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h"p://www.brunel.ac.uk/ h"p://bit.ly/1QW0teh h"p://www.polimi.it/ h"p://bit.ly/1IboYQ1 2015 : Connected communities of the future

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h"p://www.brunel.ac.uk/11 h"p://bit.ly/1QW0teh11h"p://www.polimi.it/11 h"p://bit.ly/1IboYQ111

2015: Connected communities of the future !

THE MOOD OF THE CITYlunchbox workshop 2015

Moncef Ben Rajeb - Dragana NeshoVSka - Vincent Jarrige - Beatriz Rico - Valerian Vuillon

“MOOD OF THE CITY” GH÷QLWLRQ

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OUR TOPIC

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HOW CAN THE MOOD OF THE CITY BE

TRANSFORMED INTO AN ACTION IN ORDER

TO ENHANCE THE

EXPERIENCE IN THE CITY?

FINDINGS

BERLIN

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“The internet itself may be the most important new instrument of measurement most of us will see in a lifetime”

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LITHUANIA

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FINDINGS

WELCOME TO Saint - Étienne

2020

Population: 123.000Young adults (up to 35): 87.000Current Mood: Depressed, BoredDate: April 2020

Social Network users: 87%Engaged users (daily basis): 72%

users

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HI-TECH

ENGAGED TO THE DIGITAL WORLD

TARGET USER

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DATA RECOLLECTION

500m illion tweets per da y

www.internetlivestats.com/twitter-statistics/

890millio ndaily active users

http://expandedramblings.com/index.php/by-the-numbers-17-amazing-facebook-stats/

60millio nactive users

https://press.spotify.com/fr/information/

4billionvideos per da y

http://expandedramblings.com/index.php/youtube-statistics/

57.4millionsubscribers

3.5billio nsearches per d ay

http://www.internetlivestats.com/google-search-statistics/

http://expandedramblings.com/index.php/QHWćL[BVWDWLVWLFV�IDFWV�

data nowadays

A c t i v e / D y n a m i cJ o y f u lB o r e d

L a z yP r o d u c t i v e

D e p r e s s e d

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CREATE EPHIMERAL EVENTS IN THE CITY ACCORDING TO THE AVERAGE MOOD IN THE CITY/NEIGHBOURHOOD (BOTTOM UP)

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OUR PROPOSAL

BUSSINESS MODEL

KEY ACTIVITIES KEY RESOURCES

KEY PARTNERS

KEY CHANNELS

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EXAMPLES OF EVENTS FOR THE CITY OF SAINT- ÉTIENNE

MOOD: TYRED, LAZY, SAD, CALM

Cook with your neighbours

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MOOD: ANGRY, DYNAMIC, ENERGETIC, STRESSED

Space where people can destroy/ construct objects

MOOD:

Current Mood: Happy, Lovely, Creative, Social, Curious

Proposing new activies for their neighbourhood�

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OUTCOMES

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BENEFITS

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One of the biggest growth areas in economics over the last few years has been “happiness economics”KWWS���ZZZ�YR[HX�RUJ�DUWLFOH�GRHV�KDSSLQHVV�DIIHFW�SURGXFWLYLW\

thank you!