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Commercialising Research Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611 e-mail: [email protected] OFFICE OF VICE PRESIDENT RESEARCH

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Page 1: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Commercialising Research

Paul DillonIndustrial Research Liaison Officer

Director, UTEDUniversity Technology & Enterprise Development Unit

Ext. 2611e-mail: [email protected]

OFFICE OF VICE PRESIDENT RESEARCH

Page 2: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

• UTED.

• Introduction to Intellectual Property (IP).

• Intellectual Property Management.

• Commercialisation Routes.

• Sponsored Research Agreements.

• Some recommendations.

Introduction

Page 3: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

UTED

University Technology and Enterprise Development

Mission:

• Support and develop the University’s innovation activity.

• Encourage University - Industry linkages.

• Facilitate technology transfer, patenting, intellectual property rights, licensing, contracts, copyright, confidentiality agreements, etc.

• Assist development of projects from concept to initial business plan stage.

Page 4: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Office Staff:

• Paul Dillon, Director

• Technology Transfer Officer (new recruit)

• Prof. Tom Callanan, Mentor

• Denis Tierney, Manager, TTI

• Regina Fitzgerald, Admin

UTED

Page 5: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Introduction to Intellectual Property

Page 6: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Intellectual Property = Research results with potential for commercial application.

IP Protection = Legal means for protecting the results so that others may not copy.

Technology Transfer = Allowing commercial companies to use the results for economic gain.

Introduction - General Principles

Page 7: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Common Concept “Intellectual property refers to creations of the

mind: inventions, literary and artistic works, and symbols, names, images, and designs used in

commerce.”

Legal Concept Intellectual Property Law aims at safeguarding the rights of

creators and producers of intellectual property by granting them certain time-limited rights to control the use of those

productions.

What is intellectual Property?

Page 8: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Patents– New products or processes containing a new principle or idea

Registered Designs– New shape or configuration. aesthetic features

Copyright– New literature, music, drawings, sculptures, software - not registered

Design Rights– Industrial designs (3D)

Trade Marks– Distinctive names for products and services

Knowhow– Secret or proprietary information of commercial value - non statutory

Forms of Intellectual Property

Page 9: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

“A PATENT is a monopoly granted by a state to the first inventor of a new invention, in

return for a full disclosure of the invention”

….sometimes known as ‘The Deal.’

Patents

Page 10: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

• A product or process that provides a new way of doing something, or offers a new solution to a problem.

• Newness - not in the public domain.• Must involve an inventive step.• Is susceptible to industrial application.• Is not contrary to public order or morality.

What can be patented?

Page 11: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Disclosure of an invention before applying for a patent can destroy its novelty and prevent a valid patent being obtained.

Novelty implies that the invention is still secret.

Inventiveness - not obvious to a person skilled in the art when presented with the details of the problem. Involves a level of inspiration – the ”EUREKA” moment!

Novelty and Inventiveness

Page 12: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

• Useful – have practical purpose.

• Can be constructed or used.

• Can be applied on a certain scale.

• Not a mere curiosity.

Industrial Application

Page 13: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

• Scientific theory or mathematical method or equation.

• Method of playing a game, performing a mental act or doing business.

• Medical treatment, therapy or diagnosis methods.• Specific animal or plant varieties.• The presentation of information.• A computer program.

What can not be patented?

Page 14: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Process:• First to file patent specification in any state.• US Patent Law - first to invent.

– Important to record earliest date of discovery, keep good lab/research notebooks and records.

• 12 months to submit final specification.• Costs: €50,000-€100,000 over patent life

(normally 20 years)

Patents

Page 15: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

• Revision of the European Patent Convention Nov. 2000, Article 52 :“European patents shall be granted for any inventions, in all fields of technology, provided that they are new, involve an inventive step and are susceptible to industrial applications”

• In reality software is seldom patented as it is difficult to copy – use copyright.

• Open Source:– be aware of licence terms, binding on the organisation.– talk to ITD.

Patenting Computer Software

Page 16: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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How do I know it is novel?

Page 17: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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• Right to produce one’s own work.• Covers expression of ideas. Includes literary,

dramatic, musical or artistic works.• Protection is against copying and is not a

monopoly as with patents. Same work can be conceived independently.

• Protection is automatic – subsists in work once created.

• Standardised in Europe via EU Directive and internationally via WIPO and WTO.

Copyright

Page 18: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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• No registration required– Can register in US to get a filing date

• Important to prove earliest date of creation of work.

• Only protects the form of expression - not the underlying ideas.

• Software is considerered a literary work.

• Irish law: Copyright and Related Acts 2000.

Copyright

Page 19: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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Questions?

Break

Page 20: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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Intellectual Property Management

Policies and Procedures

Page 21: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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The National View in Third Level“National Code of Practice for Management of Intellectual Property in Publicly Funded Research”, Irish Council for Science, Technology and Innovation, January 2004.

• Sets out Public Research Organisation (PRO’s) obligations to manage and exploit research results which have commercial potential.

• Cited in the terms and conditions of many national sponsor bodies.

Managing Intellectual Property

Page 22: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Purpose:• Facilitate Transfer of UL research results into

commercial arena.• Provide and equitable distribution of any rewards.• Look after the interests of

– Inventor(s),

– University

– External organisation(s).

Intellectual Property Policy

Page 23: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

• Ownership

• Appraisal

• Protection

• Exploitation

• Reward

IP Policy

Issues addressed by policy

Page 24: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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Policy:• University owns IP arising from UL research• Commercial benefits shared with inventor(s).

Coverage• Audio-visual and Computer Materials, Inventions or

Discoveries, Literary Works, Motifs and Insignia• Exception -Literary Works

IP Policy

Page 25: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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• Distribution of net benefits.

– 50% Inventors

– 25% Department(s)/Research Centre

– 25% UL

IP Exploitation

Page 26: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Procedures

• Invention Disclosure• Commercialisation Decision process

– Market Study

• IPR Assignment• Inventor Distribution Agreement• Forms of IPR Protection • Protecting the Invention/Copyright

– Patent Specification– Patent Filing

Page 27: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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• Is there a market? Near, medium, long term

• Supports– Library/Internet – Marketing Centre for Small Business– Business Consulting Programme – Consultants (UTED)– CORD Grant (Development Agency)

IP Appraisal

Page 28: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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• Information required– Indicate the technical field

– description the known prior art (patent search)

– description of the invention

– examples

– drawings

– list of all claims - this is where monopoly is sought

– abstract

Patent Application

Page 29: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Multiple Inventors• All need to be identified.• Inventors share agreements.• Research Records - VITAL for priority date US Patent

– bound scientific notebooks

– full descriptions, dates, signatures

• Assignment agreements.

IP Ownership

Page 30: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

• Premature publication kills patent option (ex. US)• Extreme care with posters, Interim Reports,

Theses.• Sponsored Research Contract- terms and

conditions define the process.

Advice: • Contact UTED if you are about to publish and you

believe results have commercial value.• Use Confidentiality agreements - UTED.

Publication

Page 31: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

• Good Practice• Hardbound Book.• Record all ideas, notes – “project diary”.• No clear areas, strike out.• Sign and date by supervisor or line manager

– recommend weekly.• Cross reference computer files, drawings

set.

Lab Notebooks

Page 32: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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Commercialising of

Research

Page 33: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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Procedures

• Commercialisation / Exploitation. – Licence– Sale– Campus Companies.

• Commercial Agreements.

• Management of licences.

• Accounting for income.

Page 34: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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• Licence– Few norms - difficult to value IP– Range 0.5% - 15%– Rule of thumb - 25% of net profits

Note:Most Companies have 20% profit hurdle rate - thus royalty circa 5%.

IP Exploitation

Page 35: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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• Company set up to exploit University research results.

• May involve University faculty, staff and students.– Approval from supervisor/line manager

• University participates in equity – Negotiated but usually up to 15%.

• Negotiate use of IP with UTED – Agreement will normally also include licence

Campus Company

Page 36: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Supports• Patent Costs (UTED, National Patent Fund)• Commercialisation Fund (EI)• Market Research – Marketing Centre for Small Business• Funding – CORD Grant (EI/Shannon Dev.)

– Feasibility study/Business Plan Preparation• Entrepreneur Training (VentureStart, Seminars)• Business Plan Preparation (UTED contacts)• Venture Capital introductions (UTED)• Office Space – InnovationWorks (Shannon Dev.)

Campus Company Supports

Page 37: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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Sponsored Research Agreements

Page 38: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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Agency Sponsored Research:• EU - UL• EI (CF) - UL• Industrial - Sponsor/UL• EPA, Marine, etc - UL

Note: • Most adopting National Code of Practice on IP. • Read sponsor terms and conditions.• Understand publication provisions.

IP in Research Contracts

Page 39: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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Industrial Research:• Be conscious of your background IP.

• Use confidentiality agreements during negotiation.

• Contracts Terms vary.

• UL Policy 50/50 sharing of IP arising.

• Grand sponsor rights to exploit results.

• Agreed Royalty Schedule.

• No warranties/guarantees given – “buyer beware”.

• Sponsor sees all publications and has right to object.

IP in Research Contracts

Page 40: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

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EU Contracts• Background knowledge - Prior art• Foreground Knowledge - Project work• Contractor owns IP • Joint Ownership • Technology Implementation Plan • Each contractor entitled to exploit • Mutual granting of Royalty Free rights.• If no exploitation - “fair and reasonable’ licence

arrangements• Consortium Agreement.

IP in Research Contracts

Page 41: 1 Commercialising Research Paul Dillon Industrial Research Liaison Officer Director, UTED University Technology & Enterprise Development Unit Ext. 2611

Commercialising Research

Some recommendations• Understand IP issues in your research agreements.• Keep hardbound records signed and dated of

research.• Consider commercial value of research results

before publishing.• Use confidentiality agreements where appropriate.• Seek advice from UTED.

Conclusion