5 powerful tips to make your website a lead generating machine

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5 powerful tips to make your website a lead generating machine

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Page 1: 5 powerful tips to make your website a lead generating machine

5 powerful tips to make your website a lead generating machine

Page 2: 5 powerful tips to make your website a lead generating machine

© Knct Lab | www.knctlab.com

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Crucial area most websites lack

• Easy navigation menu• A box to for a prospect to:– Inquire about a product or service– How they can call you– How can they send you a general inquiry– How can they subscribe to your newsletter or

download a content offer

Page 3: 5 powerful tips to make your website a lead generating machine

© Knct Lab | www.knctlab.com

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Research says…

• Most first time website visitors aren’t ready to buy, in fact 96% aren’t ready to buy

• But don’t worry, we have just the right tips for you to turn your website into a lead generating machine

Page 4: 5 powerful tips to make your website a lead generating machine

© Knct Lab | www.knctlab.com

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Website visitors need clear directions

• Be absolutely clear and simple• Examine each page of your website and

all landing pages and discern if it would be clear to a prospect what their next step should be.

Page 5: 5 powerful tips to make your website a lead generating machine

© Knct Lab | www.knctlab.com

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Doing a lot with a small budget

• As the old saying goes, more is less• Learn to focus on things like targets,

implement strategic programs, and measure the results to know where you should continue your efforts

Page 6: 5 powerful tips to make your website a lead generating machine

© Knct Lab | www.knctlab.com

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Social media is crucial

• Your website and SEO alone will not drive traffic to your websites and it’s about time that companies dispelled this notion

• Social media is where everything is at and it’s absolutely essential that your embrace it

Page 7: 5 powerful tips to make your website a lead generating machine

© Knct Lab | www.knctlab.com

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Map Out Your Buyers Personas

• Know exactly who you’re selling to• A deep understanding of who your buyers are

is not only important for the foundation of the business but also for effective marketing

• Selling a product or service to an unknown buyer is challenging. It’s even more challenging in online marketing if you do not know who your ideal customer is.

• Tap into user historical data, map out a persona and target it

Page 8: 5 powerful tips to make your website a lead generating machine

© Knct Lab | www.knctlab.com

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Build Your Marketing Assets

• Owned media is the most important marketing asset a company can have

• In addition to owning it, meaning it’s not leased or rented, you have something that never loses value over time

• Hence the reason why it’s a valuable asset

Page 9: 5 powerful tips to make your website a lead generating machine

© Knct Lab | www.knctlab.com

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Knct Lab Overview

• High performing digital marketing solutions provider

• End-to-end services from data analysis, market research to campaign implementation

• Google certified professionals• Experts across various functions:

advertising, paid media, creative, analytics, web design & development and marketing automation

• Located in Bangalore• Visit us at www.knctlab.com