$100k final pitch deck

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Page 1: $100K Final Pitch Deck
Page 2: $100K Final Pitch Deck

ProblemDigital communication has lost meaning &

In the time it took you to read this sentence,

20 MILLION emails were written

cards take time and energy to send

Page 3: $100K Final Pitch Deck
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What we offer• E-Commerce Platform• Mobile App ($1.99 & Free iOS)• CRM Software Plug-in

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Market Size

Bulk Products44%

Personalized Paper Cards

32%

Adver-tisement

Sales16%

E-Cards4%

Print-at-Home Cards4%

Target Market Ages 25-34 Envelopost App & Web Platform

Client-focused BusinessesApplication for CRM software

IBIS World

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Market Validation

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CRM Market

Business Services• Accountants & Consultants• Software companies• Insurance providers• Equipment manufacturers• Realtors Capterra, 2015

Gartner predicts it will be a $36 Billion dollar Industry by 2017

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Salesforce CRM

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Marketing Strategy

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Features Punkpost Just Greet Postable Inkly Envelopost

Custom Fonts

100% Recycled

Photo Upload

Social Network

Bulk Orders

Import Data

Mobile App

Postcards

Competitive Advantage

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Meet the Team

Katie HeitkemperGlobal Business: EIM, BBA

• Artists• 6 Senior CS Engineering• Students• Faculty Advisors• Patent Attorney

Sim PammaOTM & Finance, BBA

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Key Events

June

Sept.

Nov.

Font Workshop

iOS App Beta RunSaturday Market

Launch App

Feb.

MayFile U.S. patent

Aug.

Expand to

CRM Market

2017

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Revenue Model & Sales Projections

Gross Profit Margin: 81%

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Ask

$80,000 for 20% equity

Software Development

Printing EquipmentMarketing

Patent

Studio

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First Year Financials

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Second Year Financials

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Third Year Financials

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Pamma, Sim
Is this the proposal from the engineering students?
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Revenue Model & Sales Projections

Gross Profit Margin: 81%

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B2B Client Use-Case

1. Thank You After Listing Presentation 2. Thank You for the Listing

3. Thank You After Not Getting the Listing4. Thank You to Buyer After Showing

5. Thank You After Purchase 6. Buyer Thank You After Close of Escrow

7. For Sale By Owner Thank You 8. Happy Anniversary 9. Referral Thank You

10. New on the Market Card 11. Thank You to Anyone Who Gives You Service

12. Telephone Contact

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Customer Feedback

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Cost Breakdown• Software Development: $ 5,000• Printing Equipment: $ 3,000• Marketing: $ 2,000• Patent: $ 10,000• Studio: $ 18,000

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Software Integration Potential

Third-Party Keyboard

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Market Facts• Americans purchase approximately 6.5 billion greeting cards each year• The online greeting card industry is a $274 million dollar industry• Consumers aged 25-34 represent 20.2% of online sales• Consumers aged 24 and younger are underrepresented in this industry and provides an opportunity for Envelopost to capture this

market• Long-term Marketing Strategy: • Engage younger consumers through mobile app and social platform "paint the world with words" Free app where users can create

a profile: notified of upcoming birthdays, location based photos + stories in their own handwriting.

• Cards can also be purchased through the app + recorded throughout time

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Sources• Columbus, Lois. "Gartner Predicts CRM Will Be A $36B Market By 2017."Forbes. Forbes

Magazine, 2013. Web. 21 Apr. 2016.

• Hollar, Katie. "CRM Industry User Research Report." CRM Industry User Research Report. Capterra, 15 July 2015. Web. 14 Apr. 2016. <http://www.capterra.com/customer-relationship-management-software/user-research>.

•"Salesforce tops CRM software provider in Gartner report." Internet Business News (May 22, 2015): NA. Small Business Resource Center. Gale. UNIV OF PORTLAND. 13 Apr. 2016 <http://find.galegroup.com.ezproxy-eres.up.edu:2048/sbrc/start.do?prodId=SBRC>.