2012第七届中国国际高端物业展

7th China International Luxury Property Show

6年来，CILPS一直秉持的宗旨是为中国乃至亚太区的财富阶层展示环球华宅和定制家

居，演绎高品位的生活方式，实现了众多财富精英的高品质生活梦想，是高端物业最佳的

展示、推广和销售圈层平台。

选择CILPS的理由

这里有你想要的“高度”：

- CILPS是中国规模最大，规格最高，最权威的全球高端不动产峰会

- 40多个国家和地区参展，亚洲十大超级豪宅半数来到CILPS，助力品牌提升

- 全国近140家专业媒体深度报道，实现品牌推广价值最大化

- 历届现场均成交量5亿，累计30亿意向成交量的财富神话

- 媒体投放总价值超过2000万，直接影响超过2200万人

这里有你想要结识的“朋友”：

- 逾10场高端会员活动，聚集各行业塔尖财富精英，提升品牌影响力

- 定向邀约5000组以上的财富人群参观

这里还有意想不到的“惊喜”：

- 展商获益包括：组合式媒体宣传、3天展会展示、会后500组以上高端数据获赠

- 展商可选择个性定制活动 — 展前、展中或展后 (马术、游艇、私人飞机、体验式购房等)

- The largest and most accredited top real estate exhibition in China

- Over RMB 20 million on media coverage investment

- More than 5000 groups wealth buyers participation

- Exhibitor will have: a bundled media coverage, 3-day exhibition, more

than 300 wealth buyers database collection from the organizer

after CILPS

- Over 10 top exclusive events+coverage in media over all China =

Maximum Brand Value

- Customized project activities before,during and after CILPS

With 6 years' booming development, CILPS has become China's best and

largest property show with the aim of displaying global luxury properties

and customized decorations for high net worth individuals of Asian-Pacific

region to realize their dreams of living a high quality life. CILPS is the

best and unique display, promotion and transaction platform for exclusive

properties and customized decorations.

汇聚财富人群，解决豪宅营销跨界圈层叠加，挖掘更多客户

Why CILPS

财富会客厅，定制生活家

CILPS 2012 亮点

CILPS 2012 Highlights

Fortune Parlor,

a Collection of Customized Lifestyle

Crossing-boundary Marketing Activities, to Enhance Luxury

Properties’ brands and Transactions.

Accompanying with CILPS 2012, wonderful events, e.g. Customized Luxury

Lifestyle Forum, China Sleep Conference, China Island Owners’ Forum,

What' s beauty—Women' s afternoon, Global Luxury Property Marketing

Club, International Education Forum, Award Ceremony, Home Products

Collection, Arts Display, Fashion Party to boost sales and marketing for

luxury properties.

Premiere of International Education & Investment Services

on CILPS 2012

Among Chinese high-net-worth individuals more than 1/3 own overseas

assets and about 30% are planning to invest overseas in 3 years, “Private

Banking White Paper 2011” showed. In order to meet these requirements,

CILPS 2012 shows customized International Education & Investment

Services for the very first time, i.e overseas studying, global investment,

immigrant services.

定制领袖沙龙

CILPS 2012 针对不同财富精英人群多种需求，举办多场高端活动，定制领袖生活论坛，

助力参展物业实现跨界圈层营销。另有中国岛主论坛、红酒庄园投资论坛、马主派对，论

美・女性专题活动、CILPS名流酒会、奢尚盛典、中国留学大会、中国睡眠大会等高端定

制活动。

海外留学投资服务展区，亮相CILPS

随着海外投资的持续高热，海外投资置业、留学、移民等服务机构愈来愈受关注。

CILPS 2012 首次增设“海外留学投资服务区”，旨在为财富阶层提供海外留学投资置业的

定制化、全方位的一站式服务。打造专属您的“世界为家”计划。

汇聚全球智慧

首次举办全球高端物业营销峰会，邀请全球各地营销精英与中国高端物业营销精英对话交

流，为全球高端物业营销带来全球智慧。

开启跨界交流

CILPS 2012 首次为开发商、设计师、定制家居企业三方的跨界交流搭建平台。通过闭门论

坛的形式，探讨客户对品牌的挖掘、引导与选择，发布最前沿设计趋势，提供前所未有的

跨界交流机会。

大师讲坛

CILPS合作展商独享大师讲坛，力邀名闻全球的建筑大师、设计大师、文化大师，开坛讲道。

长三角地区China Yangtze River Delta Region

中国其他城市Other Region of Mainland China

海外Overseas

9%

86%

5%

决策层Decision Makers

部门主管Department Heads

专业员工 Staffs

观众职位比

Visitors' Position Rate

69.46% 12.73% 17.81%

CILPS实现品牌提升与营销并举

CILPS展商语录

“去年的这个活动，我们带来的项目非常成功，有近100组客户来到我们的展位，并达成

了成交。这次我们带来了三个大型的项目，都是在伦敦最中心的位置。我们非常有信心在

本届展会中取得更好的成绩。”

— Mr.Piers Clanford, Managing Director of Berkeley Group

“CILPS是我们下半年参加的唯一一个高端展会。我们不仅展示了自己项目的精髓，也与

诸多高档项目切磋交流，受益匪浅。” — 国信世纪海景园现场负责人

“CILPS给了我们一个面对面接触高端客户的机会，为品牌推广提供了一个很好的平台。”

— VIP 意大利家具（深圳）有限公司市场部经理 张昱女士

“这是我们第一次参加CILPS。良好的展会氛围以及工作人员服务让人印象深刻。珠宝零

售企业也能在房产展会上交流并获得到合作机会。” — 宝仕奥莎中国首席代表 周文隽女士

CILPS Exhibitors’ Comments

“We came CILPS last year with one project and very successfully with 19

sells. This year, we're back and take 3 biggest projects located in London

heart today. We are very confident to have more successful this weekend.”

— Mr.Piers Clanford,

ManagingDirector of Colliers International Berkeley Group

“CILPS2011 is the only high-end property exhibition we exhibit at the second

half of year. We not only show our project essences, but also exchange and

discuss with other luxury projects, benefit a lot.”

— Project Manager, The Bay

“CILPS offers a face-to-face opportunity to meet high-quality buyers and an

effective platform for brand promotion.”

— Ms.Key Zhang,

Marketing Manager, VIP Italy furniture & design (Shenzhen) Co. Ltd

“This is our first time to participate CILPS. The high quality atmosphere and

service impressed me a lot. Jewelry retail industry can also obtain business

opportunities in Property industry.”

— Ms. Chilli Zhou, Chief Representative, Preciosa China

观众数据

Visitors' Regions

CILPS 2011 成功数据

展示面积：4,700平方米

现场买家：3,546组

参展城市：海外21个城市

中国8个城市

参展项目：70席

到场媒体：125家

现场交易：5亿人民币

CILPS 2011 Success

Exhibition Space: 4,700 sqm

Onsite Buyers: 3,546 Groups

Property Location: 21 Overseas Cities

8 Chinese Cities

Exhibiting Projects: 70

Onsite Media: 125

Onsite Transaction: RMB 500 Million

参展物业来自世界各地Exhibited Properties Coming from All over the World

点绛设计之光TOP Home Decoration Brands on CILPS

演绎品质生活Luxury Brands on CILPS

UAE阿联酋 迪拜

USA美国 佛罗里达拉斯维加斯、迈阿密纽约、曼哈顿

China中国

北京、上海、天津、重庆、青岛、三亚、深圳成都、大连、广州、杭州、苏州、无锡、丽江黄山、香港、中国台北

Canada加拿大 多伦多

Caribbean加勒比海

Australia澳大利亚悉尼、墨尔本布里斯班

UK英国 伦敦

France法国 巴黎

Germany德国 柏林

The Netherlands荷兰

Switzerland瑞士

Italy意大利

罗马、米兰、佛罗伦萨、威尼斯

Thailand泰国

普吉、曼谷春武里、芭提雅

Malaysia马来西亚

Indonesia印度尼西亚 巴厘

Bulgaria保加利亚

Greece希腊

Cyprus塞浦路斯

Mongolia蒙古

Korea韩国

Japan日本箱根、东京北海道

Singapore新加坡

Cape Verde佛得角

邂逅稀世华宅CILPS Trusted by the Most Prestigious Names

Exhibitors' Profile Includes

- Global Luxury Properties

Waterfront villas, Apartments located in world-class cities, Urban

penthouses, Ski resorts, Golf villas, Historical castles and vineyards, Island

properties, Tourism real estate

- Customized Home Decoration

Indoor furniture, Outdoor furniture, Original design, Home arts, Luxury

building materials

- International Education Services

Regionally recognized overseas schools, colleges, universities, vocational

education schools, language training schools and institutions. Governmental

organizations, Embassies and consulates and etc.

- Advanced Customization

Tailor-made Travel, Customized medical care, Private Wealth Management,

Butler Services, Luxury brands including Vehicles, Yachts, Private jets,

Fashions, Suitcases and bags, Cosmetics, Watches, Jewelry, Wines, Top

Clubs, Selective Retailing

High Profile Visitors at CILPS

CILPS is an invitation-only event that attracts

only highly targeted visitors.

Multiple Ways of Buyers’

Invitation

- Owners of Top Property

- Owners of Luxury Vehicle

- Owners of Yacht and Jet

- Horse owners & members of jockey clubs

- VIPs from Financial Planning Organizations

- Memberships from Top Clubs

- Customers from luxury brands

- VIPs from local Chambers of Commerce

- Representatives of Embassy and overseas

governmental institutions

- Readers from Top-Magazines

多渠道高端买家邀约

顶级房产业主 豪华车车主、私人游艇主、私人飞机主 马主及马术俱乐部会员 金融理财机构贵宾客户 顶级俱乐部会员 奢侈品商的客户 各大商会高级会员 使领馆及各驻华机构代表

高端杂志媒体读者

力邀精英财富阶层

展 会 仅 面 向 高 端 精 英 人 士 ， 所 有

CILPS 2012 来宾仅凭邀请函入场品鉴。

参展范围

◆ 全球高端物业

临水别墅、城市顶级公寓、豪华别墅、高尔夫别墅、临港别墅、滑雪山庄、城堡和葡

萄酒庄、岛屿及其设施、旅游地产

◆ 高端定制家居

室内家具、户外家具、豪宅设计、豪宅配套商

◆ 移民留学

移民机构、海外预科学校、学院和大学、职业培训学校、语言培训学校和机构、海外

政府教育机构、使(领)馆等

◆ 高端定制服务

定制旅游、定制医疗、私人理财、管家式服务、投资相关服务（银行、保险、航空、

律师事务所等）、奢侈品牌包括汽车、游艇、私人飞机、时装、箱包、化妆品、钟

表、珠宝、雪茄、红酒、高端俱乐部、精品零售等

领袖沙龙由各行业的领袖人物召集，在展会现场的沙龙区举行各种沙龙活动，包括艺术、时尚、马

术、设计、收藏、读书等。三天时间，不少于10场沙龙。

名流晚宴历年的名流之夜令嘉宾收获颇丰。在汤臣一品、雍福会、九间堂、星河湾、M1NT、世博中

心、洲际酒店举办的CILPS名流酒会及晚宴，都使每一位参与者在解释商业伙伴的同时获得

非凡的经典生活享受。2011年CILPS名流之夜，来自参展商、金融界、地产界和商会的400余位海内外精英人士代表出席。2012年，期待您的参与共同缔造年度华美饕餮之夜。

奢侈品牌现场展示CILPS 2012延续了精英阶层对品味生活的一贯追求，在为嘉宾带来即时梦想之居的同

时，更将呈现一系列高端品牌，如顶级车、高贵家居用品、奢华珠宝、时尚服饰、琼浆苔

品、雪茄、古董字画等等，为众人营造尊雅的观摩氛围，体验高品位的生活方式。

2012年度奢尚盛典高端商业地产、百货高管、明星大腕、传媒精英、名流淑媛、商界达人、时尚先锋共聚一

堂，奢享盛典。

Elite Saloon

Hosted by leaders from different

industries, a series of saloons

will be held at the Saloon Area

during the show. A wide range

of topics in arts, fashion,

equestrian sport, designing,

collection and reading will

be covered. No less than 10

programs will be organized

during the 3-day show.

Celebrity Cocktail

Wherever it was held at Tomson Riviera,

Yong Foo Elite VIP Club, Shile Boutique

Lifestyle Centre, Chateau Star River

or M1NT Club, the celebrity cocktail

gathered local elites and CILPS exhibitors

in an unique atmosphere mixing luxury

properties and discriminating lifestyle.

A Glamorous Platform of Lifestyle

CILPS presents luxury properties & home decoration in a glamorous and

prestigious atmosphere thanks to the participation of selected luxury and

lifestyle brands to create the perfect climate for buyers to quietly prospect

exciting real estate & home decoration opportunities.

CILPS 2012 同期活动

高端论坛来自全球各地的顶级奢侈品专家、理财专家以及生活大师，为您进行全球各类奢侈品专题

解析，分享各种投资理念。让您深入了解海内外投资策略，体验各地豪宅风彩，品味奢华

生活方式。

◆ 定制领袖生活论坛

引领精英领袖优雅生活新格调

◆ 全球高端物业营销大会

圈层地产营销风云人物，解析高端物业营销新通路

◆ 中国豪宅设计趋势论坛

以人为本，透析中国式豪宅的传承与创新

◆ 中国睡眠大会

关注亚健康人群睡眠问题，找回久违的酣眠

◆ 中国投资移民大会

甄选适合自己的投资移民目的地

◆ 中国岛主论坛

分享全球岛居生活，打造投资客奢侈新属地

◆ 论美—女性专题活动

见微知著，凝聚完美女性璀璨芳华

◆ 红酒庄园投资论坛

拉菲为邻，精选全球红酒最佳左岸

◆ 大师讲坛

力邀名闻全球的建筑大师、设计大师、文化大师，开坛讲道

High-end Forum

Luxury Property Seminars will be presented by three-day

show. Delegates will be provided with advice on where to

invest and how to invest in China and in different fields of

the globe.

- Customized Luxury Lifestyle Forum

- Global Luxury Property Marketing Club

- Villa and Luxury Property Designing Trends Forum

- China Sleep Conference

- China International Education Conference

- China Island Owners’ Forum

- What’s beauty?—Women’s afternoon

- Wine Estate Investment Forum

- Master Dialogue

多层面的立体推广

CILPS 2012将通过电视、网络、杂志、报纸、手机报、户外广告、新媒体等诸多宣传方

式，并附属官方出版物，对展会进行全方位的宣传报道，届时将吸引大批高质量目标观众。

CILPS出版物

会刊 展前预览 电子期刊

CILPS历届合作媒体（部分） Some of the Media Partners

CILPS - A Series of Multiple Promotions

CILPS is designed for a very specific audience: luxury properties & home

decorations buyers and investors. In order to attract targeted visitors, CILPS

focuses on a strong media promotion, as well as targeted mailed invitations

and publications.

CILPS Publications

Show catalogue

Show preview

E-magazine

CILPS 2012 基本信息

展出日期 2012年9月14-16日（星期五 - 星期日）

展出地点 上海世博中心（上海市浦东新区世博大道1500号）

地产展位价格 标准展位（9-36平方米）： RMB 4,780/平方米

光地展位（≥24平方米）： RMB 4,280/平方米

家居&留学服务 标准展位（9-36平方米）： RMB 2,880/平方米

展位价格 光地展位（≥24平方米）： RMB 2,580/平方米

CILPS 2012 Basic Inforamtion

Date: Sep.14-16 (Friday-Sunday)

Exhibition Venue: Shanghai Expo Center, P.R. China

No. 1500, Expo Avenue, Pudong, Shanghai, China, 200125

Booth Price for Luxury Property

Shell Scheme (9-36sqm): RMB 4,780/sqm

RawSpace(≥24sqm): RMB 4,280/sqm

Booth Price for Home Decoration & International Education Service

Shell Scheme (9-36sqm): RMB 2,880/sqm

RawSpace(≥24sqm): RMB 2,580/sqm

黄浦江 HuangPu River

世博大道 Expo Avenue

Yao Hua Road耀华路

卢浦大桥

LuPu Bridge

NanPu Bridge

长清北路

North C

hang Qing Road

Shi Bo Guan Road

Zhou Jia Du Road

Hua Feng Road

Nan M

atou Road

世博馆路

周家渡路

华丰路

南码头路

南浦大桥

世博轴

The Expo Axis

世博（会议）中心Expo Center

梅赛德斯奔驰文化中心Mercedes-Benz Arena

浦东南路 Pu Dong South Road