com/profitable-social-media-marketing-tips/

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Page 1: 5 Tips on How to Be Profitable using Social Media Marketing
Page 2: 5 Tips on How to Be Profitable using Social Media Marketing

NORTH SOCIAL MEDIADIRECTOR OF MARKETINGNORTHSOCIALMEDIA.COM

TYCOON PHILIPPINESCEO & FOUNDER

TYCOON.PH

SHOOT FORTHAUTHOR

SHOOTFORTH.COM

I’MROELMANARANGENTREPRENEUR · BLOGGER · DESIGNER · MARKETER

Page 3: 5 Tips on How to Be Profitable using Social Media Marketing

03Shootforth.comShootforth.com

Page 4: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

Page 5: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:

Page 6: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness

Page 7: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness- Build Community & Loyalty

Page 8: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness- Build Community & Loyalty- Facilitate Research & Development

Page 9: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness- Build Community & Loyalty- Facilitate Research & Development- Public Relations

Page 10: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness- Build Community & Loyalty- Facilitate Research & Development- Public Relations- Drive Sales or Leads

Page 11: 5 Tips on How to Be Profitable using Social Media Marketing

TIP#1DRIVE AWARENESS

Page 12: 5 Tips on How to Be Profitable using Social Media Marketing

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

Page 13: 5 Tips on How to Be Profitable using Social Media Marketing
Page 14: 5 Tips on How to Be Profitable using Social Media Marketing

FEWEXAMPLES

Page 15: 5 Tips on How to Be Profitable using Social Media Marketing

FEWEXAMPLES

BLOG

Page 16: 5 Tips on How to Be Profitable using Social Media Marketing

FEWEXAMPLES

BLOG GROUPSOR

COMMUNITIES

Page 17: 5 Tips on How to Be Profitable using Social Media Marketing

FEWEXAMPLES

BLOG GROUPSOR

COMMUNITIESSOCIAL

PROFILES

Page 18: 5 Tips on How to Be Profitable using Social Media Marketing

SHARE EXPERTISENEXT:

Page 19: 5 Tips on How to Be Profitable using Social Media Marketing

SHARE EXPERTISE[DON’T FORGET TO PITCH SALES]

NEXT:

Page 20: 5 Tips on How to Be Profitable using Social Media Marketing

BUILD RELATIONSHIP, PARTNERSHIP OR ALLIANCE

WITH INFLUENCERS & BLOGGERS

AND:

Page 21: 5 Tips on How to Be Profitable using Social Media Marketing

“OUR SUCCESS HAS REALLY BEEN BASED

ON PARTNERSHIPS

FROM THE VERY BEGINNING”

- BILL GATES

Page 22: 5 Tips on How to Be Profitable using Social Media Marketing

TIP#2A CRITICAL INGREDIENT

Page 23: 5 Tips on How to Be Profitable using Social Media Marketing

TIP#2A CRITICAL INGREDIENT[A BLOG]

Page 24: 5 Tips on How to Be Profitable using Social Media Marketing

57% OF MARKETERS ACQUIRED CUSTOMERS FROM BLOGGING

BLOG FREQUENCY IMPACTS CUSTOMER ACQUISITION.92% OF COMPANIES WHO BLOGGED MULTIPLE TIMES A DAY ACQUIRED

A CUSTOMER THROUGH THEIR BLOG.

46% OF PEOPLE READ BLOGS MORE THAN ONCE A DAY.

81% OF MARKETERS RATED THEIR BLOG AS USEFUL OR BETTER.

HubSpot State of Inbound Marketing, 2012 HubSpot Science of Blogging 2010

Page 25: 5 Tips on How to Be Profitable using Social Media Marketing

SO, IF YOU DON’T CONSIDER ADDING A BLOG AS ONE OF YOUR

MARKETING TOOL…

Page 26: 5 Tips on How to Be Profitable using Social Media Marketing

YOU ARE MISSING A

OF OPPORTUNITIES

LOT

Page 27: 5 Tips on How to Be Profitable using Social Media Marketing

OR…

Page 28: 5 Tips on How to Be Profitable using Social Media Marketing

OR…YOU DON’T WANTTO BE PROFITABLE

Page 29: 5 Tips on How to Be Profitable using Social Media Marketing

OR PROBABLY…

Page 30: 5 Tips on How to Be Profitable using Social Media Marketing

OR PROBABLY…YOU’RE AN IDIOT.

Page 31: 5 Tips on How to Be Profitable using Social Media Marketing

OR PROBABLY…YOU’RE AN IDIOT.

*OOPS*

Page 32: 5 Tips on How to Be Profitable using Social Media Marketing

PARETOPRINCIPLE

20 80DISTRIBUTIONPRODUCTION

% %

OURSAMPLEPROCESS

Page 33: 5 Tips on How to Be Profitable using Social Media Marketing

TIP#3FIND THE “BEST” SOCIAL PLATFORM

Page 34: 5 Tips on How to Be Profitable using Social Media Marketing

THE TRUTH IS…ALL SOCIAL MEDIA CHANNELS

INCLUDING ITS ARSENAL CAN BE THE BEST

Page 35: 5 Tips on How to Be Profitable using Social Media Marketing

THE TRUTH IS…ALL SOCIAL MEDIA CHANNELS

INCLUDING ITS ARSENAL CAN BE THE BESTIT’S ACTUALLY A MATTER OF ANSWERING THE QUESTION:

HOW WELL DO YOU USE THE PLATFORM YOU CHOSE.

Page 36: 5 Tips on How to Be Profitable using Social Media Marketing

http://bit.ly/1q7o932Shopify March 2014

Page 37: 5 Tips on How to Be Profitable using Social Media Marketing

33

Where are your customers

ANSWERQUESTIONS BASED FROM DATA & MARKET RESEARCH

What social media tools gives you conversions and

traffic

Shootforth.comShootforth.com

Page 38: 5 Tips on How to Be Profitable using Social Media Marketing

TIP#4USE YOUR WEBSITE AUDIENCE DATA

Page 39: 5 Tips on How to Be Profitable using Social Media Marketing

35

GOOGLEANALYTICSDEMOGRAPHICS AND INTEREST REPORTS

Shootforth.comShootforth.com

Page 40: 5 Tips on How to Be Profitable using Social Media Marketing

36

GOOGLEANALYTICSDEMOGRAPHICS AND INTEREST REPORTS

Shootforth.comShootforth.com

Page 41: 5 Tips on How to Be Profitable using Social Media Marketing

TIP#5CONNECT WITH YOUR AUDIENCE

Page 42: 5 Tips on How to Be Profitable using Social Media Marketing

START BEING ACTIVE

Page 43: 5 Tips on How to Be Profitable using Social Media Marketing

START BEING ACTIVEON

Page 44: 5 Tips on How to Be Profitable using Social Media Marketing

TARGET & CONNECTTO THOSE PEOPLE

WHICH WILL HELP YOU BE PROFITABLE.

Page 45: 5 Tips on How to Be Profitable using Social Media Marketing
Page 46: 5 Tips on How to Be Profitable using Social Media Marketing
Page 47: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA

Page 48: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

Page 49: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

TIP#2A CRITICAL INGREDIENT[A BLOG]

Page 50: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

TIP#2A CRITICAL INGREDIENT[A BLOG]

TIP#3FIND THE “BEST” SOCIAL PLATFORM

Page 51: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

TIP#2A CRITICAL INGREDIENT[A BLOG]

TIP#3FIND THE “BEST” SOCIAL PLATFORM

TIP#4USE YOUR WEBSITE AUDIENCE DATA

Page 52: 5 Tips on How to Be Profitable using Social Media Marketing

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

TIP#2A CRITICAL INGREDIENT[A BLOG]

TIP#3FIND THE “BEST” SOCIAL PLATFORM

TIP#4USE YOUR WEBSITE AUDIENCE DATA

TIP#5CONNECT WITH YOUR AUDIENCE

Page 53: 5 Tips on How to Be Profitable using Social Media Marketing
Page 54: 5 Tips on How to Be Profitable using Social Media Marketing

QUESTIONSAND ANSWERS

blog: shootforth.comteam: northsocialmedia.commag: tycoon.ph