10803 laying the groundwork
TRANSCRIPT
-
7/27/2019 10803 Laying the Groundwork
1/28
AUMA
AUMA - Municipal Sustainability Planning Workshop
Laying The Groundwork For SuccessfulChange, One Person At A Time
Presented By: Greg WeissCORVUS Business Advisors
April 20th, 2007
-
7/27/2019 10803 Laying the Groundwork
2/28
AUMA
Workshop Objectives
Understand the value and necessity of proactive changemanagement processes
Understand the key elements of the change management plan
Understand what change issues other municipalities anticipateas it relates to development and implementation of municipalsustainability plans
-
7/27/2019 10803 Laying the Groundwork
3/28
AUMA
Agenda1. Opening Remarks, Objectives, & Agenda
2. Introduction
What Is Change Management
Municipal Sustainability Change Management Dimensions
3. The Origins Of Organization Readiness
The Track Record of Large Scale Business Transformations
Organization Readiness A Changing Perspective
4. Organization Readiness Fundamentals
What Is The Impact Of Municipal Sustainability Changes Without Organizational & Community Readiness?
The Magical Thing Called Internalization
5. Organization Readiness Planning
Change Management Focus Areas Or Levers
Applying Doppelts Seven Blunders and Solutions
Elements of Successful Change
Methodology
Compliance-base Change versus Value-based Change
Fostering Organization Readiness Champions
Your Role As Readiness Ambassador
6. Summary - Dos and Donts
7. Readiness Assessment Articles And Tools
8. Q&A
-
7/27/2019 10803 Laying the Groundwork
4/28AUMA
What Is Change Management?
Change Management is NOT:
Training (although good training is certainly one element of organizationreadiness)
Spinning a good story to convince employees and avoid resistance, or
The process used to manage scope (i.e., the change control process)
The art of managing change is all about proactively positioning anorganization to be ready, willing, able to successfully adopt thebusiness change being implemented. Its acknowledging that
resistance to change is natural, and proactively identifying andmitigating the causes of resistance.
To avoid confusion, the term Organization Readiness is of ten used interchangeablywith Change Management
To avoid confusion, the term Organization Readiness is often used interchangeablywith Change Management
-
7/27/2019 10803 Laying the Groundwork
5/28
AUMA
Municipal Sustainability Change Management
Dimensions
From the perspective of municipal sustainability planning, we willthink about change management along 2 key dimensions:
1. Municipal organization readiness - proactively positioning the municipalemployees to be ready, willing, able to successfully adopt the changesbeing implemented as a result of the municipal sustainability plan.
2. Community readiness - proactively positioning citizens to be ready,willing, able to successfully adopt the changes being implemented as aresult of the municipal sustainability plan.
For our purposes here today, the term Organization & Community Readiness will beused interchangeably with Change Management
For our purposes here today, the term Organization & Community Readiness will beused interchangeably with Change Management
-
7/27/2019 10803 Laying the Groundwork
6/28
AUMA
Change ManagementA Vital Component Of The
Municipal Sustainability Plan
Some business transformations seek to implement new businessprocesses or new technology
However, municipal sustainability plans also seek to change the withindividuals think about long held mental models (e.g., environmentalsustainability).
Transforming an organization and community with deeply ingrainedbeliefs, values, and behavioural patterns is daunting!
To be successful change management/organization readiness must be anintegral component of each municipal sustainability plan.
To be successful change management/organization readiness must be anintegral component of each municipal sustainability plan.
-
7/27/2019 10803 Laying the Groundwork
7/28
AUMA
The Origins Of Organization Readiness
I
II
IV
III
Organization ReadinessIneffective Effective
SolutionIm
plementation
Effective
Ineffective
Desired
Business
Objective
I Failure
II Failure
III Failure
IV Success
Unfortunately, The Track Record Of Large-scale Transformations Is Poor:
A Gartner Group survey (1999) reported that 9 of 10 ERP initiative were deemed to be failures.
A Cameron Group survey (1997) reported that 75% of TQM initiatives achieved no success what so ever.
An Economist survey (1994) reported that 85% of re-engineering initiatives achieved little or no results. Many actually experience negativeresults!
Why? Because these initiatives failed to change the underlying thought patterns, outlooks, and behaviours of employees. Failure tomodify thinking and perspectives (i.e., culture) permits old decision-making and activity patterns to remain intact
Unfortunately, The Track Record Of Large-scale Transformations Is Poor:
A Gartner Group survey (1999) reported that 9 of 10 ERP initiative were deemed to be failures.
A Cameron Group survey (1997) reported that 75% of TQM initiatives achieved no success what so ever.
An Economist survey (1994) reported that 85% of re-engineering initiatives achieved little or no results. Many actually experience negativeresults!
Why? Because these initiatives failed to change the underlying thought patterns, outlooks, and behaviours o f employees. Failure to
modify thinking and perspectives (i.e., culture) permits old decision-making and activity patterns to remain intact
-
7/27/2019 10803 Laying the Groundwork
8/28
AUMA
A Changing Perspective
Implementing A
ChangeModified / New
Processes /
Practices
Modified / New
Policies
Modif ied / New
Organizations,
People, Roles
= =Significant
CHANGE!!
Therefore, proactive
organization readiness
Significant
CHANGE !!
Therefore, proactive
organization readiness
2000+ View:Modif ied / New
Technology
The definition of insanity is.doing things the same way, and expecting a different result .
Implementing A
Change
1990s View:
A sprinkling of
communications and a dab
of training
A sprinkling of
communications and a dab
of training=
New Toolset To
Support Day-To-
Day Operations=
-
7/27/2019 10803 Laying the Groundwork
9/28
AUMA
What Is The Impact Of Municipal Sustainability Changes
Without Organization & Community Readiness?
Uptake is weak / slow and organization and/or community do notimplement the municipal sustainability strategies as intended
Continue to do things the way weve always done it
As a result:
Continue to operate (and pay for) old practices, processes, technologiesetc.
Resource utilization is no more efficient than before, in fact they cansometimes it is less efficient (e.g., entering data into both new systems
and shadow systems)
Morale suffers and often the organization and community losesconfidence in leadership
Total cost of doing business actually increases
-
7/27/2019 10803 Laying the Groundwork
10/28
AUMA
This Magical Thing Called Internalization
I. Cont act
II. Awareness of Change
III. Understand the Change
IV. Pos itive Perc ept ion
V. Installation
VI. Adoption
VII. Institutionalization
VIII. Int ernalization
PreparationPhase
AcceptancePhase
CommitmentPhase
Unawareness ConfusionNegative
Perception
Decision not toAt tempt/Sup por t
Installation
Change AbortedAf ter In iti al
Utilization
Change AbortedAf ter Extensiv e
Utilization
Commitment
Threshold
Disposition
Threshold
DegreeofSupportfo
rtheChang
e
TIME
-
7/27/2019 10803 Laying the Groundwork
11/28
AUMA
Organization Readiness Focus Areas Or Levers
ChangeReadiness /
Aligned Culture
Pay &
Performance
Al ignment
Change
Leadership &
Accountability
Change
Specific
Communications
Education &
Staff
Development
Organization
Structure
Al ignment
Staffing &Deployment
Vis ion Clari ty
Powerful
Business
Case
-
7/27/2019 10803 Laying the Groundwork
12/28
AUMA
Applying Doppelts Seven Blunders and Solutions:
Powerful Business Case
ChangeReadiness /
Aligned Culture
Pay &Performance
Al ignment
Change
Leadership &
Accountabil ity
Change
Specific
Communications
Education &
Staff
Development
Organization
Structure
Al ignment
Staffing &
Deployment
Vision Clarity
Powerful
Business
Case
Sustainability Blunder: Patriarchal thinking that leadsto a false sense of security
Organizations are addicted to the directives of
higher authorities and no one meaningfully
challenges the linear economic paradigmSustainability Solution: Change the dominant
mindset through the imperative of achieving
sustainability.
Disrupting an organization's mental model is thefirst step toward the development of new ways of
operating.
-
7/27/2019 10803 Laying the Groundwork
13/28
AUMA
Applying Doppelts Seven Blunders and Solutions:Organization Structure Alignment
ChangeReadiness /
Aligned Culture
Pay &Performance
Al ignment
Change
Leadership &
Accountabil ity
Change
Specific
Communications
Education &
Staff
Development
Organization
Structure
Al ignment
Staffing &
Deployment
Vision Clarity
Powerful
Business
Case
Sustainability Mistake: A silo approach toenvironmental and socio-economic issues
Because no single unit can identify all of the ways
in which municipal services, policies, and
processes affect the environment or socialwelfare, the status quo is perpetuated
Sustainability Solution: Rearrange the parts by
organizing sustainability transition teams
This shake-up is important because plannersand decision makers often surround themselves
with like-minded people, do not trust the unknown,
or may feel threatened by change.
-
7/27/2019 10803 Laying the Groundwork
14/28
AUMA
Applying Doppelts Seven Blunders and Solutions:Vision Clarity
ChangeReadiness /
Aligned Culture
Pay &Performance
Al ignment
Change
Leadership &
Accountabil ity
Change
Specific
Communications
Education &
Staff
Development
Organization
Structure
Al ignment
Staffing &
Deployment
Vision Clarity
Powerful
Business
Case
Sustainability Blunder: No clear vision ofsustainability
Without a clear vision, organizations (and the
individuals that make up the organizational
system), often assume that being in compliancewith the law is the sole purpose of their policies
Sustainability Solution: Change the goals by crafting
an ideal vision and guiding sustainability principles
Change the goals and different kinds fo ofdecisions and outcomes will follow; this requires a
clear depiction of the new ends the organization
seeks to achieve and guidelines for how decisions
should be made to achieve them.
-
7/27/2019 10803 Laying the Groundwork
15/28
AUMA
Applying Doppelts Seven Blunders and Solutions:Education
ChangeReadiness /
Aligned Culture
Pay &Performance
Al ignment
Change
Leadership &
Accountabil ity
Change
Specific
Communications
Education &
Staff
Development
Organization
Structure
Al ignment
Staffing &
Deployment
Vision Clarity
Powerful
Business
Case
Sustainability Mistake: Confusion over cause andeffect
Focus on symptoms (e.g., emissions and
discharges) not the true sources of sustainability
challengesSustainability Solution: Restructure the rules of
engagement by adopting new strategies
How sustainable are we now? How sustainable
do we want to be in the future? How do we getthere? How do we measure progress?
-
7/27/2019 10803 Laying the Groundwork
16/28
AUMA
Applying Doppelts Seven Blunders and Solutions:Communications
ChangeReadiness /
Aligned Culture
Pay &Performance
Al ignment
Change
Leadership &
Accountabil ity
Change
Specific
Communications
Education &
Staff
Development
Organization
Structure
Al ignment
Staffing &Deployment
Vision Clarity
Powerful
Business
Case
Sustainability Mistake: Lack of information Most organizations fail to communicate effectively
about the need for and the purpose, strategies,
and expected outcomes of their sustainability
efforts.Sustainability Solution: Shift information flows by
tirelessly communicating the need, vision, and
strategies for achieving sustainability.
How sustainable are we now? How sustainabledo we want to be in the future? How do we get
there? How do we measure progress?
-
7/27/2019 10803 Laying the Groundwork
17/28
AUMA
Applying Doppelts Seven Blunders and Solutions:
Pay & Performance Alignment
ChangeReadiness /
Aligned Culture
Pay &Performance
Al ignment
Change
Leadership &
Accountabil ity
Change
Specific
Communications
Education &
Staff
Development
Organization
Structure
Al ignment
Staffing &Deployment
Vision Clarity
Powerful
Business
Case
Sustainability Mistake: Insufficient mechanisms forlearning
When employees are given limited opportunities
to test new ideas, and when they receive few
rewards for doing so, not much learning occurs.Sustainability Solution: Correct feedback loops by
encouraging and rewarding learning and
innovation.
The adoption of new learning mechanisms leadsto wholesale changes of traditional feedback
systems that are oriented toward maintaining the
status quo.
-
7/27/2019 10803 Laying the Groundwork
18/28
AUMA
Applying Doppelts Seven Blunders and Solutions:
Pay & Performance Alignment
ChangeReadiness /
Aligned Culture
Pay &Performance
Al ignment
Change
Leadership &
Accountabil ity
Change
Specific
Communications
Education &
Staff
Development
Organization
Structure
Al ignment
Staffing &Deployment
Vision Clarity
Powerful
Business
Case
Sustainability Mistake: Failure to institutionalizesustainability
Few organizations have incorporated
sustainability in their core policies and
procedures.Sustainability Solution: Adjust the parameters by
aligning systems and structures with
sustainability.
-
7/27/2019 10803 Laying the Groundwork
19/28
AUMA
Elements of Successful Change
Vision
People: Skills
Org Alignment
Incentives: Business Case
Leadership
Accountabil it y
Pay Alignment
Resources Action PlanSuccessful
Change
Confusion
Anxiety
Gradual
Change
Frustration
False Starts
PeopleIncentives Resources Action Plan
Vision People Resources Action Plan
Vision Incentives Resources Action Plan
Vision PeopleIncentives Action Plan
Vision PeopleIncentives Resources
-
7/27/2019 10803 Laying the Groundwork
20/28
AUMA
Purpose Of The Organization Readiness Plan
Prepare your organization for what is necessary to successfully implement asuccessful Municipal Sustainability Plan.
Create change leaders in your organization and community that are chargedwith the responsibility for managing the transition.
Promote involvement in the change process by working with change leaders
to manage implementation risk. Monitor the effectiveness of the change effort and adjust plans as needed.
-
7/27/2019 10803 Laying the Groundwork
21/28
AUMA
Organization Readiness Phases & Activities
DesignBuild, Test
& DeployAssessment &
Planning
Readiness
PlanningTransitionChange
Framework
IdentifyChangeLeaders
Readiness
Strategies& Approach
ReadinessAnalysis
ChangeManagementInfrastructure
ImplementReadiness Plans
Track Measures& Report Results
AdjustReadiness MasterPlans (if required)
1.4
2.2
3.1
3.5
4.1
4.4
4.3Communications
Analysis
2.3
Evaluation
& Adjustment
TranslateChange
Into Future StateContext
1.1
Build SponsorUnderstanding& Commitment
DevelopChange Management
Processes & Tools
1.3
1.2
StakeholderAnalysis
2.1
ReadinessMeasures
3.4
MonitorChange Management
Risk Factors
4.2
Assess
Human & TechnicalObjectives
OngoingChange Management
Framew ork
5.1
5.4
IdentifyChange Successes
& Failures
5.2
Readiness
Anal ysi s
Master Plan
3.2
CommunicationsPlan
3.3Evaluation
Report
5.3
-
7/27/2019 10803 Laying the Groundwork
22/28
AUMA
Value-Based Commitment
Involve people to design and implement planned changes
that build new, innovative ways of getting results
Compliance-Based Commitment
Phase in incentives and measures, redesign structure and
consequences that align behaviour with the future state
vision
-
7/27/2019 10803 Laying the Groundwork
23/28
AUMA
Your Organization
Fostering Change Leaders
Your Community
-
7/27/2019 10803 Laying the Groundwork
24/28
AUMA
How To Be An Effective Ambassador For
Sustainability-Related Change Obtain and maintain as clear a picture as possible of the Future State. The effective
ambassador will be consistently aware that the organization cannot afford to fail at thechange because the status quo is too costly.
Seek out and understand how the proposed change will affect your area. A change inone area often results in a significant impact on other areas. Effective ambassadorsunderstand the complex web of relationships that make up their organization and understandhow the proposed change will affect these areas.
Assess your areas state of readiness. Effective management of change implementations
are incumbent upon knowing where organizational readiness needs to be improved and how. Seek out and understand the time, money, and people resources necessary for the
implementation of change. And be willing to commit. Effective ambassadors must also bewilling and able to commit their time and energy to organization readiness activities.
Be a public champion . Sponsorship must be cascaded down an organization, but the targetaudience must have a sense that the change has been legitimized at the top. Ambassadorsmust, therefore, manifest their commitment publicly.
Meet with key individuals or groups pr ivately throughout the change process toensure their continued support for the change. Skillful behind the scenes actioncommunicates that the ambassador is not just paying lip service to the change project.
Manage consequences and use thee existing system of rewards to publicly alignbehaviours with the change. In most organizations, that which is measured and rewardedgets accomplished.
Continually monitor organization and community readiness and progress toward thechange objectives. Monitoring help with early identification of any implementation problemsthat may exist, thereby allowing proper action to be taken.
-
7/27/2019 10803 Laying the Groundwork
25/28
AUMA
Dos and Donts
Take a proactive approach to identifying and managing change resistance. Resistancedoesnt go away with time.
Dont confuse change management with selling. ITS NOT! Resistance to change isnatural.
Avoid the technical black hole. The development of a technically sound solution isonly half of what it takes to achieve implementation success. Avoid spending all your
time on technical issues at the expense of developing and implementing a proactiveorganization readiness effort.
Move target audiences up the internalization curve one step at a time. Createawareness FIRST, understanding SECOND, and positive perception LAST. Cannotskip steps.
Most significant initiatives like municipal sustainability represent a fundamental changeto the way your organizations and community live, work, and play. Leaders at all levelsmust be ENGAGED, and must engage others. If theyre not, something is wrong andchange risk goes up dramatically.
-
7/27/2019 10803 Laying the Groundwork
26/28
AUMA
Organization Readiness Articles
And Tools
-
7/27/2019 10803 Laying the Groundwork
27/28
AUMA
Discussion / Q&A
-
7/27/2019 10803 Laying the Groundwork
28/28
AUMA
Thank-You.
Greg Weiss
Partner, CORVUS Business Advisors
(780) 428-4110 (x24)