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sales@spotsndots.com Copyright 2018.The Daily News of TV Sales Thursday, September 26, 2019

STORE CLOSURES SPUR SEARCH FOR OPTIONS Retailers that target the boomer and Gen X woman are shuttering stores at a staggering pace, CNBC reports. Chico’s said it will shut 60 to 80 stores in fiscal 2019, and at least 250 over the next three years. Barneys New York filed for bankruptcy in August, and said it only plans to run five of its more than 10 namesake stores. J.C. Penney plans to close 18 department stores in 2019 and has hinted there will be additional closures in 2020 and beyond. And Ascena Retail Group will be shutting down all 650 Dressbarn stores, the company said this year. With the shuttering of so many mainstays that have targeted the boomer and Gen X woman, where is she turning to shop instead? “That’s a question a lot of these companies are trying to answer themselves,” said Janine Stichter, an analyst at Jefferies. “There’s been a major share shift out of specialty and department stores. In general for that consumer, there’s been specific challenges for that segment that Dressbarn, J.Jill and Chico’s all target.” But even for analysts, conclusions seem to be mixed. According to Stichter, older women are spending less on apparel. “For her, it’s more of a discretionary purchase that they need to feel compelled to buy. With younger consumers, they have a more regular calendar of social events that act as a catalyst,” she said. But Maria Rugolo, an analyst at The NPD Group, said boomers are actually spending more — just in different categories. Apparel dollar sales are up 4 percent for female boomers, according to NPD Group. It’s slipped slightly for Gen X, declining 1 percent. Meanwhile, sales at off-price retailers like T.J. Maxx and Nordstrom Rack and mass-merchants like Walmart and Target have grown double digits. Since 2016, Nordstrom Rack has been growing at a significantly faster clip than Nordstrom, its full-price counterpart. In fiscal 2016, sales at Nordstrom Rack stores open at least a year grew 4.5 percent, while same-store sales at its full-price department stores fell 2.2 percent. In 2017, same-store sales at off-price stores rose 2.5 percent, while full-price grew 0.1 percent. In 2018, Nordstrom Rack same-store sales jumped 3.5 percent compared with a 0.9 percent gain at its namesake department stores. Seeing the interest in off-price retailers, Macy’s has been expanding its own off-price option, Macy’s Backstage. It plans to add 50 additional Backstage locations in fiscal 2019. It currently operates 212 Backstages inside Macy’s stores and has seven free-standing stores. The company

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WOMEN FINDING NEW PLACES TO SHOP FOR CLOTHESADVERTISER NEWS Inspire Brands, the parent of chains including Arby’s and Buffalo Wild Wings, will buy sandwich chain Jimmy John’s for an undisclosed amount, the Chicago Tribune reports. Jimmy John’s has about 2,800 restaurants and the deal will make Inspire the fourth-largest U.S. restaurant

company, with about 11,200 units and around $14 billion in yearly sales... Best Buy expects to hit $50 billion in annual revenue by 2025, while cutting $1 billion in costs in the next five years, the retailer said. CNBC reports Best Buy is stressing the growth potential of its health-care and wellness offerings, including fitness trackers and services for seniors...

Walmart has expanded its employee education benefits to include diploma programs for opticians and pharmacy technicians, and seven bachelor’s degree programs. The Dallas Morning News reports that under the benefit launched last year, staffers pay $1 per day and the retailer covers all costs not paid for by financial aid... Forbes says consumers’ growing demand for socially responsible brands has footwear companies focusing on sustainability. Adidas is testing a line of shoes made from recyclable materials, and Vans has teamed with Finisterre to create an eco-friendly collection made with vegan leathers and organic cotton... Nike reported a 22 percent jump in revenue in China in the most recent quarter, continuing a pattern of double-digit quarterly growth despite trade tensions between the U.S. and China, The Wall Street Journal reports. Nike’s digital business grew 42 percent as ongoing investments in its e-commerce apps paid off, the company said... Juul Labs has suspended its broadcast, digital and print advertising in the U.S. as a new CEO takes over. The firm spent $104 million in the first half of 2019, according to Kantar Media, up big from 2018. Last week, CBS, WarnerMedia and Viacom dropped e-cigarette advertising, citing rising health concerns and the growing number of teenage vapers. Coinciding with the advertising decision was news that K.C. Crosthwaite will take over as Juul CEO, replacing Kevin Burns.

PAGE 2 The Daily News of TV Sales @ www.spotsndots.com

AVAILS WLBT-TV in Jackson, Miss., seeks a dynamic Digital Sales Manager to work with our entire sales team and Local X (Gray’s in-house digital agency) to develop and grow digital sales. The DSM will lead the station’s efforts in developing new and incremental digital business and will accompany sellers to presentations and assist directly in closing business. Candidates must be able to demonstrate a consistent and successful track record of leadership and revenue

development. CLICK HERE for more details or to apply now. WIS/Gray TV — The No. 1 Television Station and the No. 1 Local Digital Platform in Columbia, S.C., has an opening for an experienced Multi-Platform Consultant. We’re searching for candidates with 3-5 years of sales experience. You must have a proven track record of negotiating and developing business in broadcast sales and digital sales. Qualified

applicants, please APPLY ONLINE and attach a cover letter and resume. Candidate must successfully complete pre-employment drug screen and MVR check. No phone calls or emails will be returned. EOE-M/F/D/V. KMBC-TV/Hearst Television’s ABC affiliate in Kansas City, has an opening for an experienced Account Executive. We are looking for an AE who is highly motivated, can grow revenue on existing accounts and secure new advertisers to the station. Ideal candidate will have strong business development experience as well as the ability to effectively negotiate. If you have a proven track record of producing revenue on multiple platforms, CLICK HERE to apply. EOE. WTAT-TV FOX24 in Charleston, S.C., seeks an energetic and experienced Creative Services Director. The director is responsible for on-air promotion and packaging of the channel’s marketing content and material. This position is both creative and strategic and works closely with station management to develop brand strategy and launch content and create brand identity and packaging. At least five years of creative professional in broadcasting and/or cable on air production required. Please email your resume to jobs@foxcharleston.com, and include your salary requirements and a link to your latest work. EOE. WPSD-TV (NBC), the No. 1 station in the Paducah DMA, is looking for a Superstar Traffic Manager. The successful candidate will have a minimum 3 years working with WideOrbit, be detailed oriented and able to lead a three person department. A great opportunity to work with a progressive sales team in beautiful western Kentucky. Send resume and cover letter to General Sales Manager WPSD-TV 100 Television Lane, Paducah KY 42003. WPSD is an EOE.

See your ad here tomorrow! CLICK HERE for details.

NETWORK NEWS The CW is developing a spinoff of Arrow that would center on Katherine McNamara’s Mia Smoak/Green Arrow and the Canaries, Katie Cassidy’s Laurel Lance and Juliana Harkavy’s Dinah Drake. The proposed series will be introduced as a backdoor pilot in Arrow’s 10-episode final season, which begins Tuesday, Oct. 15. The new superhero squad is a next-generation version of Team Arrow with the costumed offspring of the original membership... NBC will air an hour-long special titled Holidays with the Houghs, featuring Derek and Julianne Hough from Dancing With the Stars as they compete in putting their own spin on holiday classics, share family holiday traditions and create new ones for seasons to come. Derek Hough currently serves as a judge on NBC’s dance competition series World of Dance, and Julianne just completed her first season as a judge on America’s Got Talent on NBC... Season 2 of drama anthology Tell Me a Story will open on streamer CBS All Access on Thursday, Dec. 5. The series takes the world’s most beloved fairy tales and reimagines them as dark and twisted psychological thrillers. Exploring an entirely new set of fairy tales and characters, the 10-episode second season will feature the stories of Beauty and the Beast, Sleeping Beauty and Cinderella... Present-day Nicky is becoming a permanent member of the Pearson clan on NBC’s This Is Us, Deadline reports. Griffin Dunne, who was introduced as an older version of Jack’s once-presumed-dead younger brother Nicky in one of Season 3’s biggest twists, has been upped to series regular for the series’ fourth season... CBS has landed Queens, a police drama written by Moira Kirland. The project has received a script commitment with penalty. Queens centers around a veteran homicide detective in Queens who takes on the most challenging case of her life — mentoring her new partner, a rookie cop whose Millennial outlook on the world clashes with the veteran’s Gen-X mentality. The women work to solve the borough’s toughest crimes while also attempting to right a wrong from their past... Chuku Modu, who joined the sixth season of The CW’s The 100 as a recurring, has been promoted to series regular for the seventh and final season of the post-apocalyptic drama series... Former Scandal co-star Guillermo Diaz is returning to ABC with a series regular role opposite Christina Vidal and Will Sasso in United We Fall, the network’s new multicamera family comedy.

IS $1M ENOUGH MONEY FOR RETIREMENT? About six in 10 Americans (58%) think that $1 million will be enough for “a comfortable retirement.” That’s according to TD Ameritrade’s 2019 Retirement Pulse Survey, which surveyed 1,015 U.S. adults ages 23 and older with at least $10,000 in investable assets, CNBC reports. Although $1 million is the oft-cited amount needed to retire comfortably, it might not be enough. “On average, a $1 million retirement nest egg will last 19 years,” according to a 2019 report from personal finance site GOBankingRates. And depending on where you live, retirees could blow through $1 million in as little as a decade.

9/26/2019

Johnny Carson

Married men live longer than single men. But married men are a lot more willing to die.

The Daily News of TV Sales @ www.spotsndots.com PAGE 3

WARREN MAKING $10M+ AD BUY IN EARLY STATES Elizabeth Warren’s presidential campaign has announced an early-state ad campaign of at least $10 million, suggesting the Massachusetts senator is continuing to raise big money from grassroots donors after an anemic start. The campaign tells POLITICO that a digital ad campaign is beginning immediately and that they’re reserving television time, with the entire buy ramping up over the next few months. The campaign declined to say when its spending on digital and TV ads would reach eight figures. “Right now, our biggest expense as a campaign is our staff,

but as the campaign heats up, it will be on media to reach potential voters,” campaign manager Roger Lau wrote in a memo emailed to supporters. The campaign also released three ads — 15-second, 30-second, and 1-minute spots — which highlight Warren’s policy plans and her intention to crack down on corruption in government. Besides billionaire Tom Steyer and Kirsten Gillibrand of New York, who dropped out in August, no candidate

has spent more than six figures on television advertising so far, according to Advertising Analytics. Steyer, an investor and activist, has dwarfed the field with $16 million in TV ad spending. Tulsi Gabbard, Kamala Harris, John Delaney, Pete Buttigieg and Joe Biden have all spent several hundred thousand dollars on TV ads so far.

THIS AND THAT Comscore has agreed to pay a $5 million penalty without admitting any wrongdoing to settle SEC charges that it reported $50 million more in revenue than it actually received and made false claims concerning its performance and data assets. Serge Matta, former CEO, is also required to pay $700,000 and return $2.1 million to Comscore... It took 16 months, but the FCC has approved Gray Television’s purchase of Red River Broadcast’s NBC affiliate KDLT Sioux Falls, S.D., for $32.5 million, even though it already has another network affiliate, ABC affiliate KSFY, in the market.

9/26/2019

Rodney Dangerfield

I told my dentist my teeth are going yellow. He told me to wear a brown tie.

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SALES INTEL FOR TARGETING ACTIVE VOTERS Active Voters, who make up 21.8 percent of U.S. adults, are 92 percent more likely than others to say political analysis and commentary shows are their favorite types of programming on TV. But politics isn’t the only topic that interests this bunch. Active Voters are also active consumers. They’re keeping their homes up to date with the purchase of new kitchen appliances (16.3%) and smart home technology (10.3%). About 40 percent also plan to take a relaxing trip to the beach within the next year. And they’re 60 percent more likely than average to travel out of town to attend a sporting event. Good health is also a priority for 52.2 percent of these consumers. This year, Active Voters will purchase athletic footwear (25%), activewear (24%) and home exercise and fitness equipment (8.1%). Another 4.5 percent plan to hire a personal trainer. They’re also 19 percent more likely than other adults to be willing to pay more for healthy or organic food products. Many also plan to visit a variety of health care professionals, including eye doctors (49.1%), primary care physicians for routine health care services (35.6%), and dentists (27.8%). Last year, TV commercials motivated 55 percent of Active Voters to take action. On a daily basis, 63.6 percent of this audience watches a minimum of three hours of TV each day. These folks enjoy movies (53.1%), drama (46.9%), comedies (45.1%) and the local evening news (42.3%). Source: AudienceSCAN from AdMall at SalesFuel

BOO! HALLOWEEN SPENDING TO HIT $8.8B While Americans are cooling a little on Halloween this year, a new survey from the National Retail Federation says total spending for the holiday is likely to hit $8.8 billion. That’s the third-highest level in the 15 years the organization has been tracking Halloween, but below the $9.1 billion record set in 2017, MediaPost reports. Slightly fewer consumers intend to get their ghoul on, with about 172 million people planning to celebrate, or 68 percent of those surveyed, down from 175 million last year. On average, consumers say they’ll spend $86.27, a small dip from last year’s $86.79, which was a record.

WOMEN FIND NEW PLACES TO SHOP FOR CLOTHES(Continued from Page 1)said in its most recent earnings call that same-store sales at the off-price stores are growing in the mid-single digits. But the evidence also suggests older women are purchasing more online. According to NPD, e-commerce for women’s plus has grown 5 percent and online sales among Gen X have also risen double digits. “In general, e-commerce for these companies have been kind of a bright spot and been growing,” Stichter said. “Somebody like a Chico’s is basically closing stores and saying, ‘If we close this store, we lose sales, but how much of it can we transfer to e-commerce?’ That’s the question they’re all trying to ask as they figure out how many stores they need.”