wilderness holdings

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Page 1: Wilderness Holdings

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Holdings LimitedWilderness

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WILDERNESSHOLDINGS LTD

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WILDERNESSHOLDINGS LTD

Original experiences in pure wilderness

Wilderness Holdings is the holding company for the ecotourism brands of Wilderness Safa-ris and Wilderness Collection – and the non-profit trusts of Children in the Wilderness and Wilderness Wildlife Trust. Within the Safaris brands are a variety of accommodation and experience offerings, each of which is a leader in its area. With CEO Keith Vincent sharing the same love for the outdoors that the guests he wel-comes do, it’s clear Wilderness Holdings possesses a true understanding of the irreplacea-ble experience visiting a safari can offer. Moreover, the company prides themselves on offering both a luxurious experience that is environmentally-friendly.“Our goal is to share these wild areas with guests from all over the world, while at the same time helping

Renowned as one of the world’s most responsible tourism businesses, Wilderness Holdings Limited began

life as Wilderness Safaris in Botswana in 1983. It listed on the Botswana Stock Exchange with a secondary listing on the Johannesburg Stock Exchange on 8 April 2010.

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delivering a unique experience for guests, fair returns for shareholders and stakeholders, while ensuring that Africa’s pristine wilderness areas remain sustainably protected.”Employing some 2,600 staff from more than 20 different ethnic groups and hosting 35,000 guests from around the world each year, Wilderness Holdings recognises that people are the heart of its organisation. Offering some of Africa’s most impressive and untouched wildlife experiences, the company operate on almost three million hectares (seven million acres) of Africa’s best wildlife and wilderness reserves.

to ensure the future protection of Africa’s spectacular wildlife heritage and sharing the benefits of tourism with local communities,” says the company.Wilderness Holdings Limited is dedicated to responsible tourism, which is showcased con-sistently in approximately 61 safari camps and lodges, and 10 overland safaris in Botswa-na, Congo (Brazzaville), Kenya, Namibia, Seychelles, South Africa, Zambia and Zimbabwe.The organisation adds: “We are run by a group of likeminded wildlife enthusiasts who came together to build a successful safari business,

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The company states: “Recognising that conservation is as much about people as about the environment, we have pursued important goals through our Children in the Wilderness programme, as well as through the Wilderness Wildlife Trust, both of which have helped change the face of nature-based tourism in southern Africa.”

SuSTaINabILITy, STRaTEGy aND STRucTuREThe Wilderness group bases its strategy to ensure sustainability on a structure named ‘the 4Cs’. First established in 2010, this policy covers the four important pillars of their

sus-tainability plan: Conservation, Community, Culture and Commerce. Built into the DNA of Wilderness, sustainability specialists are employed across all 4Cs at a regional and group level of the business. This pays testimony to the focus the on sustaina-bility at Wilderness. Summarised below, Winderness Holdings Limited consider these 4Cs as the platform from which their initiatives are constructed:

cOmmERcEIn order to safeguard the financial success and sustainability of the company, commerce involves creating life-changing wilderness

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journeys for guests and clients and ecotourism offering. It’s consid-ered by the company as the most critical element to sustainability in the modern world.

cONSERvaTIONWilderness Holdings aims to maximise the positive impact of operations on biodiversity conservation and to build and manage camps in the most eco-friendly way possible to minimise negative impact on the environment and its indigenous species.

cOmmuNITyCentred around the people impacted by the organisation, from stakeholders and clients to custom-ers and external communities: the Wilderness Group aims to create mutually beneficial relationships through providing opportunities and

growth to learn about nature, but also to love and preserve it.

cuLTuREThis C encompasses respect for the culture of employees and remote rural communities surrounding the conservation areas. Wilderness Holdings embraces its unique culture and aim to positively influ-ence a global culture of respect and care for the environment.

INvESTmENT aND THE fuTuREIn 2014, Wilderness Holdings reported another excellent year-round performance against opera-tional, service and financial targets, representing the best trading performance to date. Given the robust strategy in place it’s no surprise its investment is tactically focussed around Commerce, Con-servation, Community and Culture.

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On Track Solar is a leading installer of large off-grid solar plants at celebrated upmarket game lodges as well as providing solar solutions for commercial and domestic properties in Africa.

On Track’s activities in the Delta dates back to 1999 supplying silent generators in game lodges in Botswana. They still supply their own sophisticated and utterly reliable hybrid generators which are synchronised with all their solar plants.

On Track Solar works closely with their clients to carefully understand their energy requirements and then develops innovative and custom-designed solutions for each solar installation, so that they are impeccably optimised for their specifi c operational requirements and location.

On Track Solar then sources, procures and installs the

solar facility including the solar panel arrays, inverters and power storage, only sourcing equipment that has been tested in Africa’s harsh weather conditions and taking environmental aesthetics and ease of access into account.

On Track Solar sources only equipment and components designed and engineered to the highest standards by cutting edge European companies which ensures that the harvested solar energy can be converted to electricity at an effi ciency of 95.6%.

Finally, On Track Solar continues to act as a long-term partner in terms of remote monitoring the operation of the system and provides all necessary repairs, upgrades or system checks that may be required, including bi-annual inspections.

13A Cyclonite Street, The Interchange, Somerset West, 7130, Cape Town

T +27 (0)21 851 8536 F +27 (0)21 852 0771

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Manufacturers, designers and installers of the following Amenities, often working under extreme pressure and in diffi cult conditions, in some of the most isolated areas in Africa:

Dormatories, Econo Staff Accommodation, Ablutions, Canteens, Kitchen Designs, Bulk Water Heating Systems, Sewerage & Water Treatment Plants, Renewable Energy, Lodge Procurement, Service & Delivery.

Full Supply Chain and Logistics services throughout Africa, Project Management, Engineering support and direct personal involvement, Ashanti Trading guarantees satisfaction on every project undertaken.1 Savuti Kitchen, Widerness Safaris Botswana2 5x Room Dorm with Ablutions, Wilderness Safaris, Botswana3 Staff Accommodation, Mombo, Wilderness Safaris Botswana4 Staff Accommodation, Mombo, Wilderness Safaris Botswana5 Management Accomodation, Chitabe, Botswana6 Sewerage Treatment Plant, Bushmanskloof, R.S.A.7 Shade Ports, Vumbura, Wilderness Safaris Botswana8 Taking care of the environment!

METHODOLOGY IS STEEL FRAME CONSTRUCTION

1 2

3 45 6

7 8

E: [email protected]: +27 11 864 2460 F: +27 11 864 245912 Beryllium Road, Alrode Ext 7, Alberton,Johannesburg, South Africa

www.ashanti-trading.co.za

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Last year, Wilderness Holdings financed improvements in camp maintenance, sales and marketing, technology and doubling share-based payments. In addition, significant in-vestments were also made in camp solar energy systems in line with commitment to invest in renewable energy. The company invested in the first solar powered camps in Namibia, making it 50% solar and 50% generator powered. Offering a magnificent experience to its customers, growth came from organic expansion of existing businesses and is credited to greater volumes of sales and depreciating local currencies.The investment in the Wilderness

Group and success of 2014 was further reflected through a number of accolades, including various international awards for excellence throughout 2014. The most significant being the Condé Nast Traveller World Savers Award for Wildlife Conservation. With a vision to be Africa’s leading ecotourism organisation, creating life-changing jour-neys in order to build sustainable conservation economies and inspire positive action - Wilderness Holdings operate luxurious and environmentally-friendly lodges and camps in some of Africa’s finest wildlife areas.

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African Business Coverage Issue 9

Oliver Moy PublisherFor enquiries [email protected]