2018 food & beverage or attraction vendor application...

2018 Food & Beverage or Attraction Vendor Application Packet

Thank you for your interest in the 2018 Wisconsin State Fair! We look forward to reviewing your application and potentially working together to create the best State Fair in the nation.

The Wisconsin State Fair has been providing access to the highest quality products and fun for more than 165 years. While we pride ourselves on maintaining a consistently high vendor retention rate, we are continuously searching for professional vendors who present new and unique products or experiences to our Fairgoers.

This packet includes general information about the Wisconsin State Fair, a rate sheet, budget guide, Fair Park map, and application. Please read the packet in its entirety, complete the application and submit to the mailing address or email address printed at the bottom of the last page.

Submitting an application will allow you to be considered for space. It does not constitute a contractual agreement between our organizations. Please do not send payment at this time.

2018 Wisconsin State Fair General Information

Dates: August 2 - August 12, 2018

Adult admission: Senior admission: Youth admission (6-11):

$14 at the Gate* $8 at the Gate* $8 at the Gate*

Gate hours: 8:00am-11:00pm, Sunday-Thursday 8:00am-Midnight, Friday-Saturday

Total attendance in 2017: 1,028,049

Average daily attendance: 93,459

Number of vendor locations: Approximately 525 Commercial, 235 Food & Beverage, and 20 Attraction Vendor Locations

Entertainment & demonstration stages: 30

Website: wistatefair.com

E-mail address: [email protected]

Department phone number: 414-266-7040

Year-round office hours: 8:00am-4:30pm, Monday-Friday

*All prices subject to change without notice

http://www.wistatefair.com/

mailto:[email protected]

General Vendor Information

Vendor Types & Definitions At Wisconsin State Fair, Attraction and Food & Beverage Vendors are classified into the following categories:

Attraction Vendor: Vendor whose main focus is providing an experience for Fairgoers to enjoy versus a product. Does not include carnival rides and games that are typically found in a midway.

Food & Beverage Vendor: Any vendor that offers an immediately consumable product to Fairgoers, including food, non-alcoholic and alcoholic beverages.

Commission Rates Attraction and Food & Beverage vendors are assigned to a commission rate and will pay a non-refundable guarantee deposit. The guarantee deposit is calculated on the front footage and depth of the space by using the location rental rate, unless otherwise noted. Vendors will pay their assigned commission rates of the net sales OR the guarantee deposit, whichever is greater. Vendors must report sales daily: Food & Beverage 24% (All locations) Beverage Only 30% (Guarantee deposit rate is $150 per frontage foot for all locations) Association Rate 18% (Must provide proof of 501(c)(3) status) Attractions (Manned) 25%

Attractions (Unmanned) 30%

Locations & Rental Rates The following are the different locations available at Wisconsin State Fair for Attraction and Food & Beverage vendors.

Location Description Rate

Exposition Center Space Rental

This is Wisconsin’s largest exposition hall with over 200,000 square feet of air-conditioned vendor space.

$115 per front foot

Leased in 10-foot increments, with 10 feet of depth.

Additional configurations may be available upon request.

An additional $575 per corner.

Location Description Rate

Original Cream Puff Pavilion Space Rental

Home of the famous “Wisconsin State Fair Cream Puff”, this building offers approximately 5,500 square feet of air-conditioned vendor space for confections and food-related products.

$95 per front foot

Leased in 10-foot increments, with 10 feet of depth.

An additional $475 per corner.

Outside Space Rental

Outside space is available in a variety of configurations throughout the Fair Park. All outdoor space agreements are for the ground, as-is.

$85 per front foot

Leased in a variety of dimensions. Additional fee for spaces over 25 feet of depth.

Tents or any other structures are not included.

All vendor space, indoor or outdoor, is leased for the entire run of the Fair (11 days) on a per front-foot basis. Additional charges will be assessed for spaces that include excessive depth. Excessive depth is over 10 feet of depth for inside space and over 25 feet of depth for outside space. See next pages for additional costs.

Vendor Cost and Budgeting Guide

Along with space rental rate, there may be additional costs to be considered upon vendor acceptance. Some of these additional costs can be added to the Vendor License Agreement, and some costs are handled through other departments within the Wisconsin State Fair.

Vendor License Agreement Breakdown Space Rental: Assessed using the dimensions of the space on a per front-foot basis. For example, a 10’ x 10’ in the Expo at the $115 per front foot rate would cost $1,150 for the 11 days of the Wisconsin State Fair.

Electrical Connection: Based on the electrical needs of the vendor. Please see the Utility Order Form for rates.

Phone and Informational Technology: Wisconsin State Fair carries an unsecured, Fairgoer Only Wi-Fi that is not intended for the use by vendors. Informational technology (hardline internet) and phone services can be added to the Vendor License Agreement for the Exposition Center only. All other areas will need to contact an outside service provider to set up these utilities. Please see the Utility Order Form for rates.

Water & Sewer: Based on the needs of the vendor. Please see the Utility Order Form for rates.

Reserved Vendor Parking: Wisconsin State Fair offers vendors the chance to park on the grounds in two reserved areas. Permits for each of these areas include delivery privileges during non-Fair hours, as well as unlimited in and out privileges for one vehicle. Prices vary by vehicle size. Please see the Vendor Parking Order Form for rates.

Stock Trucks & Storage Vehicles: Prices vary by size and location. Please talk with the Vendor Services Department for more information and availability.

Additional Considerations not listed on Vendor License Agreement Vendor Admission Tickets: The Wisconsin State Fair has an “all-pay” gate policy, and does not issue free admission or parking. Vendors are offered discounted tickets, and can take advantage of numerous promotional deals. From agreement issuance through July 13, discounted admission tickets are available for $6 per ticket, or $66 per vendor credential (valid for all 11 days of the Fair). From July 14 through the end of the Fair, vendor admission tickets are offered at $8 per ticket, or $88 per vendor credential. Vendor Admission Ticket Order Forms are sent out with Vendor License Agreements upon acceptance.

General Parking/Delivery Permits: If a vendor does not wish to purchase Reserved Vendor Parking, a General Parking/Delivery Permit is available through the Ticket Office. At $132 per permit, General Parking does not guarantee parking in a specific lot and allows for only one vehicle entrance per day. These permits also include delivery privileges during non-Fair hours.

Daily Parking: Parking may also be purchased on a daily basis for the General Parking lots at a cost of $12 per day available for purchase at the gate. This option does not include delivery access.

Insurance: Wisconsin State Fair requires that each accepted vendor secure a General Liability policy of $1,000,0000 per each occurrence for July 20-August 20. Accepted vendors may secure their own policy, or may participate in a shared policy through Haas & Wilkerson ($70 for first location). In addition, proof of worker’s compensation coverage must also be provided for any vendor with paid employees (including family members). This must be secured by the vendor, as Haas & Wilkerson does not provide workers compensation coverage.

Sales Tax: All vendors must have a Wisconsin Seller’s Permit and be in good standing with the Department of Revenue prior to setup or operation at Wisconsin State Fair. All sales of tangible goods in the State of Wisconsin are subject to a 5.6% sales tax or 6.1% food and expo tax pursuant to Chapter 77.52 of the Wisconsin statutes unless specifically exempted.

Please note, there may be additional considerations that are specific to a minority of vendors’ needs, such as RV parking, auxiliary vehicle permits, food safety licensing, supplier and repair services, etc. All prices are subject to change at the discretion of Wisconsin State Fair Park.

Additional Information

Hours of Operation Vendors must be open, staffed and ready to operate as follows for all eleven days of the Fair:

Sunday through Thursday Park Opens: 8:00am Buildings Open: 9:00am Buildings Close: 10:00pm Outside and Galleria Vendors: Have the option to close at 10:00pm, must close at 11:00pm Park Close: 11:00pm

Fridays and Saturdays Park Opens: 8:00am Buildings Open: 9:00am Buildings Close: 10:00pm Outside and Galleria Vendors: Have the option to close at 11:00pm, must close at Midnight Park Close: Midnight

Last Sunday of the Fair Park Opens: 8:00am Buildings Open: 9:00am Buildings Close: 9:00pm Outside and Galleria Vendors: Have the option to close at 9:00pm, must close at 10:00pm Park Close: 10:00pm

Signage All signage used by vendors must be professionally made. This includes the required company sign, pricing signs, informational signs, and booth identification signs. Handwritten signs, of any type, are NOT allowed.

Tent Requirements The Vendor Services Department requires that all tents used by vendors during the annual Wisconsin State Fair must be of a professional grade, with either a label affixed to it indicating the tent material is flame-resistant or paper work indicating material has been treated with a flame-retardant product. Paperwork must be presented upon request. Vendors must contact Digger’s Hotline before tents are installed. See Vendor Manual for more information.

PLEASE NOTE: This is only a partial listing of vendor space information and guidelines. The complete 2018 Vendor Manual and other pertinent information is available on our website wistatefair.com.

Please feel free to let us know if you have any questions prior to filling out the application.

We can be reached at the following contact information:

Phone: 414-266-7040 E-mail: [email protected]

Final selections will be made by the last Friday in May. All applicants will be notified via email of their application status. If you have questions regarding the status of your application, we ask that you please contact us after June 1, 2018.

Thank you again for your interest in the 2018 Wisconsin State Fair!

http://www.wistatefair.com/


2018 Food & Beverage, Attraction Vendor Application Form

Please type or print clearly in ink. Incomplete or illegible application will forfeit consideration.

Section 1: Contact information

Legal Business Name:

Doing Business As (DBA): (Name shown on business signage)

Agreement Signing Authority: (Name that should appear on all official documents, if approved)

On-Site Manager: ___ ______ (Name of person who will run your operation at the Fair)

Permanent mailing address:

City: State: Zip code:

Business phone: (_______) ______________________Cell phone(s): (_______) _____________________ (May be given to Customers)

Federal Employer ID: ____________ Wisconsin Tax ID Number: (May be applied for upon acceptance)

Email address (required):

Company or product website:

Business Type: Sole Proprietorship Partnership Corporation Other:

Years you have been in business: _____________ Years of event experience?

Section 2: Location and size of booth/stand desired (please see map for locations)

Please rank in order of preference, 1 being your top preference. You may indicate N/A if location is not desirable or appropriate. ____ Exposition Center: $115 per front foot – requested booth size in 10-foot increments:

________ feet x 10 feet of depth

Inline booth – between two booths – no additional charge

Corner booth – at the end of the aisle – $575 charge (No double corners available)

____ Original Cream Puff Pavilion: $95 per front foot – requested booth size in 10-foot increments: ________ feet x 10 feet of depth

____ Outside: $85 per front foot – requested booth size:

________ feet x ________ feet of depth Footage must include all tie-downs, overhangs, trailer hitches, etc. You will only be allocated the space requested!

Section 3: Menu Items to be offered

Specifically and individually list ALL food, beverage or sundry items requested to be sold. If approved for a space, there is no guarantee all items requested/listed below will be approved. No exclusivity will be granted. __________________________________________________________________________________________

__________________________________________________________________________________________

__________________________________________________________________________________________

If approved for a booth/stand, there is no guarantee all items requested/listed above will be approved. If you require additional space, please include a detailed list to describe your offered items.

Section 4: Parking and Utilities

Reserved Vendor Parking: Parking is NOT included in space rental fee.

Yes, I need parking (If yes, please complete Parking Form) No parking needed

Electric: Electric is NOT included in space rental fee.

Yes, I need electrical (If yes, please complete Utility Forms) No electrical needed Water & Sewer: Water & Sewer are NOT included in space rental fee. See Utility Forms for connection rates.

Yes, I need access to water or sewer. If yes, please select from the following:

Running water Direct sewer connection Access to water Access to sewer

No water or sewer needed

Section 5: References

Please provide complete information from two recent events such as Fairs, Festivals, Hobby Shows, Trade Shows or similar events at which you have sold or demonstrated your product(s) and/or service(s).

Event 1

Name of event: Name of contact: _________________________________ Phone number: (______) List the years you participated: Event 2

Name of event: Name of contact: _________________________________ Phone number: (______) List the years you participated:

Section 6: Photo and schematic of requested space

You must include a clear color photograph and detailed schematic drawing of your trailer or booth and literature pertaining to your product(s). Complete the overhead view drawing below:

Booth/Trailer size NOT including awnings = width___________ x

length________________

Booth/Trailer size INCLUDING awnings =

width___________ x length________________

Please initial:

____ I understand that applications without a photo or schematic will not be considered.

Check off service side(s): A B C D

Is tongue removable? Yes No Trailer tongue location: A C

Section 7: Insurance & worker’s compensation requirements

All vendors must obtain and provide a certificate of general liability insurance for a minimum of $1,000,000. The policy dates must be effective a minimum of July 20 – August 20, and the Description of Operations must note "the State of Wisconsin, Wisconsin State Fair Park Board, its officers, its agents and its employees are additionally insured”. General liability insurance through a group plan offered by Haas & Wilkerson may be purchased.

In addition, all vendors with paid employees must obtain and provide a certificate of worker’s compensation insurance. Please initial:

____ I am prepared to meet the insurance & worker’s compensation requirements if accepted.

Section 8: Acknowledgement of understandings

Please read the following statements carefully and initial in agreement.

____ I understand that this application does not guarantee space at the Wisconsin State Fair and does not act as a license agreement. I understand that payment should NOT be sent with this application.

____ I understand that Wisconsin State Fair reserves the right to accept or reject any applicant based on incompleteness of application materials, space availability, the uniqueness and quality of products sold, event experience, services offered, the appearance of the booth/stand, and/or references from other fairs or shows at which the applicant has been a vendor.

____ I understand that admission, parking, and utilities are NOT included in the space rental fees and that additional fees may apply.

____ I have read and understand the attached application information.

____ I understand that if accepted as a vendor at the Wisconsin State Fair, my booth/stand must be open and staffed during the required operating hours as listed in the application information.

____ I certify the information on this application is complete and true to the best of my knowledge. __________________________________________________ _______________________________ (Signature of Agreement Signing Authority as stated previously) (Date)

MAIL: Wisconsin State Fair Park c/o Vendor Services Dept. 640 S. 84th St. West Allis, WI 53214 EMAIL: [email protected] PHONE: 414-266-7040


2018 Wisconsin State Fair Exposition Center - Utility Order Form

Please complete and return this form with your application if you are requesting space in the Expo Center during Wisconsin State Fair (WSF).

Business Name: _____________________________________________________________________

Contact Person: ________________________________ Phone Number: (_____) _________________

A. Electrical Service Rate Quantity Total

Up to 20amp - 120v (2000 Watts)

$127.00

Up to 20amp - 208v 1 phase

$175.00


$217.00


$344.00


$233.00


$291.00


$449.00

24 hour service

Add 50% Section A Total $

B. Informational Technology* Wi-Fi is available for fairgoer use only and not intended for Vendor use due to bandwidth and security issues. It is recommended that Vendors order either an internet or phone line to operate credit card or other POS machines due, to the unreliability of data signals. *The purchase of an internet line is for one device only. The use of routers, switches/hubs, DHCP, wireless LANS or other applications that allow the sharing of an IP address between multiple devices is PROHIBITED unless approved in writing by WSF. Vendors in violation of these policies will be subject to pay $265 for each unauthorized connection and/or may be subject to the disconnection of their service.

WSFP is not responsible for damaged personal equipment and/or personal injury caused by the misuse of provided telecommunication and/or data service(s). Tampering with IT equipment (including but not limited to exhibit floor utility boxes, cabling, or rented equipment) at any time may result in the disconnection of ordered service(s).

B. Informational Technology * Advance Rate

After July 15

Quantity Total

Internet (high-speed hardline*) - first connection $165.00 $265.00

Internet (high-speed hardline*) - additional connections $80.00 -

Satellite Installation $169.00 -

IT or Cable Services – patch fee $106.00 -

Section B Total $

C. Water Rate Quantity Total

Running water with drain in booth $270.00

Water fill / drain – up to 500 gallons $125.00

Water fill / drain – over 500 gallons $230.00

Water fill – no drain $50.00

Water top off – per item $35.00

Section C Total $

D. Phone Advance Rate

After July 15

Quantity Total

Phone line – local and toll free calls* $170 $270

*For long distance, purchase a prepaid calling card. Section D Total $

(Add Sections A + B + C + D) Grand Total $

The grand total will be added to your Vendor License Agreement upon acceptance. If you have questions or special needs, please contact WSF Electrical Department at 414-266-7080.

2018 Wisconsin State Fair

Indoor Vendor - Utility Order Form Please complete and return this form with your application if

requesting space in the Central Marketplace, Mile Marketplace, WI Products Pavilion or Original Cream Puff Pavilion during

Wisconsin State Fair (WSF). Galleria vendors please see Outdoor Vendor Utility Order Form for rates.

Business Name: _____________________________________________________________________


Service Rate Quantity Total

Up to 16amp - 120v outlet up to 2000 watts (16 amps) WSFP is equipped with Ground Fault Circuit Interrupting (GFCI) outlets outside and some of the inside areas. It is the responsibility of the user to ensure that all equipment used at the Fair Park is in safe working order and is GFCI compatible BEFORE you arrive for your event.

$105

Up to 30amp - 120/208v 1 phase $296

Up to 60amp -120/208v 1 phase $441

Up to 100amp - 120/208v 1 phase $646

Up to 30amp - 208 volt 3 phase (availability limited) $446

Up to 60amp - 208 volt 3 phase (availability limited)

$681

Up to 100amp - 208 volt 3 phase (availability limited) $881

Water Connection $50

Grand Total $

*All prices are tax inclusive (with the exception of water). No refunds for connection services.

Note 1: You must have a main breaker in your booth/stand/ to match the size of any special drop you request.

Note 2: You must provide 50 feet of cord and pigtail, if needed, to match the size of drop that you request per the chart below:

15amp 120v or less (1500 watts or less) #14-3 conductor cord

20amp 120v (1500 to 2000 watts) #12-3 conductor cord 30amp 120v #10-3 conductor cord 30amp 120/240v 1 phase #10-4 conductor cord 50amp 120/240v 1 phase #8-4 conductor cord 60amp 120/240v 1 phase #6-4 conductor cord 100amp 120/240v 1 phase #3-4 conductor cord

Note 3: For your protection, we advise installing surge protection on all computers and sensitive equipment. The WSF Electrical Department reserves the right to refuse hookup to anything deemed unsafe.


2018 Wisconsin State Fair Outdoor Vendor - Utility Order Form

Please complete and return this form with your application if you are requesting Outdoor Space, including the Galleria,

during the Wisconsin State Fair (WSF).

Business Name: _____________________________________________________________________


Service Rate Quantity Total

Up to 20amp - 120v 1 phase (You will be charged by the number of cords plugged in.) WSFP is equipped with Ground Fault Circuit Interrupting (GFCI) outlets outside and some of the inside areas. It is the responsibility of the user to insure that all equipment used at the Fair Park is in safe working order and is GFCI compatible BEFORE you arrive for your event.

$171

Up to 30amp - 120v 1 phase (You must provide a pigtail and cord for your connection.)

$239

Up to 30amp - 120/240v 1 phase $397

Up to 50amp - 120/240v 1 phase (Available only in select areas, please inquire with the Exhibitor & Vendor Services Department. You must provide your own cord and plug.)

$607

Up to 60amp - 120/240v 1 phase $712

Up to 80amp - 120/240v 1 phase $922

Up to 100amp - 120/240v 1 phase $1,132

Up to 125amp – 120/240v 1 phase (availability limited) $1,415

Up to 150amp – 120/240v 1 phase (availability limited) $1,698

Up to 200amp - 120/240v 1 phase $2,182

Up to 30amp - 208v 3 phase (availability limited) $554

Up to 60amp - 208v 3 phase (availability limited) $1,027

Up to 100amp - 208v 3 phase (availability limited) $1,607

Up to 200amp - 208v 3 phase(availability limited) $3,132

Water Connection $50

Total Amount for Utility Connections $

*All prices are tax inclusive (with the exception of water). No refunds for connection services.

Note 1: You must have a main breaker in your stand/concession to match the size of any special drop you request.

Note 2: You must provide 100 feet of cord and pigtail, if needed, to match the size of drop that you request per the chart below:

15 amps 120 volt or less (1500 watts or less) # 14 - 3 conductor cord

20 amps 120 volt (1500 to 2000 watts) # 12 - 3 conductor cord

30 amps 120 volt # 10 - 3 conductor cord

30 amps 120/240 volt single-phase # 10 - 4 conductor cord




Note 3: For your protection, we advise installing surge protection on all computers and sensitive equipment. The WSF Electrical Department reserves the right to refuse hookup to anything deemed unsafe.


2018 Wisconsin State Fair Vendor Parking Order Form

Please complete one form for each vehicle you are requesting parking for and return with your Vendor Application.

RV Space must be reserved through the RV Park by calling 414-266-7035.

Business Name: ___________________________________________________________________

Contact Person: ______________________________ Phone Number: (_____) _________________

Parking lot requested: Infield Vendor Lot Expo Vendor Lot Other (Specify): ___________________

Length of vehicle: 0-15ft. 16-30ft. Over 30ft. Electrical needed: Yes No

Make and Model of Vehicle__________________________________________________________________

Vehicle Color_________________________________ License #____________________________________

Parking Pricing Cost Each* Total Cost Number of reserved parking spaces at $200 each (0ft. – 15ft.) $200

Number of reserved parking spaces at $300 each (16ft. – 30ft.) $300

Number of reserved parking spaces at $400 each (over 30ft.) $400

Total Amount for Parking:

Parking Electrical Pricing (if applicable) Cost Each* Total Cost Up to 20amp - 120v - 2000 watts1 phase (You will be charged by the number of cords plugged in)

$171

Up to 30amp - 120v 1 phase (You must provide a pigtail and cord for your connection)

$239

Up to 30amp - 120/240v 1 phase $397

Up to 60amp - 120/240v 1 phase $712

Up to 30amp - 208v 3 phase (availability limited) $554

Total Amount for Electrical Usage:

*prices are accurate at time of publication. Subject to change at discretion of WSF.

Note 1: You must provide 100ft of cord and pigtail needed to match the drop requested per the chart below. 15amp - 120v or less (1500 watts or less)

20amp - 120v (1500 to 2000 watts) 30amp - 120v 30amp - 120/240v 1 phase 50amp - 120/240v 1 phase 60amp - 120/240v 1 phase

# 14 - 3 conductor cord # 12 - 3 conductor cord # 10 - 3 conductor cord # 10 - 4 conductor cord # 8 - 4 conductor cord # 6 - 4 conductor cord

Note 2: The WSF Electrical Department reserves the right to refuse hookup to anything deemed unsafe.

Total Amount for Parking:

Total Amount for Electrical Usage:

Total Amount to be added to Contract:

The grand total will be added to your Vendor License Agreement upon acceptance If you have questions regarding parking, contact WSFP Vendor Services Dept. at 414-266-7040

If you have questions regarding electrical, please contact WSFP Electrical Dept. at 414-266-7080.

2018 food & beverage or attraction vendor application...

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