winter india 2012 business in india feb 3-17, 2012 prof. t.t. chung, yuntech taiwan & dr.mohan...
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Winter India 2012 Business in India
Feb 3-17 , 2012 Prof. T.T. Chung, Yuntech Taiwan
& Dr.Mohan Agarwal, MBA Academy India
Agenda1. Why India!
2. Why MBA!
3. Why this course
4. Schedule
5. Do’s and don'ts
6. Financials
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Our Host Faculty in India
Add Your Add Your TitleTitle
Published research papers, cases, auricles in Marketing in Indian and international conferences and journals.
Dr.Mohan Agrawal PhD in management, British Council; US Fulbright and European Commission Fellow.
Award winning teaching and training all over the world including at the University of Delaware in 2005-6; . Involved in Management Education for the past 33 years.
Dr.Mohan Teach at such leading business schools
as California State Polytechnic University (USA), Bentley College (USA), University of Manitoba (Canada), Tec De Monterrey (Mexico), ESSEC Business School, Paris (France), Leicester Business School (UK), Southern Denmark University (Denmark), University of Queensland and Bond University, Australia.
Taught at the IIM Calcutta, IIM Lucknow, IIM Indore, MDI, IMT, XIM, SP Jain, XLRI Jamshedpur.
Invited for a professional interaction in a number of countries including Australia, Austria, Belgium, Canada, Denmark, France, Finland, Germany, Holland, Hong Kong, Italy, Luxembourg, Male, Mexico, Nepal, Singapore, Switzerland, Sri Lanka, Taiwan, UAE, the UK and the USA.
Dr.Mohan - Teaching Awards 2011: Best Professor in Marketing Management in
Asia, World Education forum, Dubai, UAE 2010: International Best Case Writing Award Winner,
New Delhi, India 2009: Dean Recognition for outstanding teaching;
University of Manitoba, Canada. 2008: Dean Recognition for outstanding teaching;
University of Manitoba, Canada. 2006: Educator award, Lerner School of Business,
University of Delaware, (USA), Nominated 2005: Master Teaching Award” Marketing Management
Association, USA, Nominated 2004: Distinguished Teaching Award”, California State
University, San Luis Obispo (USA). 2003: “Most Outstanding Marketing Teaching Award”,
California State University, (USA). 2001: Ishan National Teaching Award, New Delhi
(India). 2000: US Fulbright Fellowship (USA) 1993: Euro-India Cooperation and Exchange Program
(France) Fellowship 1989: Association of Management Development
Institutes in South Asia (AMDISA) Fellowship 1986: British Council Commonwealth Fellowship (UK)
Travel Study Marketing in India 2012Travel Study Marketing in India 2012
Why India! Changing and opening to the world-‘From country
with a Wall to a Country with a World’. An Economic Success Story. A Strong trade and business partner of Taiwan Great for business, career, internship, placement
and international success.
1. 10,000 year old ancient civilization2. 1.21Bn population. 3. GDP $3.1 Trillion. (8% - 2010),
Worlds 4th largest economy.4. World-class recognition in IT, bio-
technology and space.5. Worlds largest democracy.6. 325 languages spoken, 22 official
languages7. 29 states, 5 union territories8. 5600 dailies, 15000 weeklies and
20000 periodicals in 21languages.9. Largest English speaking nation in the
world (350M).10. 2nd largest pool of scientists and
engineers in the World.
Why MBA Academy - Vision
The business school in India for travel study experience and Global Employability.
Hosts program from Delaware, Umass Boston, Louisiana, Canada, Dubai, China, Singapore, Taiwan and many others.
Why MBA Academy- Accomplishments…
1.India’s Most Active Study Abroad Academy (50+ MoUs /Active exchange programs)
2. Campus/centers in India, USA, Canada, Singapore, Dubai and Malta.
3.Trains in China, Mongolia, Singapore, Taiwan, Canada, UK, USA, Dubai.
4.Strong industry connections5.Proven experience in hosting travel
study courses.
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MBA AffiliationName of the Affiliation Logo of the Affiliation
UPRTOU State Open University
Periyar Maniammai University
It is a life member of the Association of Indian Management Schools (AIMS), Association of Management Development Institutions in the South Asia (Amdisa)
Retailer Association of India.
National Retail Federation, Washington DC USA
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MBA International Partners
Name of the Academic Partners Logo
University of Massachusetts and Bay state College, Boston in the USA, University of Manitoba, Canada,
Global Marketing Network, London, UK,
National Yuntech University of Science and technology , Taiwan
Chaoyang Technological University Taiwan,
Management Development University of Singapore
American university of the Emirates Dubai UAE
#3: Course highlights
a. The Course Objectives
1. To study with Indian students in India
2. To live, learn, observe, interact, experience India as a complex but fascinating country.
3. To study and discuss key aspects of business in India while observing and experiencing the same;
4. To document takeaways for self and for future employers;
5. To improve global training, employability, career and acceptance in the international job market, entrepreneurship and business.
Learning tools
1. Lectures2. Case discussion & presentations3. Interaction with guest speakers4. Joint learning sessions with management
graduates of India5. Industry visits6. Sightseeing at Delhi, Agra and Jaipur- the
Golden Triangle of India7. Movie and Video discussion 8. Visit diaries presentations
Grade Components
Presence & participation 20 Small ‘Take Away’ reports 20 Case Presentations 30 Industry Reports 30
Day 1 Friday, Feb 03, 2012
Evening flight Arrival in India Meet & Greet the MBA Team out at Exit
Gate 5 of Delhi arrival Bus/group transfer to Hotel Check in shared room, unpack, Shower/ Light tea on demand Neighborhood orientation
Day 2 Saturday, Feb 04, 2012
Pre-Noon Traditional Indian Welcome Case Workshop 1: Entrepreneurship in
India
Afternoon
• Industry Visit 1: small business
clusters
Day 3: Sunday Feb 05, 2012
Whole day Delhi sightseeing
www.delhitourism.nic.in
Day 4 Monday Feb 06, 2012
Pre-Noon Case Workshop 2: Retailing in India:
Biglife Retail Loyalty Program
Afternoon Industry Visit 2: Biglife Retail Henna Hand painting art for girls and
tattoos for boys. Evening rest and free time
Day 5 Tuesday Feb 07, 2012
Morning Laugh Yoga (0600-0730)
Pre-Noon Case Workshop 3: Marketing of Food Products in India
– The case of Re-heating Pizza Hut in India
Afternoon Industry Visit 3: Haldirams Report 1: 50 words minimum describing your India trip
so far, best pictures you have taken and three lessons you have learnt.
Day 6 Wednesday Feb 08, 2012
Whole day visit of Akshardham cultural center’(www.akshardham.com)
A/V Shows on Indian history, evening musical fountain
Day 7 Thursday Feb 09, 2012
Sightseeing in Jaipur, attractions, shopping www.jaipurtourism.com
Evening Dinner at Chokhi Dhani in Jaipur www.chokhidhani.com
Day 8 Friday Feb 10, 2012
Case Workshop 4: Lifestyle construction in India: The Moving Sky
Jai Sight seeing and shopping continues
Day 9 Saturday Feb 11, 2012
Case Workshop 5: Rural India: Tata drives Nano in India
Cricket match, Mathura sightseeing and evening shows www.mathura-vrindavan.com
Day 10 Sunday Feb 12, 2012
Taj Mahal (www.tajmahal.gov.in)
Back to Delhi
Day 11 Monday Feb 13, 2012
Report 2: 50 words minimum describing your India trip so far, best pictures you have taken and three lessons you have learnt.
Afternoon Case Workshop 6: IT Industry Industry Visit 4: IT industry in India ; Noida Evening rest and free time
Day 12 Tuesday Feb 14, 2012
Whole day Voluntary work in the Mother Teresa Foundation
Day 13 Wednesday Feb 15, 2012
Pre-Noon Case Workshop 7: Health-tourism in
India – The case of PCH Hospital in India
Afternoon Industry Visit 5: Corporate hospital in
India Evening rest and free time
Day 14 Thursday Feb 16, 2012
Pre-Noon Industry Visit 6: UN Technology farm
Afternoon
• Industry Visit 7: Gurgaon auto industry
Evening
Bollywood (Indian Movie, dinner and show at the Kingdom of Dreams
Day 15 Friday Feb 17, 2012
Final Presentation Takeaway, Evaluation and feedback.
Afternoon activity Evening Flight back home
Pre departure Tips 1. Book flight and apply for Indian Tourist visa, purpose
tourism. 2. Pack a business suit, shirts, shoes, ties and a casual
smart suit, warm clothes for mild Indian winter, shorts, jeans, shirts and T-shirt, casual shoes, medicines,
3. 5 passport size pics, 5 photocopies of visa and passport.
4. Pack a camera, notebook, pen, wifi laptop, mobile, local sim will be provided.
5. Read course outline, cases and readings and carry a copy,
6. Keep INR 2,500 ($50) for emergency and shopping money as required.
7. Keep contact details of self and MBA academy.
Tips: Do’s
1. Wear formals for industry trips, remain clean shaven and hair nicely combed.
2. Relax at the traffic confusion, flight delays and program delays in India. There are always reasons including lack of system, winter fog and bad traffic. Keep your sense of humor and remain flexible for frequent, almost daily and last minute changes in the schedule.
3. Carry your laptop with charger, Indian plug converter, mobile handset, camera with charger and. Save the contact number 09810247291/ 09810567291 and of your team member. Incoming calls are free in India
4. Respect, greet with Namaste and stand up for teachers, speakers, hosts when they enter your class room or meet you and clap to appreciate as they leave. Always have a nice word for India and your hosts.
5. Follow our instructions, time punctuality and read cases and readings, web research and prepare well in advance for classes, case competitions and industry interactions. Always ask questions and answer questions. Thank and appreciate them for meeting you.
Tips: Don’ts
1. Do not expect it to be a premium paid vacation or India tourism trip. It is a travel study course on a lowest possible rate as you are a student. Please do not imagine luxury or comfort all the time.
2. Do not compare too much with comforts of your home, country, family, expectations, promises etc. do not fuss about the hotel, rooms, food, attractions, small expenses or prices or other inconveniences. Do not talk it down to your teachers, hosts, guests, fellow citizens, students, speakers or industry people you get to meet. It is considered bad manners. We will take periodic feedback during the program.
3. Do not stay up late night at computers/ TV/chatting/ web surfing. Do not sleep late nor appear unclean, tired or uninterested during lectures, events and industry programs.
4. Do not walk out alone or in dark or talk to strangers for too long. Do not buy food from roadside stalls or mobile canteens. Not that they are bad, but your system may not be accustomed to such delicacies
Price US$1195 includes Everything
1. Group airport transfer at the Delhi airport; local transport for all group events. You pay for extra personal trips.
2. Shared room stay in Delhi, Jaipur and Agra., hot water Internet
3. Daily buffet breakfast, lunch and dinner, bottled water, tea/ coffee. Extra room service is to be paid extra.
4. Access to wifi internet5. Corporate visits, guided sightseeing , entries to
attractions & rides, dinners etc. in Delhi/Agra/Jaipur.6. Doctor available on call. Emergency / medical
consolation, small medicines (Carry your health insurance insurance)
……A lot to Learn
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…And yet lot more Fun
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Multinational Business AcademyC-23/B1 Institutional AreaSector 62 , Noida 201307 India
Mob: +91 9810247291Email: [email protected] Website: www.mbaxchange.com
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