workplace environments
DESCRIPTION
pdf showcasing case studies of various branding to workplace environmentsTRANSCRIPT
hi
tothepointworkplace environments
about us
•DesignConsultancyestablishedin1991•Independentlyowned•12full-timestaff•Top100UKdesignconsultancy•Clientsrangefromstart-upstocorporates•Weconsidertheenvironmentinallthatwedo
Ourethos,asournameimplies,isallaboutclear,concisecommunication.Thishasrealvalueintoday’sbusinessenvironment,whereorganisationsareconstantlycompetingforattentioninanincreasinglycrowdedmarketplace.Wehelpourclientsdifferentiatethemselvesthroughinnovativebrandingandmarketingmaterialsthatproviderealbusinessbenefit.
creating personalities
Webringpersonalitytoworkplaceenvironmentsthatisreflectiveofourclients’values,aspirationsandcharacter.Wecreatespacesthathelpinspirestaff,informandexcitevisitorsandstimulateworkforces.Thefollowingexamplesareworkwehavecreatedforsomeofourclientswithverydifferentpersonalities.Theyrangefromthestylishtothefunny,theconservativetotheartisan.Wehopeyouenjoywhatyousee.
CBRE
QA
HowdidwebrandthenewUKheadofficeoftheworld’slargestrealestatecompany,toreflectitsstatureandpositioninginthemarketplace?
Bypractisingtheartof‘lessismore’.Anexerciseinultimaterestraintwasessentialinordertocreateanenvironmentthatexudedqualityandgravitas.
making an entrance / signage
exterior signage / interior lumisty signage / animated lighting installations
visit:iColourTilesanimatedlighting
wayfinding / glass manifestations / wall graphics
QA Byprovidingthoughtprovoking
solutionsthateitherhighlightinspirationalregionaltraitsorYahoo!’scorebusinessUSP,‘choice’.
HowdidweinvigoratetheinteriorsofYahoo!’sgloballocationswhilstreinforcingthebrandandprovidingasenseofregionalpride?
Yahoo!
Yahoo! Rolle headquarters
newswarvspeace
detailofimagetotheright
moviessuperherovssupervillain
detailofimagetotheright
lifestyleflatsvsheels
detailofimagetotheright
detailofimagetotheright
financebullvsbear
Yahoo! Paris / interior graphics
Newsprinters
QA
HowdidweinstilasenseofprideforstaffandindependenceforNewsInternational’snewautomated,multi-millionpoundprintmanufacturingplants?
Throughaculturechangeprogrammethatincludedworkshopswithstaffandmanagement,naming,identitycreationanddevelopmentofthebrand,fromprinttotheinnovativeworkplaceenvironment.
wall graphics
Newsprinters
signage / wall graphics / canvases
Land Securities
QA
HowdidwemaketheinteriorsofLandSecuritiesofficesrelevanttoindividualmembersofstaffwhilstalsoreflectingtheirindividualpersonalities?
Withstaffengagementwediscoveredtheirpersonalinterests,includingreadinghabits,whichweincorporatedwithinthelargeformatgraphics.
Land Securities / interiors
Land Securities / interiors
Land Securities / interiors
QA Byusinglargeformatgraphicsand
manifestationstocommunicatethemilestonesinthecompany’shistory,productsanditsinspirationalfounder.
HowdidwemakeCalvinKlein’sLondonheadquartersreflectitsrichretailhistorytovisitorswhilstatthesametimestimulatingandmotivatingstaff?
Calvin Klein / Warnaco
Calvin Klein / Warnaco / window graphics
shower
copier
toilet /male
toilet / female
disabled toilet
canteen
shower
01
02
toilet /male
toilet / female
disabled toilet
Calvin Klein / Warnaco / core messaging / signage
Calvin Klein / Warnaco
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Calvin Klein / Warnaco / timeline graphics
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for further information
Simon HuttonManaging [email protected]
Kevin CoxCreative [email protected]
tothepoint5MaidstoneBuildingsMews,72-76BoroughHighStreet,London,SE11GN,UKt +44(0)2073786999f +44(0)2073787399www.tothepoint.co.uk
Nowthatyou’veexperiencedasmallsampleofhowwehavecreatedandmanagedthebrandsfortheseclients,wehopeyoucanspare30minutestoexplorewhatwecoulddoforyou.PleasecalloremailSimonorKevintoarrangeasuitabletime.
thank you