(14) 150603 st anne's ndp design guide companion pre submission

DRAFT May 2015

St. Anne’s on the SeaA garden town by the seaA Prospectus for the enhancement of Corridors and Gateways

Companion Prospectus: Key Access Corridors and Gateways

Neighbourhood Development Plan

2630-Report May 2015

This document was prepared by St. Anne’s Town Council with assistance from Envision, the Halsall Lloyd Partnership and Planning Aid:

St. Anne’s on the SeaNeighbourhood Development Plan

Content

Page

Introduction CP:1

Corridors CP:2

Gateways CP:29


CP:1

Companion Prospectus 1: Introduction

“Gateways” and movement corridors are the first important opportunities for a town or place to begin to project its unique design character.

Similarly, landmarks and the design character and quality of land and neighbourhoods adjoining these routes can shape people’s impressions and reinforce the character and sense of place for residents, visitors and travellers just passing through.

Currently, when arriving and passing through St. Anne’s there are no clear visual signals that you are entering a distinctive, quality seaside resort town when travelling by road along key access corridors, arriving by train at the two railway stations, or indeed when using the Blackpool International Airport4.

This section examines each corridor and gateway and sets out a range of design and environmental ideas/ interventions which through time could help shape a distinctive St. Anne’s as a ‘garden town by the sea’.

4 At the time of writing (March 2015) Blackpool International Airport had ceased operating as a passenger airport.

Please note: Images and illustrations marked e are exemplar, all remaining are taken within or are of St Anne’s.

St. Anne’s A garden town by the sea

A Prospectus for the enhancement of Corridors and Gateways

2630-Report May 2015CP:2

Companion Prospectus 2: Primary access corridors: Policy H4 for the NDP identifies A - Squires Gate LaneExisting

A new strategic boulevard and entrance to St. Anne’s and Blackpool


CP:3

Ideas

Existing

Analysis

This is an important strategic corridor providing access from the M55 to Blackpool and St. Anne’s. It comprises a 4 lane dual carriageway

Adjoining land uses Current design issues Key design solutions/ requirements

The northern side of the corridor lies outside the NDP boundary (within Blackpool) and comprises low rise detached and semi-detached private houses with front gardens. Grass verges have been used for car parking and have been degraded. The majority of this housing dates from c1930s and is generally good quality. However towards the western end of the corridor the stock is more recent c1970s/ 80s and is of poorer visual quality.

At the eastern end of the Corridor (Squires gate) there is a visually poor quality low rise local shopping centre.

The southern side of the corridor which lies within the NDP area largely comprises various car parking areas for a super market and Blackpool Airport, ancillary pub and hotel development.

Towards the western end there is a large vacant site, and a modern 3/4 storey apartment block. Where the corridor crosses the railway line there is a poor quality employment area, Squires Gate railway station, a large group of 3 storey maisonettes c1960s (all of poor visual quality).

At the eastern end (Squires gate) there is a modern 4 storey apartment corner development .

Beyond the car parking strips are a mixture of low rise airport buildings and taller hangers.

•• Strategic entrance to Blackpool and St. Anne’s poorly defined.

•• Approaches and entrance to airport (strategic site) poorly defined.

•• Large areas of poor quality car parking.

•• “Hard” visual character few trees and little landscaping to soften visual impact (microclimate issue?).

•• Some areas of poor quality housing development.

•• Large vacant Site .

•• Poor quality entrance to Squires Gate railway station.

•• Poor quality street furniture and lighting.

•• Poor signage to St. Anne’s.

•• Until the beach can be seen heading west beyond the railway bridge there are no visual clues that you are close to the sea.

This corridor is subject to particularly strong winds which should be considered in building and landscaping design.

•• New strategic boulevard entrance to Blackpool and St. Anne’s.

•• New boulevard tree planting, public realm and lighting.

•• Tree planting/ landscaping palette to be robust and suitable for this highly exposed, windy corridor.

•• Existing airport boundaries and car parks to be improved/ landscaping

•• Any comprehensive redevelopment to include wide set back, potentially incorporating linear park.

•• Any commercial redevelopment to incorporate garden neighbourhood/ eco concepts, and reflect location (airport/ coastal) and historic airport context.

•• Potential for recladding of existing 1960’s era maisonettes for thermal improvement and with garden town colour theme.

Potential for boulevard tree planting

Contemporary high quality of any new commercial buildings

Potential for new boundary treatment to airport and boulevard tree planting

Create strategic

boulevard


Dramatic natural northern entrance

B1 - Clifton Drive North (sand dunes)

Existing


CP:5

Analysis

This is part of the Clifton Drive North A584 strategic north south coastal highway corridor, linking Blackpool through Lytham and St. Anne’s to Preston (via A583)


The western side of the corridor comprises sand dunes with the beach beyond.

The Dune Point residential development comprising a mix of traditional and contemporary quality style apartment blocks is set within the dunes.

At the northern end of the eastern side of the corridor close to the junction with Squires gate Lane there is a 3/ 4 storey modern apartment development, and the former Pontin’s holiday park which is now a large new residential development site.

Beyond this are the lower level sand dunes forming the Starr Hills nature reserve.

The southern edge of this part of the corridor is formed by large detached individually designed houses set back from the road (forming northern edge of the built up part of St. Anne’s.

•• This part of the Clifton Road corridor has the most natural setting of any of the corridors.

•• The dunes on both sides of the corridor make for a strong and dramatic entry to St. Anne’s when travelling south.

•• The corridor in this location also forms an important part of the strategic gap between Blackpool and St. Anne’s.

•• The residential development currently under way on the former Pontin’s site will have an important impact as a “gateway development” in this location .

•• Lack of trees.

•• Redevelopment of Pontin’s to be of high quality “gateway” standard reflecting its dramatic natural setting.

•• Explore potential for appropriate educational and recreational use of dunes, e.g. board walks to beach.

•• Potential for existing Starr Hills nature reserve building to be improved as iconic feature.

•• Explore potential for appropriate tree planting (subject to ecological and microclimate context).

•• Beach art.

•• Improve road side cycleway/ consider road crossings to Starr Hills nature reserve.

Ideas

Enhance the natural setting

Potential for beach art trail

Potential enhancements of Starr Hills nature reserve interpretation building


B2 - Clifton Drive North (urban)

Existing

Tree lined mixed use civic avenue


CP:7

Promoting better pedestrian

environments

IdeasAnalysis

This is part of the Clifton Drive North A584 strategic north south coastal highway corridor, linking Blackpool through Lytham and St. Anne’s to Preston (via A583)

This is a predominantly residential corridor with mixed town centre uses towards the southern end.


At its northern end, both sides of the corridor are formed by mainly large detached houses and bungalows, mostly of modern style. The road is wide and the corridor is suburban in character here. The lack of street trees and the relatively low building heights gives a spacious open feel to this area, but with little character.Towards the southern end of the corridor at the edge of the town centre (within the Conservation Areas), the character changes with the taller 3 storey Porritt Style detached and semi detached Victorian villas, intermixed with modern 4 and 5 storey apartments and holiday flats.On the eastern side close to the town centre the Ashton Gardens Park provides an attractive softer green edge and the St. Anne’s United Reform Church and Spire is key landmark.At the junction with St. Anne’s Road West the original Victorian era three storey retail buildings are set back with attractive grassed area frontage with two single storey octagonal pavilions forming part of the town centre. The eastern side of southern part of the corridor forms part of the town centre core of St. Anne’s, with a modern 4 storey Aldi supermarket with apartments above.The Lord Derby Public House and a large 1970’s era 5 storey apartment block is located on the western side of the Junction.

•• Generally attractive corridor, in particular southern town centre end (which has benefitted from recent major public realm works).

•• Apart from close to the town centre there are few street trees.

•• There are a number of dominant 1970’s dark brick apartment blocks on south western edge of the corridor which detract from the overall quality of the corridor.

•• Other than southern end there are few visual clues that you are travelling through a seaside town.

•• Opportunity to re-establish high quality avenue framed by street trees (within highway or wide front gardens) to create shelter , and provide better pedestrian environment.

•• Consider and incorporate decorative tree lighting infrastructure in particular adjoining town centre).

•• Robust and consistent boundary treatment.

•• Future redevelopment to incorporate broken roof line, and be of 3-4 storey facades removal of unnecessary street furniture clutter.

•• Bespoke LED lighting columns in any future street lighting replacement programme.

•• Potential for recladding of existing 1970’s era flats for thermal improvement-and additional contemporary floors with broken roof line. Potential for creating iconic buildings reflecting strong eco themes.

•• In vicinity of town centre consider public realm proposals set out on the ‘2020 Vision’ design guide.

Potential for street trees and front garden landscaping.

Potential for future thermal cladding of existing large 1970’s era apartment blocks. Redevelopment along this corridor to include broken rooflines.


B3 - Clifton Drive South (urban)

Existing

Tree lined mixed use civic avenue


CP:9

IdeasAnalysis

This is part of the Clifton Drive North A584 strategic north south coastal highway corridor, linking Blackpool through Lytham and St. Anne to Preston (via A583).


North of Hornby Road the corridor is a mixed use area comprising part of town centre retail, office, civic, and residential apartments, and School. All set back from the road with car parking.Generally the quality of development is good with more front garden trees than the northern parts of the corridor Some of the car parks fronting the hotels on the eastern side detract from the street scene.A seven storey 1970’s dark brick apartment block occupying a key position at the junction of Clifton Drive South and St. Anne’s Row.The Drive Methodist Church and Spire provide an attractive landmark at the junction of Eastbank Road.South of Hornby Road the corridor is generally residential in character on both sides comprising large semi-detached and detached houses set back form the road.St. Anne’s Library and St Thomas C of E Church are important landmarks in the mid section of the corridor.Towards the southern end of the corridor there is a group of large (east side) single storey bungalows.The southern end of the corridor comprises the large Clifton Hospital (East side) and King Edward VII and Queen Mary School (West Side) both set back on large sites. The frontages of both sites are sites of local biological importance.

•• Inconsistent front boundaries.

•• Lack of street trees.

•• The large Clifton Hospital (East side) and King Edward VII and Queen Mary School (West Side) provide a distinct visual break between St. Anne’s and Lytham.

•• Opportunity to re-establish high quality avenue framed by street trees (within highway or wide front gardens) to create shelter , and provide better pedestrian environment.

•• Consider and incorporate decorative tree lighting infrastructure in particular adjoining town centre).

•• Robust and consistent boundary treatment.

•• Future redevelopment to incorporate broken roof line, and be of 3-4 storey facades.

•• Removal of unnecessary street furniture clutter.


•• In vicinity of town centre consider public realm proposals set out on the ‘2020 Vision’ design guide.

•• Enhance interpretation of nature areas at Clifton Hospital (East side) and King Edward VII and Queen Mary School.

Tree lined avenue

Street trees to be re-established


C1 - Queensway B5261(semi rural)

Existing

The green belt gap


CP:11

IdeasAnalysis

Part of Main access corridor from A5230 Squires Gate Lane/ Progress Way to St. Anne’s town centre via St. Anne’s Road East and Lytham via Hey Houses Lane and Blackpool Road(B5261).

It is a two lane highway with a single footway/ cycle way along the western side.


This part of the B5261 corridor passes through the gap between Great Marton Moss and St. Anne’s (Queensway industrial estate).

The western side is open land forming part of the Blackpool Airport Site.

The eastern side is primarily open countryside apart from the northern end which is for the most part (although with some gaps) well screened rear gardens of residential proprieties.

Overgrown hedges screen views on both sides at the northern part of the corridor, which becomes more gappy to the south allowing views of the airfield and open countryside.

There is an existing low profile “St. Anne’s entrance feature.

At the southern end of the corridor adjoining junction of Queensway with Kilnhouse Lane there is an area of overgrown land (west side). There are views of the Queensway employment buildings across this land.

•• Despite being a major access the corridor which is predominantly through urban fringe area has a poor quality feel.

•• Although skirting open countryside the road side vegetation does appear under managed.

•• Airport operations may have restrictions on tree planting.

•• The gap does give a feeling of being between two places, but no distinctive character of edge of seaside town.

•• The new Queensway urban extension (and access roundabout) will change character of southern part of the corridor.

•• Prominent gateway feature and signage

•• Countryside urban fringe character to be enhanced by street and structural landscaping (including approach proposed Queensway urban extension).

Gateway features

Potential for new gateway feature

New tree planting along Queensway Corridor


C2 - Hey Houses Lane (edge of settlement)

Existing

Queensway Urban Extension

Where the town meets the countryside


CP:13

Countryside edge

Analysis

Part of Main access corridor from A5230 Squires Gate Lane/ Progress Way to St. Anne’s town centre via St. Anne’s Road East and Lytham via Hey Houses Lane and Blackpool Road(B5261).

It is a two lane highway with a single footway/ cycle way along the western side.


The eastern edge of northern part of the corridor is currently fallow countryside. However, this area of land has planning permission for the large Queensway residential urban extension.

General two storey with some three storey apartments, vacant underused ELS site.

Narrower road with grass verges, narrower front gardens, very much suburban “anywhere” feel. Range of medium sized semi and detached housing.

No visual clues that you are on edge of seaside town.

•• “Anywhere” feel to the edge of St. Anne’s “garden town by the sea”.

•• Poor access to the countryside for pedestrians and cyclists.

•• Queensway urban extension provides a major opportunity to develop establish proposed “garden town by the sea”. Current proposed designs however, are not locally distinct.

•• Open up access to Lytham Moss countryside area and proposed nature areas, including , well designed interpretation and sign posts.

•• Corridor now largely developed so opportunities for architectural intervention likely to be by future redevelopment/ refurbishment of individual properties. Encourage innovative design solutions to reflect part of edge of seaside garden town.

•• Any future potential changes to Queensway urban extension to be based on “West Coast Garden Neighbourhood” concept and consider corridor context.

Ideas Improve access to the countryside whilst protecting environmental assets


D1 - St Annes Road East-(suburban)

Existing

Original residential avenue


CP:15

Analysis

St. Anne’s Road East (B5233) forms part of the key east west access corridor linking Heyhouses Lane (B5261) to the town centre and Clifton Drive (A584).


This corridor comprises a two lane highway with pavements (no grass verge) on either side.

Both sides of this corridor are lined by large individually designed detached houses (with some apartments), set back with generous front gardens and low brick boundary walls. Most of the private front gardens have mature shrubs and trees providing a sense of enclosure, in particular to the eastern end.

These frontage properties on both sides lie within the St. Anne’s Road East Conservation Area.

There is an attractive green space at the junction with Church Road (south Side), and St. Anne’s CE of E Church and Tower and cemetery are key landmarks.

Our Lady Star of the Sea RC Church at the western end of this part of the corridor (south side) is another landmark

•• Key access corridor to the town centre.

•• Corridor forms spine of the St. Anne’s East conservation area.

•• Reinforce the quality of this quality townscape through management and reinforcement of street trees.

•• Explore potential for replacement / management of mature trees and shrubs in existing front gardens .

•• Consistent boundary treatment - hedges or walls as appropriate.

Ideas

Reinforce/ renew street tree planting


D2 - St Annes Road West-(town centre)

Existing

Town centre commercial core


CP:17

IdeasAnalysis

The Crescent St. Anne’s Road West (B5233) forms part of the key east west access corridor linking Heyhouses Lane (B5261) to the town centre and Clifton Drive (A584).


From the junction with St David’s Road South the character of the corridor changes completely from residential to Retail/ town centre.

The corridor is the main shopping street within the town centre. Beyond the Crescent which is a single sided retail street the corridor opens to a wide attractive shopping area.

The corridor has benefited from recent substantial investment in public realm which has created a high quality retail environment.

The new public realm incorporates car parking, paving, shelters, signage, street furniture seating and public art.

•• Altered and inconsistent

•• Lack of protection from the elements for shoppers.

•• Protect character of conservation area and overall ethos of ‘2020 Vision’ design guide whilst introducing some contemporary themes related to garden town concept.

•• Feature lighting to create nightscape and ‘atmosphere.’

•• Review street furniture/ signage to remove clutter.

•• Contemporary public art.

•• Contemporary (temporary)street structures e.g. christmas market, other festivals.

•• Further protection from inclement weather for shoppers.

•• Consider ‘2020 Vision’ design guide.

•• Promote street cafes through simplified planning regime -Neighbourhood Development Order, including design of street furniture/ canopies.

Enhancing the year round shopping

experience


D3 - St Annes Road West-(civic/ promenade)

Existing

Gateway to the sea


CP:19

IdeasAnalysis

This short corridor links Clifton Drive with the Promenade Road.


This narrow corridor has four dominant buildings.

At the junction of Clifton Drive South and St. Anne’s Road West, there is a large 7 storey 1970’s era concrete apartment block which adjoins the Town Hall (south Side)

On the north side, the Lord Derby Public House occupies the corner with Clifton Drive.

A six storey dark brick 1970’s era apartment block built on the former Majestic Hotel site occupies key corner site opposite the Pier.

•• Key visual/ pedestrian and vehicular link between Clifton Drive/ town centre and promenade/ beach.

•• Tall imposing apartment blocks detract from important key location within the town.

•• Busy roads and cross traffic are a barrier to movement to the pier and seafront.

This corridor is subject to particularly strong winds which should be considered in building and landscaping desig

•• Improve access to the pier - crossing point.

•• Improve pedestrian routes.

•• Any future redevelopment to incorporate broken roof line, and be of 3-4 storey facades.

•• Removal of unnecessary street furniture clutter.


•• Improve public realm (consider ‘2020 Vision’ for town centre).

•• Improve landscaping at junction of Clifton Drive .Street tree planting with robust species.

•• Potential for future thermal cladding of existing apartment blocks will provide opportunity for transformation of these landmark buildings.

•• Contemporary public art.

New public realm and art works to highlight links

to the beach, pier, and resort core

Potential starting point for beach art trail?


E1 - Promenade North -(residential)

Existing

Contemporary beach front living


CP:21

Ideas

Contemporarybeach front living

Analysis

North Promenade.


This part of the corridor comprises large executive style houses along the eastern edge with dramatic sand dunes to the beach side

•• As with the southern residential part of this corridor there are few trees or shelters.

•• The houses are more mixed and modern in style but of no particular high quality or distinctiveness.

•• Specific public realm and other design interventions should be informed by a detailed ‘Seafront Masterplan’ as recommended by the Lytham St. Anne’s ‘2020 Vision’ (2010). Possibly procured through an international competition.

•• Improve access to beach and managed use of dunes through boardwalks.

•• Beach and dune Interpretation Signage.

•• Beach art.

•• Consider bespoke LED street lighting.

•• Contemporary shelters.

•• Consider appropriate tree Planting along dune edge and front gardens (subject to consideration of ecology and microclimate).

•• opportunity for contemporary beach homes.

•• Encourage garden improvements with palette of appropriate dry garden salt tolerant plants.

Potential beach art trail


E2 - Promenade Central Resort

Existing

Classic resort core


CP:23

IdeasAnalysis

This corridor comprises the main resort frontage including the Pier, and Promenade Gardens.


Between Lighburne Avenue in the South and Beach Road in the north , the character of the corridor becomes predominantly resort with predominantly hotels and 4 and 5 storey modern apartment/ holiday apartments along the eastern edge.

There are a number of large open car parks, semi formal and formal promenade gardens, and rough dunes

The formal Promenade Gardens. The park includes Victorian shelters and bandstand, and has mature shrubbery but no large specimen trees.

•• Given that this is the main resort frontage the character seems traditional but “tired”, there are few high quality features apart from low level sandy dunes, hotels.

•• Car parks are open and unlandscaped and there are no specimen trees.

•• Specific public realm and other design interventions should be informed by a detailed “Seafront Masterplan” as recommended by the Lytham St. Anne’s ‘2020 Vision’ (2010). Possibly procured through an international competition.

•• Public realm more classic seaside themes, e.g. Southport rather than traditional resort Blackpool?

•• Refurbishment of Promenade Gardens.

•• Contemporary public realm, public and beach art.

Revitalised resort core

Revitalise promenade park, enhance public realm on promenade with contemporary designs and artwork.


E3 - Promenade South-Residential

Existing

Residential beach front living


CP:25

Ideas

Contemporary beach front living

Beach art trail

Analysis

This corridor comprises the southern part of the beach promenade.


The southern part of the corridor (Inner Promenade) is characterised by the grassed open park area and Dunes to the beach side and the grounds of King Edward VII and Queen Mary School (West Side) to the east. From the junction with King Edward Avenue, the eastern side of the corridor comprise large executive type houses with large front gardens. The dunes and open recreation area continues to the beach side. The beneficial visual impact of trees is illustrated by the small group of Pine Trees on the beach side. Very few houses have trees (possibly to protect views of dunes but also damage from strong winds?)Moving northwards, the dunes become less dominant giving way to informal grassed area with more open views to the beach and sea. Again there are no trees in this part for the corridor.North of the junction of South promenade and Lighburne Avenue, the character to the eastern side changes to predominantly hotels and 4 and 5 storey modern apartment/ holiday apartments.There is a large open public car park on the beach side in this location. To the north of this is a café and public toilets, with the semi-formally laid out promenade open space. This is generally open with shrubbery.Beyond the junction of East bank Road and the entrance to the Island Site, are the formal Promenade Gardens. The park includes Victorian Shelters and bandstand, and has mature shrubbery but no large specimen trees.Fronting the pier is a large open car park.

•• Southern part of corridor is very open with few trees. This is probably due to the adverse exposed beach side climate.

•• Potential tree planting in this location could impact on views of the dunes from residential properties and may be an issue. Targeted specimen tree planting may be an option.

•• Exposure to the wind blown sand

•• Limited leisure activity

•• Specific public realm and other design interventions should be informed by a detailed “Seafront Masterplan” as recommended by the Lytham St. Anne’s ‘2020 Vision’ (2010). Possibly procured through an international competition .

•• Encourage garden improvements with palette of appropriate dry garden salt tolerant plants.

•• Improve access to beach and managed use of dunes through boardwalks.

•• Beach and dune interpretation signage.

•• Beach art.

•• Consider bespoke LED street lighting.

•• Contemporary shelters.

•• Consider appropriate tree planting along dune edge and front gardens (subject to consideration of ecology and microclimate).

•• Opportunity for contemporary beach-side homes.

•• Improved pedestrian and cycle links.

Enhance interface between dunes and corridor with contemporary low key art

Potential robust new tree planting


Main Access Corridors-Road

Main Access Corridors-Rail

Design Character Areas

Blackpool Airport

Golf Courses

Conservation Areas

1-St. Anne’s Road East

2-Town Centre

2-St Annes (Porritt Houses/Ashton Gardens)

Major Housing Sites with Planning Permission

Registered Parks

St.Anne’s NDP Boundary

Existing Undefi ned Gateways

Proposed M55-Heyhouses Link Road

Promenade/ Sea front

Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3

F - Proposed M55 to Heyhouses link road ExistingAnalysis

When constructed this major link road to the M55 will become the main strategic link to St. Anne’s from the North.


Open Countryside •• N/A •• Structural tree planting, lighting and signage

Location of proposed M55 link road/ queensway bypass


CP:27

G - Railway

AnalysisThe South Fylde railway corridor passes through a narrow corridor and was the original main means of access to the town. The railway remains a key public transport access route to the town.


Rear gardens/ schools, golf courses, commercial and employment areas.

•• Consider appropriate landscaping/ habitat creation. The south Fylde railway corridor passes through a narrow corridor and was the original main access to the town. The railway remains a key public transport access route to the town.

•• Rear gardens/ golf course/ employment/ retail.

•• Variety of rear gardens/ employment uses/ golf courses and wing to operational railway requirements interventions limited to landscape enhancement e.g. wild flower, selective tree planting, signage, improvements of rear boundary fencing.

Existing




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3

Example of railway corridor ruining behind residential buildings and besides schools and golf course


Poorly defined gateways are missed opportunities to shape the character of St. Anne’s


CP:29

Companion Prospectus 3: Poorly defined gatewaysGateways are important in defining places, their character and quality and sign posting key zones or areas within a town. Currently, the gateways into St. Anne’s are poorly defined and give few clues that you are arriving at or entering a coastal town. Through a coordinated and themed approach to gateway improvements there is now an opportunity to help shape the future character of St. Anne’s as a ‘garden town by the sea’.The following pages identify the key gateways which would benefit from improvement indicative ideas. These are not prescriptive but intended to inform a future Gateway Strategy to be prepared by the Town Council and its partners. This will set out details of the approach to signage design, themes, hierarchy and procurement.





Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3

1 - Squires Gate Lane (A5230) Amy Johnson Way Secondary: First gateway to St. Anne’s from M56 East


CP:31




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3

2 - Blackpool Airport Terminal Secondary: Air travel gateway to St. Anne’s (and Blackpool)The Blackpool Airport terminal (including large car park and transport infrastructure) is a key gateway – arrival and departure point.

The landscaping and public realm fronting the airport terminal poorly defines this area as an important gateway.Improvement could include:

•• boundary treatment to Squires Gate Lane•• landscaping and public realm •• thematic signage/ public art/ lighting





Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3

3 - Squires Gate railway station Secondary: Northern rail gatewaySquires Gate railway station is an underutilised gateway potentially serving the airport, and the northern residential areas of St. Anne’s. The station environment is poor and unfriendly.Improvements could include:

•• improved passenger shelter facilities•• landscaping and public realm•• signage/ public art/ lighting •• visitor information


CP:33




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3

4 - Squires Gate Lane (A5230)/Clifton Drive North (A584) Major: Major shared (beach) gateway with BlackpoolThis is a key strategic gateway for both St. Anne’s and the Blackpool Resort. The gateway has a number of strong visual elements including the beach and dunes and the new Blackpool Tram terminus. This gateway also marks the transition from the Blackpool Resort to St. Anne’s.

•• improvements could include:•• landscaping and public realm•• thematic signage/ public art/ lighting •• key theme of transition from Blackpool to the St. Anne’s “garden town

by the sea”.





Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3

5 - Queensway/Division Lane Secondary: Eastern urban edge gateway (key route to town centre from M55/Squires Gate Lane)This gateway marks the north eastern edge of St. Anne’s and is currently marked by an existing landscaped feature constructed by the Town Council.Improvements could include

•• thematic signage/ public art•• landscape management


CP:35




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3

6 - Heyhouses Lane (B5261), St. Anne’s Road East (B5233) Secondary: Gateway to urban core of St. Anne’sThis “internal gateway” marks the eastern entrance to the core of the town through the St. Anne’s Road east conservation area to the town centre.The built up residential nature and land constraints limit options for gateway improvement.Improvements could include:

•• thematic signage, e.g. St. Anne’s East conservation area, signage to town centre, beach etc

•• encourage improvements to residential boundaries at junction of Heyhouses Lane and St. Anne’s Road East.





Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

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B3

C1

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D1

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B1

B1

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7 - Heyhouses Lane Blackpool Road (B5261) Secondary: Gateway marking north eastern entrance from LythamThe gateway between St. Anne’s and Lytham at the junction of Heyhouses and Blackpool Road is already well defined by the Japanese garden style public realm feature marking the entrance to the Cypress Point housing development.Improvements could include:

•• thematic signage at the actual parish boundary just to the north of the junction.


CP:37

8 - Clifton Drive South (A583)/St. Paul’s Avenue Major: Gateway marking main southern access from Lytham/PrestonThis gateway marks the boundary between Lytham and St. Anne’s when travelling along Clifton Drive. The open nature of the hospital and school grounds within the St. Anne’s boundary contrasts with the residential development to the south of St Paul’s Avenue.Subject to gaining the permission of land owners there is potential for a range of gateway solutions here including:

•• landscaping and public realm•• thematic signage/ public art/ lighting/ interpretation of adjoining

nature areas




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3


9 - St. Anne’s railway station Major: Main public transport gateway to the town centre

This is the major public transport gateway to the town. Although the station and its environs are of a high standard there is scope for further improvements including:

•• landscaping and public realm•• thematic signage/ public art/ lighting •• visitor information




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3


CP:39

10 - Clifton Drive (A583)/St. Anne’s Road West Major: Gateway to town centre and promenade

This internal gateway marks the arrival at the town centre Core of the town. Whilst the town centre (East side) has benefited from the high quality public realm improvements the modern apartment block and Lord Derby Pub (west side) offer potential for gateway improvements:

•• thematic signage, e.g. St. Anne’s town centre conservation area, signage to pier, resort core, beach etc

•• landscaping improvements to apartment block and pub sites•• improvements to elevations of existing apartment block as part

of any planned maintenance.




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

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D2

B1

B1

D3


Proposed gateways:

P1-P2 M55 Link Road / Heyhouses BypassIf these roads are constructed as part of the proposed Queensway Urban Extension then this will become the major gateway to the town (and Lytham) from the M55 and to the proposed major residential development

Potential design solutions include:•• thematic signage•• landscaping •• public art•• appropriate set -back for any adjacent construction




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3


CP:41




Blackpool Airport

Golf Courses

Conservation Areas


2-Town Centre



Registered Parks





Residential

Proposed Roundabout

Proposed Roundabout

8

12

34

5

26

79

10

11

Proposed Gateways

Beach/ Dunes

1

E3

E1

E2

AA

B2

B2

B3

B3

C1

C2

D1

D1

D1

D2

B1

B1

D3


Exemplar ideas for gateway enhancement


St Annes on Sea Town CouncilWest Lodge, 5 St George’s RoadSt Annes on SeaFY8 2AE

http://www.stannesonthesea-tc.gov.uk

(14) 150603 st anne's ndp design guide companion pre submission

Documents