12 on page optimization tips for your website
TRANSCRIPT
12 Essential
On PageOptimizationTips and Tricks you need to know in order to rank well in Google
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Original Content:If you are just copying articles from a competitors
website, you won’t rank as well as if you just typed it up yourself. Write up 1,000+ words of
content for your website/niche and you’ll be rewarded in the long run.
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Stand out from the crowd, but be optimized at the same time! Get your main keyword into the
headline or title in order to get a slight boost in the search engine rankings. Make the headline or title enticing so you get clicks, make it intriguing
yet powerful!
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Strong Headlines
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Great Content with a Quote
“This presentation is second to none because it has a quote in it! The power of a quote on your pages will convert plenty of new clients!”
- Thomas Carey -
www.FullTurnMarketing.com
A responsive design is just a fancy way of saying that it’s mobile friendly. Google is prioritizing
responsive designs in it’s search results because the majority of searches are now from mobile devices. Get your design responsive or be left
behind!
Make it Responsive
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Optimize YourDescriptions
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If you get a keyword or two into the descriptions of your websites page then you have a better chance of getting ranked higher in the search
engine results. Don’t stuff it with keywords, one or two will do.
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Alt Tags
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Alt tags get overlooked a lot and should never be ignored. An alt tag is the text a user sees if your image doesn’t load correctly. If you optimize your alt tags by getting your keyword into it one time
while describing what the image is about, you will be rewarded by the search engines.
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Optimize The URLsOf All Your Pages
Try to get your keyword into the URL of your subpages in order to get a slight boost in the search engines. Doing this will help Google,
Yahoo! and Bing identify what that specific page is about. Every little thing helps with the search
rankings.www.FullTurnMarketing.com
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Call ToActions!
Get your hyperlinks in there already! Having your call to actions, your links that bring people to your
purchase page, will increase your sales enormously. Put those links in front of people so
they don’t have to search for them. www.FullTurnMarketing.com
Internal Linking
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Internal linking is done by linking your subpages together using a categories page or multiple links in your footer. The big 3 Google, Yahoo! and Bing love this because it helps them index your pages
quicker than they could if they searched themselves. It’s like giving them a guide to find
your pages.www.FullTurnMarketing.com
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Create A Sitemap
A sitemap only needs to be set up once and you can forget about it, usually. What a sitemap does
is index all your pages on one section of your website the search engines love these. You can
actually submit your sitemap to Google for quicker indexing!www.FullTurnMarketing.com
Engage The Audience
If you’re set up to receive comments, you’ll want to be engaging with these people regularly.
Having an active comments section usually helps with search engine rankings because Google,
Yahoo! and Bing like busy websites.
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Keep It Updated
You should always be updating your website with fresh content. With this content you can target new keywords and rank for them in the search
engines. The search engines love new and fresh content because you’re adding to the value of
their searches.
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SocialGetting social will help more with off page optimization, but having your social media
profiles linked to all the pages of your website will help link them together and the search engines will be able to watch and see if you’re active.
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networking
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Did you enjoy this presentation?
Do you need more traffic to your website?Do you need more sales?Do you need help with web design?
If you said yes to any of theseContact us at [email protected]
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