Dear fellow brand ambassadors,Some things in the online realm are meant to be kept a secret. Like that status you posted on Facebook (Did your friends really need to know that?)

Other things, like tips to help your brand thrive in an online environment, should not.

The following are secrets you need to know in order for your social media strategy to find the success it deserves.

Read them. Study them. Pass them on.Your Social Media Agent

[Secret #1]93% of marketers

use social media in their marketing

strategy

If you are one of the 7% not using social media for your business or brand,

what are you waiting for?

Great question.

[Secret #2]Businesses are

drastically increasing their

social media budgets

According to a recent survey of CMOs, companies’ budgets for social media marketing are expected to

double

in the next five years.

Other brands are putting their money where it counts.

Are you?

[Secret #3]Advertising is moving online

Whether you like it or not, ads are migrating from the traditional world to the online world.

In 2013, Internet advertising surpassed newspaper advertising for the first time. Social media advertising is expected to

exceed $11 billion by 2017.

That’s $11 Billion…with a “B”.

[Secret #4]Marketing

departments are hiring based on

social media ability

In 2014, jobs like “Social Media Manager” and “Social Media Strategist” became must haves in the marketing world. As a matter

of fact, job postings involving social media have grown 1,357% on LinkedIn since 2010.

Quite the jump, eh? Must mean it’s important.

[Secret #5] The +1 button on Google + is hit at

least 5 billion times per day

While it was once called a “ghost town”, Google + is quickly becoming a booming metropolis. It is

considered one of the fastest-growing social networks. And, with 60% of users logging on at least once a day,

not investing in Google + would be a bad idea.

Couldn’t have said it any better.

[Secret #6] 91% of mobile

Internet access is for social activities

Mobile is where you want your marketing message to be. This means building up your

social presence and making sure your website is responsive (mobile-friendly), otherwise, you risk

your audience tuning out for good.

It’s a noisy world out there. Make sure it’s your message they’re

hearing.

[Secret #7]Around 46% of web

users will look towards social media when

making a purchaseHalf of all traffic on the Internet want to know if

your product is worth buying and they want those on social media to persuade them.

If you are not maintaining a great presence on social

media, get on it!

[Secret #8]Word-of-mouth is

the #1 best way to advertise your

brand. These days, word-of-mouth is

onlineThere are 684,478 pieces of content shared on

Facebook; 3,600 new photos on Instagram; 2,083 check-ins on Foursquare

every minute of every day.

That’s a lot of sharing.

[Secret #9]If you want to

broadcast to the 18-34 year old

demographic, go to YouTube

YouTube has over 1 billion unique visitors per month and reaches the coveted 18-34 year old

demographic more than any cable network.

And, though YouTube isn’t a search engine, it is used for more searches than Yahoo and Bing. It’s on its way to overtaking its own

mother company, Google.

[Secret #10]Women check out

the social page of a brand or company more often than

menFemales make up a large majority of the social crowds:

Facebook – 60% female/40% male; Twitter – 60% female/40% male; Pinterest – 79% female/21% male; Google Plus – 29% female/71% male; LinkedIn – 55%

female/45% male.

Besides on Google +, women are dominating, which means they’re

probably looking for your company’s page.

Keep up with

tCloud Solutions

.com/tcloudsolutions

@tcloudsolutions

tcloudsolutions

tcloudsolutionsS

D

tcloudblog.wordpress.co

m

[www.tcloudsolutions.com]

Your next mission starts at