Women on the Move!

Generating Leads Through On-Line Social Networking

On-Line Social Networking without getting addicted?

LinkedIn Facebook Twitter Website Blog HARO And more!!!!

LinkedIn v. Facebook v. Twitter LinkedIn - generally

used for business to business type networking

Facebook – social networking

Twitter – both with benefits of instant communication

LinkedIn connects you to those in your network. You can search for people in your network and

in your area of business.

More formal than Facebook Profile is resume-like

Facebook

Facebook can be used for social connections with friends, colleagues, highschool classmates, etc. Or you can make it more formal for business networking.

Get Your Name Out There, But Protect your Privacy!

Here's a good link to learn about Facebook privacy settings. You don't want just anyone viewing your profile unless it is a purely business profile.

Twitter = Facebook on Crack!

• Use Tweetdeck to organize your tweets.

• Use proper etiquette

• Post a bio so people will follow you when you follow them.

Websites – to be or not to be?Really, the question is To be Found or Not to be

Found? Design a site – that's easy

My brother designed mine.

Who finds you? Depends on SEO – not so easy

Google ranking is huge.Google alerts lets you know where you are.

Googlebots – They are your friends!

Sounds a little creepy – googlebots. But, think of them as little spider things that creep all over your webpage or blog and identify the purpose of the page. Helping Googlebots identify you is an integral part of SEO to increase your rank on google.

Blog! You can do it! And must!Blogging...Isn't that for kids?

Nope.It's is the best way to generate business online,

IMHPEO (In my honest partially educated opinion! :))

Try Blogger(easier) or Wordpress (harder, but you can do so much more with it)

So much you can do I can't put it all here, but blog away! It's an easy way to generate SEO.

Psst> A secret: Lots of my ideas came from those I follow (from far, far away) on Twitter and Solosez.

Help A Reporter Out.

This is the door to your golden marketing opportunity! Do not pass it by.

HARO = Help A Reporter Out

Sign up, for free. You will get 3 emails per day. No spam. Check the list of 25 inquiries to see if you might be the “expert” the reporter is looking

for.

I did it. Now I will be in a national magazine in the Spring, photos and all.

Listserv – May be your single greatest tool

Check to see if there is a listserve specifically geared for your business. Some are free, some require membership.

ie. solosez (a listserve for solo attorneys)

Not a computer genius?

Who cares. Start slow. Start easy. And learn quick with the resources that you've learned today.

There is sooooo much more out there that I don't know. I'm learning. Everything I've learned, I've learned in the last 3 months. Seriously.

Psst: Secret #2: If you need help with computer issues and don't want to

call the GeekSquad cuz they charge a fortune! Call my son. (Well, call me – 798-8529 - and I'll put him through to you. :)- ) He's my goto guy

and my whole neighborhoods tech expert. He can hook you up. Look what he's done for me. :)

What are friends for?Thanks for putting up with me. Feel free to call me anytime

you have a question. (717) 798-8529. Really. I have no friends :), so when the phone rings I get all twittery to talk to

someone!

Remember: This is fun stuff, and can generate business. But it does take time, and patience. I would love to hear your

success stories.

Go out and spread the love (of your business)!